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Mobile Messaging Apps: Global Strategic Business Report

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    Report

  • 312 Pages
  • April 2024
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 3619377
Description Jump to:

Global Mobile Messaging Apps Market to Reach 6.9 Number of Users in Billion (Cumulative) by 2030

The global market for Mobile Messaging Apps estimated at 3.6 Number of Users in Billion (Cumulative) in the year 2022, is projected to reach a revised size of 6.9 Number of Users in Billion (Cumulative) by 2030, growing at a CAGR of 8.5% over the analysis period 2022-2030.

The U.S. Market is Estimated at 961.5 Number of Users in Million (Cumulative), While China is Forecast to Grow at 14.4% CAGR

The Mobile Messaging Apps market in the U.S. is estimated at 961.5 Number of Users in Million (Cumulative) in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of 1.8 Number of Users in Billion (Cumulative) by the year 2030 trailing a CAGR of 14.4% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 3.8% and 6.2% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 5.2% CAGR.

Select Competitors (Total 119 Featured) -

  • Alibaba Group
  • Apple Inc.
  • BlackBerry Limited
  • Facebook Inc.
  • Google Inc.
  • Hike Ltd.
  • Kakao Corp.
  • Kik Interactive Inc.
  • LINE Corporation
  • Snap Inc.
  • Tango
  • Telegram Messenger LLP
  • Tencent Holdings
  • Viber Media S.à r.l
  • WhatsApp Inc.

What's New?

  • Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies - Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to digital archives and Research Platform
  • Complimentary updates for one year

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • A Prelude
  • Recent Market Activity
  • Increased Inclination towards ‘Social Connectedness’ Builds Momentum for Messaging Apps
  • Growing Penetration of Smartphones Turbo Charges Market Growth
  • Messaging Apps Benefit from Growing Tablet Sales
  • Positive Trend in Mobile Internet Usage Patterns Elevates Market Prospects
  • Factors Catalyzing Messaging Apps to Go ‘Mobile’
  • Tremendous Improvement in the Speed of Mobile Internet
  • Superior Hardware and Processor
  • Optimization of Social Networks through Mobiles
  • Increasing Base of Active Users Drive Opportunities for the Mobile Messaging Apps Market
  • Rising 4G Penetration Rates to Elevate Market Prospects for Mobile Messaging Apps
  • Mobile Messaging Apps - Global Key Competitors Percentage Market Share in 2022 (E)
  • Impact of Covid-19 and a Looming Global Recession
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
2. FOCUS ON SELECT PLAYERS
  • Alibaba Group Holding Limited (China)
  • Apple Inc. (USA)
  • BlackBerry Limited (Canada)
  • Facebook, Inc. (USA)
  • WhatsApp Inc. (USA)
  • Google, Inc. (USA)
  • Hike Ltd. (India)
  • Kakao Corp. (South Korea)
  • Kik Interactive Inc. (Canada)
  • LINE Corporation (Japan)
  • Skype Technologies (Luxembourg)
  • Snap, Inc. (USA)
  • Tango (USA)
  • Telegram Messenger LLP (UAE)
  • Tencent Holdings Limited (China)
  • Viber Media S.à r.l (Cyprus)
3. MARKET TRENDS & DRIVERS
  • Messaging Apps Emerge as Next Logical Extension of Social Networking
  • Messaging Apps to Surpass SMS as Primary Messaging Medium
  • Ephemeral Apps Seek Market Prominence
  • Cloud-based Messaging Apps Exhibit Potential Opportunities
  • Security Emerges as Main Focus Area in Mobile Messaging
  • Market Sees Growing Demand for Apps with Advanced Security Features
  • Messaging Apps Gain Precedence in Enterprise Environments
  • Ongoing Changes in Organizational Structure Instigate a Strong Business Case for Messaging Apps
  • Mainstream Image of Enterprise Mobility Extends Opportunities for Messaging Apps
  • Increased Reliance on BYOD Props Up Demand for Messaging Apps
  • Key Factors Encouraging BYOD Trend amongEnterprises Ranked by Importance Attached by Enterprises
  • Messaging Apps for Wearables: The New Fad
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2022 through 2030 and % CAGR
  • Table 2: World 8-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2023 & 2030
  • Table 3: World Mobile Messaging Apps Market Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2014 through 2030
III. MARKET ANALYSIS
UNITED STATES
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2023 (E)
  • Table 4: USA Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
CANADA
  • Table 5: Canada Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
JAPAN
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2023 (E)
  • Table 6: Japan Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
CHINA
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2023 (E)
  • Table 7: China Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
EUROPE
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2023 (E)
  • Table 8: Europe Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2022 through 2030 and % CAGR
  • Table 9: Europe 8-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2023 & 2030
FRANCE
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2023 (E)
  • Table 10: France Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
GERMANY
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2023 (E)
  • Table 11: Germany Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
ITALY
  • Table 12: Italy Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
UNITED KINGDOM
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2023 (E)
  • Table 13: UK Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
SPAIN
  • Table 14: Spain Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
RUSSIA
  • Table 15: Russia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
REST OF EUROPE
  • Table 16: Rest of Europe Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
ASIA-PACIFIC
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2023 (E)
  • Table 17: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2022 through 2030 and % CAGR
  • Table 18: Asia-Pacific 8-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2023 & 2030
AUSTRALIA
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2023 (E)
  • Table 19: Australia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
INDIA
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2023 (E)
  • Table 20: India Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
SOUTH KOREA
  • Table 21: South Korea Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
REST OF ASIA-PACIFIC
  • Table 22: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
LATIN AMERICA
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2023 (E)
  • Table 23: Latin America Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2022 through 2030 and % CAGR
  • Table 24: Latin America 8-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2023 & 2030
ARGENTINA
  • Table 25: Argentina Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
BRAZIL
  • Table 26: Brazil Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
MEXICO
  • Table 27: Mexico Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
REST OF LATIN AMERICA
  • Table 28: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
MIDDLE EAST
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2023 (E)
  • Table 29: Middle East Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for Years 2022 through 2030 and % CAGR
  • Table 30: Middle East 8-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2023 & 2030
IRAN
  • Table 31: Iran Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
ISRAEL
  • Table 32: Israel Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
SAUDI ARABIA
  • Table 33: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
UNITED ARAB EMIRATES
  • Table 34: UAE Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
REST OF MIDDLE EAST
  • Table 35: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
AFRICA
  • Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2023 (E)
  • Table 36: Africa Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Million (Cumulative) for the Years 2022 through 2030 and % CAGR
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Alibaba Group
  • Apple Inc.
  • BlackBerry Limited
  • Facebook Inc.
  • Google Inc.
  • Hike Ltd.
  • Kakao Corp.
  • Kik Interactive Inc.
  • LINE Corporation
  • Snap Inc.
  • Tango
  • Telegram Messenger LLP
  • Tencent Holdings
  • Viber Media S.à r.l
  • WhatsApp Inc.

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