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Sweet Biscuits, Snack Bars and Fruit Snacks in Vietnam

  • ID: 3981582
  • Report
  • Region: Vietnam
  • 32 pages
  • Euromonitor International
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In 2019, fruit snacks enjoyed the highest (double-digit) value and volume growth in Vietnam, but sweet biscuits saw double-digit growth as well, buttressed by new products in interesting flavours and formats. Responding to the health and wellness trend, players in both fruit snacks and sweet biscuits worked to respond to demand for more natural and/or fortified value-added snacks in their categories.

The author's Sweet Biscuits, Snack Bars and Fruit Snacks in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Sweet Biscuits, Snack Bars and Fruit Snacks in Vietnam

List of Contents and Tables
Headlines
Prospects
New Flavours and Health Benefits Set the Tone
Vietnamese Favour Plain Biscuits for Gifting, So Players Are Most Active There
Despite Lacking Innovation, Wafers Continue Seeing Double-digit Growth
Competitive Landscape
Mondelez's Lead Strengthened by Partnership With Kinh Do in Sweet Biscuits
Strong Agricultural Industry Gives Domestic Players Big Advantages in Fruit Snacks
Government Steps Against Smuggling and Fraud During Tet Benefits Sweet Biscuits
Category Data
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2014-2019
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2014-2019
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2014-2019
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2019
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2019
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2015-2019
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2016-2019
Table 9 NBO Company Shares of Fruit Snacks: % Value 2015-2019
Table 10 LBN Brand Shares of Fruit Snacks: % Value 2016-2019
Table 11 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2014-2019
Table 12 Distribution of Sweet Biscuits by Format: % Value 2014-2019
Table 13 Distribution of Fruit Snacks by Format: % Value 2014-2019
Table 14 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
Table 15 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
Table 16 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024
Executive Summary
Food Safety Concerns, Expanded Distribution, and Improved Disposable Income Are Among A Host of Reasons Why Packaged Food Sales Were Thriving in 2019
Premium Products Not Only Perform Well, But Often Drive Growth of Entire Categories
in A Highly Fragmented Market, the Top 15 Players and the Artisanal Value Shares Account for the Lion's Share of Market Value Sales
Convenience Store Expansion Beyond Major Urban Areas Continues To Boost Demand for Packaged Food Brands and Products Given More Exposure
There Are Myriad Reasons To Be Optimistic About Continued Strong Value Growth
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 18 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 19 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 20 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 21 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 22 Sales of Packaged Food by Category: Volume 2014-2019
Table 23 Sales of Packaged Food by Category: Value 2014-2019
Table 24 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 25 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 26 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 27 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 28 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 29 Penetration of Private Label by Category: % Value 2014-2019
Table 30 Distribution of Packaged Food by Format: % Value 2014-2019
Table 31 Distribution of Packaged Food by Format and Category: % Value 2019
Table 32 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 33 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 34 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 35 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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