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Butter and Spreads in Indonesia

  • ID: 3511416
  • Report
  • August 2019
  • Region: Indonesia
  • 23 pages
  • Euromonitor International
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Butter has a much smaller consumer base compared to that of margarine, and it is far more demanded for foodservice use than it is sought after in retail stores. In Indonesia, butter usage is much more niche compared to margarine, given that margarine benefits more from product awareness, more affordable pricing and more product availability.

The author's Butter and Spreads in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Butter and Spreads market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Butter and Spreads in Indonesia

List of Contents and Tables
Headlines
Prospects
Butter Is Seeing Wider Use, But Margarine and Spreads Remains the Larger Category
With Higher Brand Awareness, Numerous Applications and Wider Distribution, Margarine and Spreads Dominate Sales
Demand From Smaller Foodservice Operators Supports Retail Sales of Butter and Margarine
Competitive Landscape
Unilever's Blue Band Maintains Lead, Although More Affordable Brands Gain Ground
Fonterra's Anchor Brand Benefits From High Awareness in Foodservice and Retail
Competing in Both Butter and Margarine, Indofood Gains Traction by Offering Reliable Quality at Affordable Prices
Category Data
Table 1 Sales of Butter and Spreads by Category: Volume 2014-2019
Table 2 Sales of Butter and Spreads by Category: Value 2014-2019
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2014-2019
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Butter and Spreads: % Value 2015-2019
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2016-2019
Table 7 Distribution of Butter and Spreads by Format: % Value 2014-2019
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2019-2024
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2019-2024
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Executive Summary
Growth Supported by Convenience Store Expansion, Digital Pay Methods and Third Party Delivery Services
New Product Developments Reflect Indonesians' Openness To Try New Products, Flavours and Formats
While Indofood Maintains Its Lead, Nestlé Is Set To Strengthen Its Position With Major Expansion
Packaged Food Distribution Is Significantly Improved in 2019 by Expansion of Convenience Stores
Forecast Period Growth To Benefit From Health and Wellness Trend and Demand for Convenience
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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