Butter and Spreads in Bulgaria

Value sales of butter and spreads increased in 2025, with growth largely driven by the strong performance of butter, which also recorded a rise in volume sales. Higher household incomes encouraged more consumers to opt for butter over cheaper alternatives, appreciating its richer taste for both sandwiches and cooking. However, the rise in value sales far outpaced volume growth due to international butter prices reaching a historic high, as European stocks tightened.

The Butter and Spreads in Bulgaria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Butter and Spreads market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.