Increasing Applications in Convenience Food
The growth in consumption of processed and convenience food products in emerging markets, such as the Asia-Pacific countries, has contributed to the sales of malt ingredients. An increase in the consumer awareness due to the health benefits of malt ingredients and the wide-range of applications in the food industry are driving the market. Usage of malt in beer is expected to account for a major chunk of the market, followed by distilleries and the food industry. The demand in developing regions is driven by an increase in the disposable incomes.
The malt ingredient market in Asia-Pacific is expected to gain substantial growth during the forecast period owing to an expected high demand for healthy products from India, Japan, and China. The growth can also be attributed to the increase in the spending capacity of buyers in the region. The major opportunities are the growing demand for all natural food products and ready to eat and packaged foods.
Oats and Rye are the Fastest-Growing Segments
Malt produced from malting grains is available in various forms such as malt, malt flour, dried malt extract, liquid malt extract, kibbled malt, malt flakes, malt vinegar, malt syrup and others. Malt and malt flour hold the largest share of the market due to their direct consumption for beer, whisky and beverages manufacturing. Alcoholic beverage industries have a direct contract with the malt suppliers for two-row, four-row, and six-row malt grains or for malt flours which create an unbeatable demand in the market. Barley holds the largest market share due to its preferable malt consumption in the beverage industry. Oats and rye are the fastest-growing segments due to their nutritional profile and increasing application in various flavored food products.
Malt has several end applications such as in brewery, distillery, bakery, cereals, confectionery, non-alcoholic beverages and others such as snacks, savories, etc. Brewery application consumes more than 90% of the malt and has dominated the market share. By the commercial grade type, the malt market is segmented into standard malt and specialty malt.
China Dominates the Market
The major markets for malt ingredient in Asia-Pacific are China, India, Japan, and Australia. The growing demand for alcoholic and non-alcoholic beverages and food products in the region drives this market. Asia-Pacific is the fastest-growing regional market for malt ingredients. China, South Korea and Australia are showing relatively quicker growth prospects and are expected to be the dominant markets over the coming years. Asia-Pacific is the largest and the fastest-growing beer consumer, has 21% of global malt production, out of which 80% is from China.
Major companies: CARGILL, MALTEUROP CHINA, JINAN SHUANGMAI BEER MATERIALS Co., Ltd., SHANGHAI NICECHEM Co., Ltd., BARRETT BURSTON MALTING COMPANY WA Pty. Ltd., CONAGRA HOLDINGS, GREGORY STREET Pty. Ltd., JOE WHITE MALTING, CRYERMALT, HALCYON PROTEINS
Reasons to Purchase this Report
- Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
- Market dynamics which essentially consider the factors which are impelling the present market scenario along with growth opportunities of the market in the years to come
- Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
- Country level analysis integrating the demand and supply forces that are influencing the growth of the market
- Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years
- Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis and strategies employed by the major market players
- 3 months analyst support along with the Market Estimate sheet in excel.
- Value chain analysis
- Volume of the Asia- Pacific malt ingredient market by type, application and geography
- Consumer behavior analysis in country level
1.1 Key Deliverables of the Study
1.2 Study Assumptions
1.3 Market Definition
2. Research Approach and Methodology
2.2 Research Design
2.3 Study Timeline
2.4 Study Phases
2.4.1 Secondary Research
2.4.2 Discussion Guide
2.4.3 Market Engineering & Econometric Modelling
2.4.4 Expert Validation
3. Market Overview
4. Market Dynamics
4.1.1 Growing Demand for Alcoholic and Non-Alcoholic Beverages
4.1.2 Increased Application in Food Products
4.2.1 Fluctuating Raw Material Sourcing
4.2.2 Government Taxes on Imported Malt
4.3.1 Increasing demand for All Natural Food Products
4.3.2 Rising Demand for Ready-to-Eat and Packaged Food
4.4 Porter's Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products and Services
4.4.5 Degree of Competition
5. Market Segmentation
5.1 By Ingrident Type
5.1.2 Dried Malt Extract
5.1.3 Liquid Malt Extract
5.1.4 Malt Syrup
5.1.5 Malt Flours
5.1.6 Kibbled Malt/Flakes
5.1.7 Malt Vinegar
5.2 By Source Type
5.2.6 Others (Corn, etc.)
5.3 By Application
5.3.5 Beverages (Non-Alcoholic)
5.4 By Grade Type
5.4.1 Standard Malt (Base Malt)
5.4.2 Specialty Malt
5.5 By Geography
6. Competitive Landscape
6.1 Strategies Adopted by Key Players
6.2 Most Active Companies in the Past Five Years
6.3 Market Share Analysis
7. Company Profiles
7.2 Malteurop China
7.3 Jinan Shuangmai Beer Materials Co., Ltd.
7.4 SHANGHAI NICECHEM CO., LTD.
7.5 Jiangxi Golden Agriculture Biotech Co., Ltd.
7.6 Guangzhou Malting Company Limited
7.7 China Agri Industries Holdings Ltd
7.8 Barrett Burston Malting Company WA Pty Limited.
7.9 Conagra Holdings
7.10 Gregory Street Pty Ltd
7.11 Joe White Maltings
7.13 Halcyon Proteins
7.15 The Malt Company
- Malteurop China
- Jinan Shuangmai Beer Materials Co. Ltd.
- SHANGHAI NICECHEM CO. Ltd.
- Barrett Burston Malting Company WA Pty Limited
- Conagra Holdings
- Gregory Street Pty Ltd
- Joe White Malting
- Halcyon Proteins