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Bleach in Malaysia

  • ID: 4192222
  • Report
  • Region: Malaysia
  • 12 pages
  • Euromonitor International
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Demand for bleach in Malaysia remains stable as consumers continue to opt for cost-effective household products without compromising on cleaning ability. As household bleach products for most brands often come in twin value packs, it is no surprise that sales of bleach continue to register steady growth over the years. With the high cost of living and inflation, consumers have been spending cautiously on household products and search for products that provide good value.

The Bleach in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BLEACH IN MALAYSIA

List of Contents and Tables
Headlines
Prospects
Bleach Remains As An Effective Cleaning Agent
Health Awareness and Environmental-friendliness on the Rise
Competitive Landscape
International Brand Dominates the Industry
Competitive Pricing Among Brands
Category Data
Table 1 Sales of Bleach: Value 2013-2018
Table 2 Sales of Bleach: % Value Growth 2013-2018
Table 3 NBO Company Shares of Bleach: % Value 2014-2018
Table 4 LBN Brand Shares of Bleach: % Value 2015-2018
Table 5 Forecast Sales of Bleach: Value 2018-2023
Table 6 Forecast Sales of Bleach: % Value Growth 2018-2023
Executive Summary
Room for Growth in Malaysian Market
Consumers Seek Value for Money and Convenience in Their Purchases
Procter & Gamble (m) Sdn Bhd Dominates Home Care
Fragrance and Concentration Are the Key Drivers in New Product Development
Green Labels Expected To Grow
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Distribution of Home Care by Format: % Value 2013-2018
Table 13 Distribution of Home Care by Format and Category: % Value 2018
Table 14 Forecast Sales of Home Care by Category: Value 2018-2023
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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