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Savoury Snacks in New Zealand

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    Report

  • 24 Pages
  • July 2025
  • Region: New Zealand
  • Euromonitor International
  • ID: 3973283
New Zealand’s savoury snacks category has seen stable growth in 2025 with sales normalising as production efficiencies improve and consumers adapt to higher living costs. As macroeconomic conditions gradually recover, impulse and indulgence-driven purchases are beginning to rebound, supporting steady retail demand. Snacking frequency remains elevated, driven by boredom, convenience, and on-the-go consumption. In response, brands continue to innovate with better-for-you savoury snacks, offering l...

This Savoury Snacks in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Meat Snacks, Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits, Seafood Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why Buy this Report?

  • Get a detailed picture of the Savoury Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, the publisher has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning.

Table of Contents

Savoury Snacks in New Zealand
Key Data Findings
2025 Developments
Savoury Snacks Expanding With a Greater Focus on Healthier OptionsBluebird Foods Leads while Arnott’S Drives Growth Through InnovationSupermarkets Strengthens Its Grip on Savoury SnacksProspects and OpportunitiesHealth-Forward Snacking Set to Reshape Category GrowthSavoury Snacks Set for a Greener Future as Sustainability Comes to the ForeRising Momentum for High Protein and Gluten-Free Claims
Category Data
  • Table 1 Sales of Savoury Snacks by Category: Volume 2020-2025
  • Table 2 Sales of Savoury Snacks by Category: Value 2020-2025
  • Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
  • Table 5 Nbo Company Shares of Savoury Snacks: % Value 2021-2025
  • Table 6 Lbn Brand Shares of Savoury Snacks: % Value 2022-2025
  • Table 7 Distribution of Savoury Snacks by Format: % Value 2020-2025
  • Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
  • Table 9 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
  • Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
  • Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030
Snacks in New ZealandExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?
Market Data
  • Table 12 Sales of Snacks by Category: Volume 2020-2025
  • Table 13 Sales of Snacks by Category: Value 2020-2025
  • Table 14 Sales of Snacks by Category: % Volume Growth 2020-2025
  • Table 15 Sales of Snacks by Category: % Value Growth 2020-2025
  • Table 16 Nbo Company Shares of Snacks: % Value 2021-2025
  • Table 17 Lbn Brand Shares of Snacks: % Value 2022-2025
  • Table 18 Penetration of Private Label by Category: % Value 2020-2025
  • Table 19 Distribution of Snacks by Format: % Value 2020-2025
  • Table 20 Forecast Sales of Snacks by Category: Volume 2025-2030
  • Table 21 Forecast Sales of Snacks by Category: Value 2025-2030
  • Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
  • Table 23 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DisclaimerSourcesSummary 1 Research Sources