Game & Toy Manufacturing in the UK - Industry Market Research Report

A losing game: Toy makers see their sales fall due to high import competition and the move to digital alternatives

Game and toy manufacturers have performed resiliently in recent years in the face of rising import penetration and changing consumer tastes. Successful product developments to maintain interest from children and their parents have supported sales. Nevertheless, intense competition from imports has mitigated the effect of growing domestic demand. Revenue is expected to increase at a compound annual rate of 1% over the five years through 2023-24 to reach £796.9 million.

Companies in this industry manufacture games and toys for professional, arcade or personal use. The manufacture of automatic bowling alley equipment, video game consoles and bicycles is excluded from the industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.