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Rice, Pasta and Noodles in Spain

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    Report

  • 29 Pages
  • November 2025
  • Region: Spain
  • Euromonitor International
  • ID: 3520037
Rice, pasta and noodles in Spain is achieving moderate value growth in 2025, supported by population increases, tourism recovery and demand for convenient, globally inspired meals. Pasta consumption is rising among younger adults, with chilled and ready-to-eat formats appealing to time-pressed consumers, while noodles remain the most dynamic subcategory thanks to the popularity of Asian flavours and instant formats.

This report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Noodles, Pasta, Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Rice, Pasta and Noodles market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Population growth and rising tourist demand boost sales
INDUSTRY PERFORMANCE
  • Convenience and affordability drive moderate growth in pasta consumption
  • Global flavours and ready-to-eat formats boost rice and noodle innovation
WHAT’S NEXT?
  • Population growth, tourism and premium convenience support future demand
  • Rising awareness and private label expansion to boost gluten-free pasta segment
  • AI adoption enhances efficiency across production and supply chains as rice producers focus on sustainability
COMPETITIVE LANDSCAPE
  • Private label goes from strength to strength
  • Gallina Blanca benefits from stronghold in instant noodles
CHANNELS
  • Supermarkets dominates thanks to proximity and convenience
  • Major retailers invest in omnichannel approach
CATEGORY DATA
  • Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
  • Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
  • Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
  • Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
  • Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
  • Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
  • Table 8 NBO Company Shares of Rice: % Value 2021-2025
  • Table 9 LBN Brand Shares of Rice: % Value 2022-2025
  • Table 10 NBO Company Shares of Pasta: % Value 2021-2025
  • Table 11 LBN Brand Shares of Pasta: % Value 2022-2025
  • Table 12 NBO Company Shares of Noodles: % Value 2021-2025
  • Table 13 LBN Brand Shares of Noodles: % Value 2022-2025
  • Table 14 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
  • Table 15 Distribution of Rice by Format: % Value 2020-2025
  • Table 16 Distribution of Pasta by Format: % Value 2020-2025
  • Table 17 Distribution of Noodles by Format: % Value 2020-2025
  • Table 18 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
  • Table 19 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
  • Table 20 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
  • Table 21 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSTAPLE FOODS IN SPAIN
EXECUTIVE SUMMARY
  • Maturity counterbalanced by population growth and rise in tourism
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Tourism recovery and premiumisation support value growth amid cost pressures
  • Frozen fruit leads growth as convenience and versatility drive demand
  • Natural ingredients and high-protein innovation shape product development
WHAT’S NEXT?
  • Health focus and flexitarian diets to influence future consumption patterns
  • Convenience, cultural diversity and targeted innovation will drive growth
  • Private label leadership and omnichannel expansion to shape future retail dynamics
COMPETITIVE LANDSCAPE
  • Mercadona leads through private label Hacendado
  • La Cuerva sees rapid growth in frozen fruit
CHANNELS
  • Proximity formats and discounters strengthen competition in retail
  • E-commerce and quick commerce expand as consumers embrace hybrid shopping
MARKET DATA
  • Table 22 Sales of Staple Foods by Category: Volume 2020-2025
  • Table 23 Sales of Staple Foods by Category: Value 2020-2025
  • Table 24 Sales of Staple Foods by Category: % Volume Growth 2020-2025
  • Table 25 Sales of Staple Foods by Category: % Value Growth 2020-2025
  • Table 26 NBO Company Shares of Staple Foods: % Value 2021-2025
  • Table 27 LBN Brand Shares of Staple Foods: % Value 2022-2025
  • Table 28 Penetration of Private Label by Category: % Value 2020-2025
  • Table 29 Distribution of Staple Foods by Format: % Value 2020-2025
  • Table 30 Forecast Sales of Staple Foods by Category: Volume 2025-2030
  • Table 31 Forecast Sales of Staple Foods by Category: Value 2025-2030
  • Table 32 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
  • Table 33 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources