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Cough, Cold and Allergy (Hay Fever) Remedies in Italy

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    Report

  • 26 Pages
  • September 2021
  • Region: Italy
  • Euromonitor International
  • ID: 354774
Sales of cough, cold and allergy (hay fever) remedies are expected to continue to decline significantly in 2021, with a double-digit fall in both current and constant value terms. The demand for cough, cold and allergy (hay fever) remedies is expected to remain poor during the year as a result of the reduced circulation of cold and seasonal flu viruses in Italy.

The publisher's Cough, Cold and Allergy (Hay Fever) Remedies in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage:


Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

Data coverage:


Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?


  • Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • COVID-19 crisis leads to low level of flu, undermining demand
  • Mild allergy season
  • Resilience of medicated confectionery produces new leader

PROSPECTS AND OPPORTUNITIES
  • Recovery set to take some time after heavy impact from COVID-19
  • Strong demand for antihistamines/allergy remedies (systemic) expected
  • Multinationals set to confirm commitment to cough, cold and allergy (hay fever) remedies

CATEGORY DATA
  • Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
  • Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
  • Table 3 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
  • Table 4 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
  • Table 5 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
  • Table 6 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026

CONSUMER HEALTH IN ITALY
EXECUTIVE SUMMARY
  • Consumer health in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?

MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
  • Table 8 Life Expectancy at Birth 2016-2021

MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2016-2021
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2016-2021
  • Table 11 NBO Company Shares of Consumer Health: % Value 2017-2021
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2018-2021
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2016-2021
  • Table 14 Distribution of Consumer Health by Format: % Value 2016-2021
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2021
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2021-2026
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026

APPENDIX
OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches

DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources