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Butter and Spreads in Portugal

  • ID: 3520003
  • Report
  • September 2020
  • Region: Portugal
  • 34 pages
  • Euromonitor International
The COVID-19 crisis is anticipated to drive sustained growth for butter and spreads in 2020 as lockdown restrictions confine people to their homes and consumers increase baking and cooking at home. Although stockpiling did not have a big effect at the beginning of the pandemic, throughout the lockdown period and beyond, Portuguese consumers are spending more time cooking at home which increases demand for butter, margarine and spreads as they are vital ingredients for cooking and baking.

The Butter and Spreads in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Butter and Spreads market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
KEY DATA FINDINGS

2020 IMPACT
  • Demand for butter and spreads likely to increase in 2020 as more consumers expand their home-cooking habits under lockdown
  • Upfield expected to retain lead in 2020 despite continuing to lose value share
  • Small players and private label expected to increase shares in 2020
RECOVERY AND OPPORTUNITIES
  • Over the forecast period, health and wellness trends are expected to dampen potential for retail volume growth for butter and spreads
  • Butter is expected to post most dynamic performance over the forecast period due to healthier image
  • National seal of origin may gain importance over the forecast period in butter and spreads
CATEGORY DATA
  • Table 1 Sales of Butter and Spreads by Category: Volume 2015-2020
  • Table 2 Sales of Butter and Spreads by Category: Value 2015-2020
  • Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Butter and Spreads by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Butter and Spreads: % Value 2016-2020
  • Table 6 LBN Brand Shares of Butter and Spreads: % Value 2017-2020
  • Table 7 Distribution of Butter and Spreads by Format: % Value 2015-2020
  • Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025
  • Table 9 Forecast Sales of Butter and Spreads by Category: Value 2020-2025
  • Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
  • Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025
Note: Product cover images may vary from those shown
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