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Sanitary Protection in Singapore

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    Report

  • 21 Pages
  • March 2023
  • Region: Singapore
  • Euromonitor International
  • ID: 4192180
Sanitary protection experienced positive growth in retail current value terms and negligible growth in retail volume terms in 2022. While the female population aged 12-54 in Singapore decreased slightly in 2022, sanitary protection continued to enjoy solid value growth, driven by multifaceted product innovations that worked to improve the treatment of female health in Singapore.

The analyst's Sanitary Protection in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sanitary Protection market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SANITARY PROTECTION IN SINGAPORE

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Slim/thin/ultra-thin towels drives growth, due to the call for more convenient and discreet offerings
  • Players justify increasing unit prices through an efficacy-value coupling
  • Focus on clean ingredients persists as part of a larger shift towards clean beauty
PROSPECTS AND OPPORTUNITIES
  • Inflation provides unexpected invigoration for local sustainable players
  • Interest in holistic care drives innovation in mobility and convenience
  • Reduced travel restrictions provide opportunities to purchase affordable sanitary protection products
CATEGORY DATA
  • Table 1 Retail Sales of Sanitary Protection by Category: Value 2017-2022
  • Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
  • Table 3 Retail Sales of Tampons by Application Format: % Value 2017-2022
  • Table 4 NBO Company Shares of Retail Sanitary Protection: % Value 2018-2022
  • Table 5 LBN Brand Shares of Retail Sanitary Protection: % Value 2019-2022
  • Table 6 Forecast Retail Sales of Sanitary Protection by Category: Value 2022-2027
  • Table 7 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2022-2027
TISSUE AND HYGIENE IN SINGAPORE

EXECUTIVE SUMMARY
  • Tissue and hygiene in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tissue and hygiene?
MARKET INDICATORS
  • Table 8 Birth Rates 2017-2022
  • Table 9 Infant Population 2017-2022
  • Table 10 Female Population by Age 2017-2022
  • Table 11 Total Population by Age 2017-2022
  • Table 12 Households 2017-2022
  • Table 13 Forecast Infant Population 2022-2027
  • Table 14 Forecast Female Population by Age 2022-2027
  • Table 15 Forecast Total Population by Age 2022-2027
  • Table 16 Forecast Households 2022-2027
MARKET DATA
  • Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
  • Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
  • Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2018-2022
  • Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2019-2022
  • Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2017-2022
  • Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2017-2022
  • Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2022
  • Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2022-2027
  • Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2022-2027
DISCLAIMER

SOURCES
  • Summary 1 Research Sources