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Processed Fruit and Vegetables in Ecuador

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    Report

  • 19 Pages
  • November 2025
  • Region: Ecuador
  • Euromonitor International
  • ID: 3625761
Processed fruit and vegetables register healthy value and volume growth in 2025. Shelf stable fruit remains popular, though frozen processed potatoes register the highest value growth. Increasing range, including from discounters supports value sales. Over the forecast period, there will be increasing demand for offerings with a healthier positioning. This presents an opportunity for frozen offerings, that retain their nutrition, without the need for preservatives.

This report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Processed Fruit and Vegetables market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Healthy value and volume growth in 2025
INDUSTRY PERFORMANCE
  • Convenience drives demand
  • Frozen processed potatoes register highest value growth
COMPETITIVE LANDSCAPE
  • Veconsa maintains commanding lead
  • Private label gains most value share
CHANNELS
  • Supermarkets remain the dominant channel
  • Significant gains for discounters
WHAT’S NEXT
  • Stable growth over forecast period, with similar dynamics as in 2025
  • Increasing demand for healthier options, which presents opportunity for frozen offerings.
  • Brand loyalty dampens private label growth to an extent
CATEGORY DATA
  • Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
  • Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
  • Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
  • Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
  • Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
  • Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
  • Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
  • Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSTAPLE FOODS IN ECUADOR
EXECUTIVE SUMMARY
  • Falling retail prices sees profit margins narrow
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Flat performance in 2025
  • Consumers continue to be price sensitive
  • Discounters making significant gains
WHAT’S NEXT
  • Moderate growth over forecast period
  • Innovation key for branded players to stay ahead
  • Limited value growth for e-commerce
COMPETITIVE LANDSCAPE
  • Procesadora Nacional de Alimentos CA holds on to top spot
  • Piggis Embutidos Cia Ltda gains most value share
CHANNELS
  • Independent bakeries largest retail channel
  • Discounters gain most value share
MARKET DATA
  • Table 13 Sales of Staple Foods by Category: Volume 2020-2025
  • Table 14 Sales of Staple Foods by Category: Value 2020-2025
  • Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
  • Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
  • Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
  • Table 19 Penetration of Private Label by Category: % Value 2021-2025
  • Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
  • Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources