Bleach in Malaysia

  • ID: 4192222
  • Report
  • Region: Malaysia
  • 13 pages
  • Euromonitor International
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Bleach’s performance was affected towards the end of the review period due to the proliferation of bleach-based products in bathroom cleaners, toilet liquids/foam and multi-purpose cleaners, which suppressed the growth of bleach.

The Bleach in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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BLEACH IN MALAYSIA

List of Contents and Tables
  • Headlines
  • Prospects
  • Bleach To Grow Despite Growing Popularity of Other Surface Cleaners
  • Efforts To Make Bleach Safer To Increase Sales Growth
  • Competitive Landscape
  • Strong Competition From Domestic Companies
  • Lack of Product Innovation From Competitors
  • Category Data
  • Table 1 Sales of Bleach: Value 2012-2017
  • Table 2 Sales of Bleach: % Value Growth 2012-2017
  • Table 3 NBO Company Shares of Bleach: % Value 2013-2017
  • Table 4 LBN Brand Shares of Bleach: % Value 2014-2017
  • Table 5 Forecast Sales of Bleach: Value 2017-2022
  • Table 6 Forecast Sales of Bleach: % Value Growth 2017-2022
  • Executive Summary
  • Home Care Records Moderate Growth in 2017
  • Consumers Seek Value for Money in Home Care
  • SC Johnson (m) Sdn Bhd Continues To Lead Home Care
  • Scents Continue To Be the Key Focus of New Product Development
  • Moderate Growth Is Expected Over the Forecast Period
  • Market Indicators
  • Table 7 Households 2012-2017
  • Market Data
  • Table 8 Sales of Home Care by Category: Value 2012-2017
  • Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  • Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  • Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  • Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  • Table 13 Distribution of Home Care by Format: % Value 2012-2017
  • Table 14 Distribution of Home Care by Format and Category: % Value 2017
  • Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
  • Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
  • Sources
  • Summary 1 Research Sources
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