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Processed Fruit and Vegetables in Italy

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    Report

  • 24 Pages
  • November 2025
  • Region: Italy
  • Euromonitor International
  • ID: 3520033
In 2025, retail value sales of processed fruit and vegetables maintained stable growth. The strong tradition of eating preserved vegetables and packaged legumes in Italy supports sales, whilst modern packaging is enhancing appeal. The shift towards flexitarian diets is driving sales of legumes which are deemed a high source of vegetable protein and fibre.

This report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Processed Fruit and Vegetables market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Evolving diets and modernisation ensures steady performance
INDUSTRY PERFORMANCE
  • Modernisation of preserved vegetables and packaged legumes
  • Legumes perceived as modern and versatile product, boosted by high protein content
WHAT’S NEXT?
  • Processed fruit and vegetables face limited growth
  • Consumers seek blend of naturalness, convenience and traceability
  • Innovations are sustaining interest in processed fruit and vegetables
COMPETITIVE LANDSCAPE
  • CSI Cia Surgelati Italiana SpA has strong lead as frozen food specialist
  • McCain Alimentari Italia Srl enjoys dynamism in processed fruit and vegetables
CHANNELS
  • Supermarkets lead with wide range of processed fruit and vegetables
  • Retail e-commerce delivers convenience and encourages experimentation
CATEGORY DATA
  • Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
  • Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
  • Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
  • Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
  • Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
  • Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
  • Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
  • Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSTAPLE FOODS IN ITALY
EXECUTIVE SUMMARY
  • Staple foods evolves to keep pace with consumer demands
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Staple foods enjoys steady growth as economic conditions stabilise
  • Consumers are combining sustainable choices with health and ethical motivations
WHAT’S NEXT?
  • Stable outlook for staple foods
  • Rising interest in Asian cuisine will underpin expansion of noodles
  • Growing demand for meat and seafood alternatives
COMPETITIVE LANDSCAPE
  • Artisanal has a significant share due to prominence of unpackaged leavened bread
  • Retailers have a solid presence in fragmented landscape
CHANNELS
  • Consumers are increasingly reliant on large retailers
  • Food specialists are a fundamental channel in staple foods
  • Retail e-commerce makes strong inroads in staple foods
MARKET DATA
  • Table 13 Sales of Staple Foods by Category: Volume 2020-2025
  • Table 14 Sales of Staple Foods by Category: Value 2020-2025
  • Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
  • Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
  • Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
  • Table 19 Penetration of Private Label by Category: % Value 2020-2025
  • Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
  • Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources