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Hand Sanitizers - Global Market Trajectory & Analytics

  • ID: 358600
  • Report
  • May 2020
  • Region: Global
  • 616 Pages
  • Global Industry Analysts, Inc
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As the most often purchased product during the COVID-19 pandemic, Hand Sanitizers demand is projected to reach US$39. 1 billion by 2027. This simple personal hygiene product has gained immense popularity and critical importance as a must-have protection to survive the pandemic. Corona virus (COVID-19) is a highly transmissible disease spread largely by hand transfer of surface contamination to mouth, nose or eyes. Viruses in respiratory droplets from infected patients can survive on hard steel or glass surfaces for up to 72 hours. Frequent hand washing with virus-killing alcohol based hand sanitizers has therefore been recommended by the World Health Organization (WHO) to stay safe and control the spread of the infection. As a result, to be COVID-19 ready, panic stricken people, hospitals, offices and all public/commercial spaces have stepped up use of hand sanitizers. Supply demand imbalances are being further aggravated by stockpiling by hospitals and hoarding by consumers fearing shortages in supply. To meet the unprecedented surge in demand, alcohol companies, breweries and distilleries have shifted to producing hand sanitizers. Similarly, with the heat of the pandemic virtually evaporating demand for fuel, ethanol producers are also turning to hand sanitizer and hand rub production. With economic activity coming to a virtual standstill as lockdowns continue to remain in place in most countries, demand for fuel/energy has plummeted. The severity of the crisis can be put into perspective by the fact that oil price in the United States for the first time in history dipped below US$0 per barrel, and this volatility is expected to continue over the next couple of months. Also, with low carbon fuels expected to temporarily lose interest, ethanol producers are responding by repurposing production lines to manufacture sanitizers. FMCG companies are also ramping up their production capacities in response to rising demand.

Many more pandemics are expected to follow as a result of climate change, deforestation, wild animal habitat destruction, changing food habits, trade in exotic animal meat, and ability to bio-engineer disease-causing microorganisms in labs. Against this backdrop, the growing importance placed on hand hygiene practices in light of disease outbreaks will not lessen anytime soon. As the very basic of infection control, endorsement of hand hygiene by global health authorities such as the WHO will continue to play a pivotal role in popularizing hand sanitizer products across the consumer and healthcare markets. Hand hygiene can be singled out as the most basic of best practices to reduce infections in healthcare settings in addition to being the most effective and low cost intervention measure during pandemic management. Hand hygiene plays a decisive role in reducing rates of infectious illnesses in the community, and helps reduce gastrointestinal and respiratory illnesses by 40% & 30% respectively. A key trend in the market is the growing consumer interest in eco-friendly green sanitizers featuring renewable plant based ingredients. The market also stands to benefit from the continuous R&D focus shed on developing innovative compounds and formulations with high germicidal efficacy. Focus on skin friendly products is fueling interest in hand sanitizers with ingredients such as benzalkonium chloride, triclosan and quaternary ammonium compounds. The current pandemic is strengthening foothold of alcohol-based hand sanitizers in the healthcare sector supported by high reliability and 99. 9 percent effectiveness against infectious bacteria, germs and pathogens. Along with innovations in formulations and dispenser designs highlighting convenience, dedicated marketing and promotional campaigns will also spur growth. In low income countries where lack of clean water is a major challenge, manufacturers are focusing on developing affordable hand sanitizers targeted at the urban poor.

The global analysis and forecast periods covered within the report are 2020-2027 (Current & Future Analysis) and 2012-2019 (Historic Review). Research estimates are provided for 2020, while research projections cover the period 2021-2027.
Note: Product cover images may vary from those shown
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I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW
COVID-19 Leaves the Global Economy in Shambles
COVID-19 Cases Worldwide: Total Cases, Deaths, Cases Per Million Population and Deaths Per Million Population for Top Nations
While the World Economy Struggles Amidst COVID-19, Hand Sanitizer Sales Touch New High
Hand Sanitizers: A Prelude
Market Outlook
Key Drivers Summarized
Rising Consumer Awareness
Introduction of High-Performance Products
Launch of Green & Sustainable Solutions
User-Friendly Solutions
Market Restraints
Gel-based Hand Sanitizers Occupy Major Share of Global Market
Higher Effectiveness of Alcohol-based Sanitizers Catapults the Segment to the Dominant Position
Hospital Sector Remains Primary End-User Segment
Developed Regions: Key Consumers of Hand Sanitizers
Developing Regions to Drive Gains
Competition
American Companies Dominate the World Hand Sanitizers Market
Recent Market Activity

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS
Alcohol Distilleries Eye Hand Sanitizer Business
Select Few Sanitizers Produced and Distributed by Distilleries
Small Companies Flock the Sanitizers Market
Supply Chain Disruptions to Amplify Hand Sanitizer Shortages
Innovations in Formulations & Dispenser Designs Spearhead Market Growth
Perfumeries and Fashion Brands Reconfigure Production Lines to Boost Supply of Hand Sanitizers
Manufacturers Repurpose Production Units to Fulfill Swelling Demand
Small-Sized Bottles, Desktop Use Containers, and Portable Hand Sanitizer Become Ubiquitous
Automatic Dispensing Systems Play Big in the Market
Aging Population and their Vulnerability to Various Infections: A Major Growth Driver
Global Aging Population Statistics for the 65+ Age Group in Million by Geographic Region for the Years 2019, 2025, 2035 and 2050
Children and Young Adults: A Lucrative Demographic Segment & the New Advertising Target
Growing Consumer Awareness about the Environment Drive Strong Demand for Natural Variants
Fragrance to Become an Important Attribute of Hand Sanitizers, Bodes Well for the Market
Effectiveness of Alcohol based Hand Sanitizers
Alcohol-free Hand Sanitizers Step In to Replace Alcohol-based Versions
Comparison of Different Parameters for Alcohol-based and Alcohol-free Hand Sanitizers
Consistent Increase in Risks and Threats from Hand Hygiene Related Diseases and Infections Drive Healthy Market Growth
Global Number of Deaths Caused Due to Communicable Diseases (In 000s)
Lotion-Based Hand Sanitizers: Combining Sanitizing and Moisturizing Attributes
Retail Segment: Dominant Medium for Hand Sanitizers Distribution
Online Channel Opens Up A Robust Sales Platform
Global Sanitizer Sale by Distribution Channel: 2019
Issues & Challenges
Studies Claim Sanitizers Reduce Body’s Defense against Pathogens
Excess Use of Hand Sanitizers Give Rise to Drug-Resistant Bacteria
Risk of Poisoning & Flammability in Alcohol-based Sanitizers
Dryness: A Major Cause of Concern
Risk of Dermatitis due to Alcohol-based Hand Sanitizers
Parabens: Health Risks Raise Concerns

4. GLOBAL MARKET PERSPECTIVE

III. MARKET ANALYSIS

GEOGRAPHIC MARKET ANALYSIS

UNITED STATES
Market Overview
Covid-19 Spikes Demand for Hand Sanitizers
COVID-19 Total Cases and Deaths in the US: 15-Feb-2020 to 15-Apr-2020
Companies Shift Production to Hand Sanitizers to Address Local Demand
Breweries and Distilleries Step Up to Push Hand Sanitizer Production
Federal Government Offers Support to Escalate Hand Sanitizers Output to Mitigate Spread of COVID-19
FDA Guidance for Hand Sanitizers during COVID-19 Crisis
TTB Guidance for Hand Sanitizers
Impact of CARES Act
FDA Grows Focus on Labeling Claims
Flu and Other Pandemics Generate Peak Demand for Hand Sanitizers
Eco-friendly Products Find Increasing Adoption
Back-to-School Season Spell Opportunities
CDC and WHO Guidelines Anchor Widespread Adoption of Hand Sanitizers
Aging Population: A Significant Demand Booster
Aging Population in the US (2015 & 2030): 60 Years and Above Population (in Thousands) and Percentage of Population
Competition
Leading Consumer Hand Sanitizer Brands in the US by Value Share: 2019
Market Analytics
CANADA
Market Overview
Market Analytics
JAPAN
CHINA
Market Overview
Growing Awareness about Hand Hygiene Spurs Sanitizers Sales
Market Analytics
EUROPE
Market Overview
Europe Hand Sanitizer Standards
Chemical Companies Convert European Manufacturing Facilities to Board Hand Sanitizer Train
Fashion and Perfume Entities Step in to Produce Hand Sanitizers
Market Analytics
FRANCE
GERMANY
ITALY
UNITED KINGDOM
SPAIN
RUSSIA
REST OF EUROPE
ASIA-PACIFIC
Asia-Pacific Emerges as a Dynamic Market for Hand Sanitizers
AUSTRALIA
INDIA
Market Overview
COVID-19 Outbreak Creates Substantial Demand for Hand Sanitizers in India
Market Analytics
SOUTH KOREA
TAIWAN
REST OF ASIA-PACIFIC
LATIN AMERICA
ARGENTINA
BRAZIL
MEXICO
REST OF LATIN AMERICA
MIDDLE EAST
IRAN
ISRAEL
SAUDI ARABIA
UNITED ARAB EMIRATES
REST OF MIDDLE EAST
AFRICA
Market Overview
Market Analytics

IV. COMPETITION
Total Companies Profiled: 101

Note: Product cover images may vary from those shown
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