+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Bakery & Cereals in Italy

  • PDF Icon

    Report

  • 38 Pages
  • June 2025
  • Region: Italy
  • MarketLine
  • ID: 4139466
Bakery & Cereals in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • Bakery & cereals market includes retail sales of bread & rolls, cookies (sweet biscuits), savory biscuits, energy bars, cereal bars, and others. The scope of others includes baking ingredients, baking mixes, breakfast cereals, cakes, pastries & sweet pies, dough products, and morning goods.
  • The Italian bakery & cereals market recorded revenues of $28.56 billion in 2024, representing a compound annual growth rate (CAGR) of 3.6% between 2019-24.
  • Market consumption volume increased with a CAGR of 2.0% between 2019-24, reaching a total of 5.02 billion kilograms in 2024.
  • The moderate growth of the Italian bakery & cereals market during 2019-24 can be attributed to the stable consumer demand for traditional baked goods and gradual shifts toward packaged and convenient breakfast options.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the bakery & cereals market in Italy
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the bakery & cereals market in Italy
  • Leading company profiles reveal details of key bakery & cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Italy bakery & cereals market with five year forecasts

Reasons to Buy

  • What was the size of the Italy bakery & cereals market by value in 2024?
  • What will be the size of the Italy bakery & cereals market in 2029?
  • What factors are affecting the strength of competition in the Italy bakery & cereals market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Italy's bakery & cereals market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Italian bakery & cereals market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered over the same period?
7.5. What are the most popular brands in the Italian bakery & cereals market?
7.6. What have been the most significant M&A deals in the Italian bakery & cereals market during 2024?
8 Company Profiles
8.1. Barilla G. E R. Fratelli SPA
8.2. Bauli SpA
8.3. Ferrero SpA
8.4. Kellanova
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Italy bakery & cereals market value: $ million, 2019-24
Table 2: Italy bakery & cereals market volume: million kilograms, 2019-24
Table 3: Italy bakery & cereals market category segmentation: % share, by value, 2019-24
Table 4: Italy bakery & cereals market category segmentation: $ million, 2019-24
Table 5: Italy bakery & cereals market geography segmentation: $ million, 2024
Table 6: Italy bakery & cereals market distribution: % share, by value, 2024
Table 7: Italy bakery & cereals market value forecast: $ million, 2024-29
Table 8: Italy bakery & cereals market volume forecast: million kilograms, 2024-29
Table 9: Italy bakery & cereals market share: % share, by value, 2024
Table 10: Barilla G. E R. Fratelli SPA: Key Facts
Table 11: Barilla G. E R. Fratelli SPA: Key Employees
Table 12: Bauli SpA: Key Facts
Table 13: Ferrero SpA: Key Facts
Table 14: Kellanova: Key Facts
Table 15: Kellanova: Annual Financial Ratios
Table 16: Kellanova: Key Employees
Table 17: Italy Size of Population (Million), 2020-24
Table 18: Italy Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 19: Italy GDP (Current Prices, $ Billion), 2020-24
Table 20: Italy Inflation, 2020-24
Table 21: Italy Consumer Price Index (Absolute), 2020-24
Table 22: Italy Exchange Rate, 2019-24
List of Figures
Figure 1: Italy bakery & cereals market value: $ million, 2019-24
Figure 2: Italy bakery & cereals market volume: million kilograms, 2019-24
Figure 3: Italy bakery & cereals market category segmentation: $ million, 2019-24
Figure 4: Italy bakery & cereals market geography segmentation: % share, by value, 2024
Figure 5: Italy bakery & cereals market distribution: % share, by value, 2024
Figure 6: Italy bakery & cereals market value forecast: $ million, 2024-29
Figure 7: Italy bakery & cereals market volume forecast: million kilograms, 2024-29
Figure 8: Forces driving competition in the bakery & cereals market in Italy, 2024
Figure 9: Drivers of buyer power in the bakery & cereals market in Italy, 2024
Figure 10: Drivers of supplier power in the bakery & cereals market in Italy, 2024
Figure 11: Factors influencing the likelihood of new entrants in the bakery & cereals market in Italy, 2024
Figure 12: Factors influencing the threat of substitutes in the bakery & cereals market in Italy, 2024
Figure 13: Drivers of degree of rivalry in the bakery & cereals market in Italy, 2024
Figure 14: Italy bakery & cereals market share: % share, by value, 2024

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Barilla G. E R. Fratelli SPA
  • Bauli SpA
  • Ferrero SpA
  • Kellanova