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Savoury Snacks in Vietnam

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    Report

  • 22 Pages
  • June 2023
  • Region: Vietnam
  • Euromonitor International
  • ID: 3981560
Retail sales of savoury snacks saw continued growth in volume terms in 2023, albeit at a much slower pace than the previous year. Besides inflationary pressures, which caused consumers to become more frugal with their spending, this was due to rising health concerns, triggered by the pandemic, which led many Vietnamese people to cut back on overly fatty and salty food items.

The analyst's Savoury Snacks in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage:
Meat Snacks, Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits, Seafood Snacks.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Savoury Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SAVOURY SNACKS IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising health concerns and inflationary pressures limit the growth of savoury snacks in 2023, particularly puffed snacks, which nonetheless remain the largest product type.
  • New product lines help to attract customers in fragmented market
  • Small local grocers continue to dominate sales, while e-commerce becomes less important
PROSPECTS AND OPPORTUNITIES
  • Economic recovery will boost growth, but health concerns will present challenges as well as opportunities
  • Adult consumers will remain key target audience, with unique flavours being key to capturing their attention
  • International players will continue to dominate sales,
CATEGORY DATA
  • Summary 1 Other Savoury Snacks by Product Type: 2023
  • Table 1 Sales of Savoury Snacks by Category: Volume 2018-2023
  • Table 2 Sales of Savoury Snacks by Category: Value 2018-2023
  • Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Savoury Snacks by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Savoury Snacks: % Value 2019-2023
  • Table 6 LBN Brand Shares of Savoury Snacks: % Value 2020-2023
  • Table 7 Distribution of Savoury Snacks by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Savoury Snacks by Category: Value 2023-2028
  • Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2023-2028
SNACKS IN VIETNAM
EXECUTIVE SUMMARY
  • Snacks in 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 12 Sales of Snacks by Category: Volume 2018-2023
  • Table 13 Sales of Snacks by Category: Value 2018-2023
  • Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 16 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 18 Penetration of Private Label by Category: % Value 2018-2023
  • Table 19 Distribution of Snacks by Format: % Value 2018-2023
  • Table 20 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 21 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 23 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 2 Research Sources