After the emergence of COVID-19, dishwashing products integrating antibacterial feature gained momentum amongst local consumers, and this continued in 2022, even though most Taiwanese consumers became less concerned about the virus after the second wave in May 2022. More brands have incorporated this claim clearly on their product packaging and have launched more new scents and more new formats accordingly.
The analyst's Dishwashing in Taiwan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Automatic Dishwashing, Hand Dishwashing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The analyst's Dishwashing in Taiwan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Automatic Dishwashing, Hand Dishwashing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dishwashing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
DISHWASHING IN TAIWANKEY DATA FINDINGS
2022 DEVELOPMENTS
- Antibacterial feature has become a top concern amongst Taiwanese consumers in hand dishwashing
- Automatic dishwashing records the highest volume and value growth owing to rising dishwasher penetration
- Taiwanese consumers start showing more interest in automatic dishwashing tablets
- Demand for antibacterial feature expected to persist in hand dishwashing
- International players set to continue losing share to local players in hand dishwashing
- E-commerce will have stronger growth potential over the forecast period
- Table 1 Household Possession of Dishwashers 2016-2021
- Table 2 Sales of Dishwashing by Category: Value 2017-2022
- Table 3 Sales of Dishwashing by Category: % Value Growth 2017-2022
- Table 4 NBO Company Shares of Dishwashing: % Value 2018-2022
- Table 5 LBN Brand Shares of Dishwashing: % Value 2019-2022
- Table 6 Forecast Sales of Dishwashing by Category: Value 2022-2027
- Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2022-2027
EXECUTIVE SUMMARY
- Home care in 2022: The big picture
- Competitive landscape
- Retailing developments
- What next for home care?
- Table 8 Households 2017-2022
- Table 9 Sales of Home Care by Category: Value 2017-2022
- Table 10 Sales of Home Care by Category: % Value Growth 2017-2022
- Table 11 NBO Company Shares of Home Care: % Value 2018-2022
- Table 12 LBN Brand Shares of Home Care: % Value 2019-2022
- Table 13 Penetration of Private Label in Home Care by Category: % Value 2017-2022
- Table 14 Distribution of Home Care by Format: % Value 2017-2022
- Table 15 Distribution of Home Care by Format and Category: % Value 2022
- Table 16 Forecast Sales of Home Care by Category: Value 2022-2027
- Table 17 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
