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Soft Drinks in Slovenia

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    Report

  • 76 Pages
  • December 2022
  • Region: Slovenia
  • Euromonitor International
  • ID: 354810
2022 continued to register a recovery in soft drinks after a fall in sales across both the on and off-trade in 2020 due to the outbreak of COVID-19. With the on-trade opening, on-trade volume sales grew significantly, driven by RTD tea. With society opening up more in 2022, on-the-go consumption recovered, and this was a key driver of volume sales, particularly for bottled water, carbonates and juices, which are predominantly sold in child-friendly single-serving formats.

The Soft Drinks in Slovenia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Soft drinks in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for soft drinks?
MARKET DATA
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2021
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2021
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2021
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2021
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2017-2022
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
  • Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2017-2022
  • Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2017-2022
  • Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2022
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2022
  • Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2018-2022
  • Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2019-2022
  • Table 19 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2017-2022
  • Table 20 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2017-2022
  • Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2017-2022
  • Table 22 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2022
  • Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2022-2027
  • Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2022-2027
  • Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2022-2027
  • Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2022-2027
  • Table 27 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2022-2027
  • Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2022-2027
  • Table 29 Forecast Off-trade Sales of Soft Drinks by Category: Value 2022-2027
  • Table 30 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2022-2027
  • Table 31 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2022-2027
  • Table 32 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2022-2027
SOURCES
  • Summary 1 Research Sources
CARBONATES IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Health trends drive sales of reduced sugar carbonates in Slovenia
  • Consumers continue to migrate to e-commerce, appreciating adding convenience
  • Coca-Cola retains its lead, while Cockta launches new flavours in non-carbonates
PROSPECTS AND OPPORTUNITIES
  • Rising health trends shape new product launches as players adapt recipes
  • Players use digital offerings to engage consumers and build on brand loyalty
  • Sustainability will shape the landscape as players focus on recyclability
CATEGORY DATA
  • Table 33 Off-trade vs On-trade Sales of Carbonates: Volume 2017-2022
  • Table 34 Off-trade vs On-trade Sales of Carbonates: Value 2017-2022
  • Table 35 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2017-2022
  • Table 36 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2017-2022
  • Table 37 Off-trade Sales of Carbonates by Category: Volume 2017-2022
  • Table 38 Off-trade Sales of Carbonates by Category: Value 2017-2022
  • Table 39 Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
  • Table 40 Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
  • Table 41 Sales of Carbonates by Total Fountain On-trade: Volume 2017-2022
  • Table 42 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2017-2022
  • Table 43 NBO Company Shares of Off-trade Carbonates: % Volume 2018-2022
  • Table 44 LBN Brand Shares of Off-trade Carbonates: % Volume 2019-2022
  • Table 45 NBO Company Shares of Off-trade Carbonates: % Value 2018-2022
  • Table 46 LBN Brand Shares of Off-trade Carbonates: % Value 2019-2022
  • Table 47 Forecast Off-trade Sales of Carbonates by Category: Volume 2022-2027
  • Table 48 Forecast Off-trade Sales of Carbonates by Category: Value 2022-2027
  • Table 49 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2022-2027
  • Table 50 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2022-2027
  • Table 51 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2022-2027
  • Table 52 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2022-2027
JUICE IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • The rising health and wellness trend drives positive retail volume growth
  • Appealing price points and the rise of local ingredients boosts sales
  • Domestic players gain ground, as many consumers prefer local goods
PROSPECTS AND OPPORTUNITIES
  • Coconut and other plant waters drive retail value, boosted by vegan consumers
  • Health and environmental concerns are priorities for consumers
  • New challenges for manufacturers as energy prices rise
CATEGORY DATA
  • Table 53 Off-trade Sales of Juice by Category: Volume 2017-2022
  • Table 54 Off-trade Sales of Juice by Category: Value 2017-2022
  • Table 55 Off-trade Sales of Juice by Category: % Volume Growth 2017-2022
  • Table 56 Off-trade Sales of Juice by Category: % Value Growth 2017-2022
  • Table 57 NBO Company Shares of Off-trade Juice: % Volume 2018-2022
  • Table 58 LBN Brand Shares of Off-trade Juice: % Volume 2019-2022
  • Table 59 NBO Company Shares of Off-trade Juice: % Value 2018-2022
  • Table 60 LBN Brand Shares of Off-trade Juice: % Value 2019-2022
  • Table 61 Forecast Off-trade Sales of Juice by Category: Volume 2022-2027
  • Table 62 Forecast Off-trade Sales of Juice by Category: Value 2022-2027
  • Table 63 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2022-2027
  • Table 64 Forecast Off-trade Sales of Juice by Category: % Value Growth 2022-2027
BOTTLED WATER IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • On-trade volume sales benefit from rising levels of tourism
  • Functional water drives growth, offering consumers added value and benefits
  • Radenska retains its lead as Zala focuses on promotional activities
PROSPECTS AND OPPORTUNITIES
  • Solid growth, however, there will be inflationary pressure on bottled water
  • Smaller players represent a growing threat to large companies
  • The preservation of water sources becomes essential
CATEGORY DATA
  • Table 65 Off-trade Sales of Bottled Water by Category: Volume 2017-2022
  • Table 66 Off-trade Sales of Bottled Water by Category: Value 2017-2022
  • Table 67 Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
  • Table 68 Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022
  • Table 69 NBO Company Shares of Off-trade Bottled Water: % Volume 2018-2022
  • Table 70 LBN Brand Shares of Off-trade Bottled Water: % Volume 2019-2022
  • Table 71 NBO Company Shares of Off-trade Bottled Water: % Value 2018-2022
  • Table 72 LBN Brand Shares of Off-trade Bottled Water: % Value 2019-2022
  • Table 73 Forecast Off-trade Sales of Bottled Water by Category: Volume 2022-2027
  • Table 74 Forecast Off-trade Sales of Bottled Water by Category: Value 2022-2027
  • Table 75 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2022-2027
  • Table 76 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2022-2027
SPORTS DRINKS IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Unit prices drive current retail value growth as health awareness boosts volume sales
  • Sports e-commerce platforms drive retail volume sales of sports drinks
  • Coca-Cola HBC Slovenija remains the leading player thanks to the popularity of Powerade
PROSPECTS AND OPPORTUNITIES
  • Positive growth driven by active lifestyles and natural ingredients
  • Natural sweeteners have become increasingly appealing
  • The sustainability trend shapes product launches across the coming years
CATEGORY DATA
  • Table 77 Off-trade Sales of Sports Drinks: Volume 2017-2022
  • Table 78 Off-trade Sales of Sports Drinks: Value 2017-2022
  • Table 79 Off-trade Sales of Sports Drinks: % Volume Growth 2017-2022
  • Table 80 Off-trade Sales of Sports Drinks: % Value Growth 2017-2022
  • Table 81 NBO Company Shares of Off-trade Sports Drinks: % Volume 2018-2022
  • Table 82 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2019-2022
  • Table 83 NBO Company Shares of Off-trade Sports Drinks: % Value 2018-2022
  • Table 84 LBN Brand Shares of Off-trade Sports Drinks: % Value 2019-2022
  • Table 85 Forecast Off-trade Sales of Sports Drinks: Volume 2022-2027
  • Table 86 Forecast Off-trade Sales of Sports Drinks: Value 2022-2027
  • Table 87 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2022-2027
  • Table 88 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2022-2027
ENERGY DRINKS IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Younger adult consumers drive growth in the on and off-trade
  • A positive reputation and growing interest in health boosts sales of energy drinks
  • Roiss Dva retains its lead, launching new flavours of Red Bull in 2022
PROSPECTS AND OPPORTUNITIES
  • Health and wellness drives sales as players offer functional benefits
  • Private label gains further value share in energy drinks
  • Novelty flavours become more popular as players launch new products
CATEGORY DATA
  • Table 89 Off-trade Sales of Energy Drinks: Volume 2017-2022
  • Table 90 Off-trade Sales of Energy Drinks: Value 2017-2022
  • Table 91 Off-trade Sales of Energy Drinks: % Volume Growth 2017-2022
  • Table 92 Off-trade Sales of Energy Drinks: % Value Growth 2017-2022
  • Table 93 NBO Company Shares of Off-trade Energy Drinks: % Volume 2018-2022
  • Table 94 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2019-2022
  • Table 95 NBO Company Shares of Off-trade Energy Drinks: % Value 2018-2022
  • Table 96 LBN Brand Shares of Off-trade Energy Drinks: % Value 2019-2022
  • Table 97 Forecast Off-trade Sales of Energy Drinks: Volume 2022-2027
  • Table 98 Forecast Off-trade Sales of Energy Drinks: Value 2022-2027
  • Table 99 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2022-2027
  • Table 100 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2022-2027
CONCENTRATES IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Attractive price propositions drive retail volume growth in concentrates
  • Liquid concentrates look to healthier launches
  • Dana doo leads retail volume sales, while Atlantic Trade leads in current retail value terms
PROSPECTS AND OPPORTUNITIES
  • Concentrates with functional benefits become increasingly important
  • Customers demand convenient packaging, making concentrates easier to consume
  • The rise of health-orientated consumers leads to new product developments
CATEGORY DATA
  • Concentrates Conversions
  • Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Table 101 Off-trade Sales of Concentrates (RTD) by Category: Volume 2017-2022
  • Table 102 Off-trade Sales of Concentrates by Category: Value 2017-2022
  • Table 103 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2017-2022
  • Table 104 Off-trade Sales of Concentrates by Category: % Value Growth 2017-2022
  • Table 105 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2018-2022
  • Table 106 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2019-2022
  • Table 107 NBO Company Shares of Off-trade Concentrates: % Value 2018-2022
  • Table 108 LBN Brand Shares of Off-trade Concentrates: % Value 2019-2022
  • Table 109 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2018-2022
  • Table 110 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2022
  • Table 111 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2018-2022
  • Table 112 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2022
  • Table 113 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2022-2027
  • Table 114 Forecast Off-trade Sales of Concentrates by Category: Value 2022-2027
  • Table 115 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2022-2027
  • Table 116 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2022-2027
RTD TEA IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Hot summers and the reopening of foodservice boost sales in 2022
  • Kombucha is gaining ground, with shelf space in larger retailers
  • Pivovarna Union dd retains its lead, offering Sola Iced Tea
PROSPECTS AND OPPORTUNITIES
  • Players focus on health and wellness benefits to boost value and volume sales
  • Packaging trends focus on higher, slim cans and glass bottles
  • Sustainability and functional varieties drive new product development
CATEGORY DATA
  • Table 117 Off-trade Sales of RTD Tea by Category: Volume 2017-2022
  • Table 118 Off-trade Sales of RTD Tea by Category: Value 2017-2022
  • Table 119 Off-trade Sales of RTD Tea by Category: % Volume Growth 2017-2022
  • Table 120 Off-trade Sales of RTD Tea by Category: % Value Growth 2017-2022
  • Table 121 NBO Company Shares of Off-trade RTD Tea: % Volume 2018-2022
  • Table 122 LBN Brand Shares of Off-trade RTD Tea: % Volume 2019-2022
  • Table 123 NBO Company Shares of Off-trade RTD Tea: % Value 2018-2022
  • Table 124 LBN Brand Shares of Off-trade RTD Tea: % Value 2019-2022
  • Table 125 Forecast Off-trade Sales of RTD Tea by Category: Volume 2022-2027
  • Table 126 Forecast Off-trade Sales of RTD Tea by Category: Value 2022-2027
  • Table 127 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2022-2027
  • Table 128 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2022-2027
RTD COFFEE IN SLOVENIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • RTD coffee sales rise as consumers appreciate coffee options on-the-go
  • Functional energy drinks boost growth as players provide added benefits
  • Atlantic Trade retains its lead as Starbucks enters the landscape
PROSPECTS AND OPPORTUNITIES
  • Premiumisation will focus on flavour to boost retail value growth
  • Health and wellness offerings drive sales across the coming years
  • Slovenia’s bestselling coffee brand Barcaffe, extends into RTD coffee
CATEGORY DATA
  • Table 129 Off-trade Sales of RTD Coffee: Volume 2017-2022
  • Table 130 Off-trade Sales of RTD Coffee: Value 2017-2022
  • Table 131 Off-trade Sales of RTD Coffee: % Volume Growth 2017-2022
  • Table 132 Off-trade Sales of RTD Coffee: % Value Growth 2017-2022
  • Table 133 NBO Company Shares of Off-trade RTD Coffee: % Volume 2018-2022
  • Table 134 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2019-2022
  • Table 135 NBO Company Shares of Off-trade RTD Coffee: % Value 2018-2022
  • Table 136 LBN Brand Shares of Off-trade RTD Coffee: % Value 2019-2022
  • Table 137 Forecast Off-trade Sales of RTD Coffee: Volume 2022-2027
  • Table 138 Forecast Off-trade Sales of RTD Coffee: Value 2022-2027
  • Table 139 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2022-2027
  • Table 140 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2022-2027