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Air Care in Malaysia

  • ID: 4192154
  • Report
  • Region: Malaysia
  • 13 pages
  • Euromonitor International
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Car air fresheners is the main contributor to air care sales in 2018. As consumers spend relatively long periods of time in their cars commuting to and from work, demand for scented products soars as these products make the journey less unpleasant and more soothing. The 3-month tax holiday has significantly boosted sales of new cars, with automotive total industry volumes were recorded at 198,518 units from June to August 2018 as Malaysians took advantage of cheaper vehicle prices.

The Air Care in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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AIR CARE IN MALAYSIA

List of Contents and Tables
Headlines
Prospects
Car Air Fresheners Are Neccessities Rather Than Optional
Products With Natural Ingredients To Gain Traction in the Industry
Competitive Landscape
International Brands Continue To Dominate
New Player in the Category
Category Data
Table 1 Sales of Air Care by Category: Value 2013-2018
Table 2 Sales of Air Care by Category: % Value Growth 2013-2018
Table 3 Sales of Air Care by Fragrance: Value Ranking 2013-2018
Table 4 NBO Company Shares of Air Care: % Value 2014-2018
Table 5 LBN Brand Shares of Air Care: % Value 2015-2018
Table 6 Forecast Sales of Air Care by Category: Value 2018-2023
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2018-2023
Executive Summary
Room for Growth in Malaysian Market
Consumers Seek Value for Money and Convenience in Their Purchases
Procter & Gamble (m) Sdn Bhd Dominates Home Care
Fragrance and Concentration Are the Key Drivers in New Product Development
Green Labels Expected To Grow
Market Indicators
Table 8 Households 2013-2018
Market Data
Table 9 Sales of Home Care by Category: Value 2013-2018
Table 10 Sales of Home Care by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home Care: % Value 2014-2018
Table 12 LBN Brand Shares of Home Care: % Value 2015-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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