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Fresh Food in China

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    Report

  • 71 Pages
  • December 2023
  • Region: China
  • Euromonitor International
  • ID: 4192277
Following the lifting of China’s “zero Covid” policies, local consumers are gradually returning to their pre-pandemic lifestyles in 2023. As they resume their normal routines, the time spent at home is declining, resulting in retail volume drops for fresh food, and a return to dining out, thereby benefiting foodservice volumes.

The Fresh Food in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2018-2022, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fresh Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

FRESH FOOD IN CHINA
EXECUTIVE SUMMARY
  • Fresh food in 2023: The big picture
  • 2023 key trends
  • Retailing developments
  • What next for fresh food?
MARKET DATA
  • Table 1 Total Sales of Fresh Food by Category: Total Volume 2018-2023
  • Table 2 Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
  • Table 3 Retail Sales of Fresh Food by Category: Volume 2018-2023
  • Table 4 Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
  • Table 5 Retail Sales of Fresh Food by Category: Value 2018-2023
  • Table 6 Retail Sales of Fresh Food by Category: % Value Growth 2018-2023
  • Table 7 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 8 Retail Distribution of Fresh Food by Format: % Volume 2018-2023
  • Table 9 Forecast Total Sales of Fresh Food by Category: Total Volume 2023-2028
  • Table 10 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2023-2028
  • Table 11 Forecast Retail Sales of Fresh Food by Category: Volume 2023-2028
  • Table 12 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2023-2028
  • Table 13 Forecast Retail Sales of Fresh Food by Category: Value 2023-2028
  • Table 14 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
MEAT IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Declining retail volumes of meat as consumers switch to foodservice
  • Pork’s average unit price continues declining in 2023, ensuring affordability
PROSPECTS AND OPPORTUNITIES
  • Convenience may drive further shift towards processed meat and quick recipe kits, leading to lower consumption of fresh meat
  • Increasing presence of premium meat options
  • Summary 2 Major Processors of Meat 2023
CATEGORY DATA
  • Table 15 Total Sales of Meat by Category: Total Volume 2018-2023
  • Table 16 Total Sales of Meat by Category: % Total Volume Growth 2018-2023
  • Table 17 Retail Sales of Meat by Category: Volume 2018-2023
  • Table 18 Retail Sales of Meat by Category: % Volume Growth 2018-2023
  • Table 19 Retail Sales of Meat by Category: Value 2018-2023
  • Table 20 Retail Sales of Meat by Category: % Value Growth 2018-2023
  • Table 21 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 22 Forecast Sales of Meat by Category: Total Volume 2023-2028
  • Table 23 Forecast Sales of Meat by Category: % Total Volume Growth 2023-2028
  • Table 24 Forecast Retail Sales of Meat by Category: Volume 2023-2028
  • Table 25 Forecast Retail Sales of Meat by Category: % Volume Growth 2023-2028
  • Table 26 Forecast Retail Sales of Meat by Category: Value 2023-2028
  • Table 27 Forecast Retail Sales of Meat by Category: % Value Growth 2023-2028
FISH AND SEAFOOD IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Steady increment in fish and seafood consumption
  • Crustaceans experience price decreases
PROSPECTS AND OPPORTUNITIES
  • Outlook for seafood imports from Japan threatened by government response to Fukushima nuclear wastewater
  • Freshippo develops new technology to eliminate earthy taste in freshwater fish
  • Summary 3 Major Processors of Fish and Seafood 2023
CATEGORY DATA
  • Table 28 Total Sales of Fish and Seafood by Category: Total Volume 2018-2023
  • Table 29 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2018-2023
  • Table 30 Retail Sales of Fish and Seafood by Category: Volume 2018-2023
  • Table 31 Retail Sales of Fish and Seafood by Category: % Volume Growth 2018-2023
  • Table 32 Retail Sales of Fish and Seafood by Category: Value 2018-2023
  • Table 33 Retail Sales of Fish and Seafood by Category: % Value Growth 2018-2023
  • Table 34 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 35 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2023-2028
  • Table 36 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2023-2028
  • Table 37 Forecast Retail Sales of Fish and Seafood by Category: Volume 2023-2028
  • Table 38 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2023-2028
  • Table 39 Forecast Retail Sales of Fish and Seafood by Category: Value 2023-2028
  • Table 40 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2023-2028
PULSES IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Total volume sales of pulses recover from effects of 2022’s foodservice disruptions
Mung beans become innovative ingredient in tea and coffee foodservice NPD
PROSPECTS AND OPPORTUNITIES
  • Chickpeas offer potential due to rising awareness of healthy attributes
  • Proportion of packaged and organic pulses via retail is set to increase
  • Summary 4 Major Processors of Pulses 2023
CATEGORY DATA
  • Table 41 Total Sales of Pulses by Category: Total Volume 2018-2023
  • Table 42 Total Sales of Pulses by Category: % Total Volume Growth 2018-2023
  • Table 43 Retail Sales of Pulses by Category: Volume 2018-2023
  • Table 44 Retail Sales of Pulses by Category: % Volume Growth 2018-2023
  • Table 45 Retail Sales of Pulses by Category: Value 2018-2023
  • Table 46 Retail Sales of Pulses by Category: % Value Growth 2018-2023
  • Table 47 Retail Sales of Pulses by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 48 Forecast Total Sales of Pulses by Category: Total Volume 2023-2028
  • Table 49 Forecast Total Sales of Pulses by Category: % Total Volume Growth 2023-2028
  • Table 50 Forecast Retail Sales of Pulses by Category: Volume 2023-2028
  • Table 51 Forecast Retail Sales of Pulses by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Retail Sales of Pulses by Category: Value 2023-2028
  • Table 53 Forecast Retail Sales of Pulses by Category: % Value Growth 2023-2028
VEGETABLES IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Vegetables recover from pandemic impact in 2023
  • Freshippo transforms organic vegetable accessibility through supply chain strategy
PROSPECTS AND OPPORTUNITIES
  • Health awareness could drive growth of corn, with processed shelf-stable corn as a strong competitor
  • Share of packaged vegetables is set to continue rising
  • Summary 5 Major Processors of Vegetables 2023
CATEGORY DATA
  • Table 54 Total Sales of Vegetables by Category: Total Volume 2018-2023
  • Table 55 Total Sales of Vegetables by Category: % Total Volume Growth 2018-2023
  • Table 56 Retail Sales of Vegetables by Category: Volume 2018-2023
  • Table 57 Retail Sales of Vegetables by Category: % Volume Growth 2018-2023
  • Table 58 Retail Sales of Vegetables by Category: Value 2018-2023
  • Table 59 Retail Sales of Vegetables by Category: % Value Growth 2018-2023
  • Table 60 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 61 Forecast Total Sales of Vegetables by Category: Total Volume 2023-2028
  • Table 62 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2023-2028
  • Table 63 Forecast Retail Sales of Vegetables by Category: Volume 2023-2028
  • Table 64 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2023-2028
  • Table 65 Forecast Retail Sales of Vegetables by Category: Value 2023-2028
  • Table 66 Forecast Retail Sales of Vegetables by Category: % Value Growth 2023-2028
STARCHY ROOTS IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Post-pandemic mobility drives demand for starchy roots in 2023
  • Variety of sweet potatoes becomes more diverse and with a premium positioning
PROSPECTS AND OPPORTUNITIES
  • “Waterfall" potato dishes are trending on Chinese social media platforms
  • Food as medicine may benefit other starchy roots
  • Summary 6 Major Processors of Starchy Roots 2023
CATEGORY DATA
  • Table 67 Total Sales of Starchy Roots by Category: Total Volume 2018-2023
  • Table 68 Total Sales of Starchy Roots by Category: % Total Volume Growth 2018-2023
  • Table 69 Retail Sales of Starchy Roots by Category: Volume 2018-2023
  • Table 70 Retail Sales of Starchy Roots by Category: % Volume Growth 2018-2023
  • Table 71 Retail Sales of Starchy Roots by Category: Value 2018-2023
  • Table 72 Retail Sales of Starchy Roots by Category: % Value Growth 2018-2023
  • Table 73 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 74 Forecast Total Sales of Starchy Roots by Category: Total Volume 2023-2028
  • Table 75 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2023-2028
  • Table 76 Forecast Retail Sales of Starchy Roots by Category: Volume 2023-2028
  • Table 77 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2023-2028
  • Table 78 Forecast Retail Sales of Starchy Roots by Category: Value 2023-2028
  • Table 79 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2023-2028
FRUITS IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Price continues to drive dynamic value growth of fruits
  • Shenzhen Pagoda Industrial (Group) Corporation Limited
PROSPECTS AND OPPORTUNITIES
  • Fruits increasingly leans towards premiumisation
  • Consumption of blueberries set to continue growing, supported by domestic production
  • Summary 7 Major Processors of Fruits 2023
CATEGORY DATA
  • Table 80 Total Sales of Fruits by Category: Total Volume 2018-2023
  • Table 81 Total Sales of Fruits by Category: % Total Volume Growth 2018-2023
  • Table 82 Retail Sales of Fruits by Category: Volume 2018-2023
  • Table 83 Retail Sales of Fruits by Category: % Volume Growth 2018-2023
  • Table 84 Retail Sales of Fruits by Category: Value 2018-2023
  • Table 85 Retail Sales of Fruits by Category: % Value Growth 2018-2023
  • Table 86 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 87 Forecast Total Sales of Fruits by Category: Total Volume 2023-2028
  • Table 88 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2023-2028
  • Table 89 Forecast Retail Sales of Fruits by Category: Volume 2023-2028
  • Table 90 Forecast Retail Sales of Fruits by Category: % Volume Growth 2023-2028
  • Table 91 Forecast Retail Sales of Fruits by Category: Value 2023-2028
  • Table 92 Forecast Retail Sales of Fruits by Category: % Value Growth 2023-2028
NUTS IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Stable performance for nuts in 2023
  • Fresh coconut water becomes sensation in tea shops, driving the rapid growth of foodservice volumes
PROSPECTS AND OPPORTUNITIES
  • E-commerce to drive growth of fresh walnuts
  • Homemade plant-based milk could offer potential for various nuts
  • Summary 8 Major Processors of Nuts 2023
CATEGORY DATA
  • Table 93 Total Sales of Nuts by Category: Total Volume 2018-2023
  • Table 94 Total Sales of Nuts by Category: % Total Volume Growth 2018-2023
  • Table 95 Retail Sales of Nuts by Category: Volume 2018-2023
  • Table 96 Retail Sales of Nuts by Category: % Volume Growth 2018-2023
  • Table 97 Retail Sales of Nuts by Category: Value 2018-2023
  • Table 98 Retail Sales of Nuts by Category: % Value Growth 2018-2023
  • Table 99 Retail Sales of Nuts by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 100 Forecast Total Sales of Nuts by Category: Total Volume 2023-2028
  • Table 101 Forecast Total Sales of Nuts by Category: % Total Volume Growth 2023-2028
  • Table 102 Forecast Retail Sales of Nuts by Category: Volume 2023-2028
  • Table 103 Forecast Retail Sales of Nuts by Category: % Volume Growth 2023-2028
  • Table 104 Forecast Retail Sales of Nuts by Category: Value 2023-2028
  • Table 105 Forecast Retail Sales of Nuts by Category: % Value Growth 2023-2028
EGGS IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Price rises continue to drive dynamic retail value growth of eggs in 2023
  • Health claims are on the rise, increasing the penetration of various egg types in China
PROSPECTS AND OPPORTUNITIES
  • Processed options offer potential competition to fresh eggs
  • Health trend to drive new product development
  • Summary 9 Major Processors of Eggs 2023
CATEGORY DATA
  • Table 106 Total Sales of Eggs: Total Volume 2018-2023
  • Table 107 Total Sales of Eggs: % Total Volume Growth 2018-2023
  • Table 108 Retail Sales of Eggs: Volume 2018-2023
  • Table 109 Retail Sales of Eggs: % Volume Growth 2018-2023
  • Table 110 Retail Sales of Eggs: Value 2018-2023
  • Table 111 Retail Sales of Eggs: % Value Growth 2018-2023
  • Table 112 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 113 Forecast Total Sales of Eggs: Total Volume 2023-2028
  • Table 114 Forecast Total Sales of Eggs: % Total Volume Growth 2023-2028
  • Table 115 Forecast Retail Sales of Eggs: Volume 2023-2028
  • Table 116 Forecast Retail Sales of Eggs: % Volume Growth 2023-2028
  • Table 117 Forecast Retail Sales of Eggs: Value 2023-2028
  • Table 118 Forecast Retail Sales of Eggs: % Value Growth 2023-2028
SUGAR AND SWEETENERS IN CHINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Resumption of normal lifestyles influences category dynamics in 2023
  • Brown sugar becomes increasingly important in retail
PROSPECTS AND OPPORTUNITIES
  • Total volume sales set to remain flat over the forecast period
  • Monk fruit sweetener offers strong potential due to its healthy attributes
  • Summary 10 Major Processors of Sugar and Sweeteners 2023
CATEGORY DATA
  • Table 119 Total Sales of Sugar and Sweeteners: Total Volume 2018-2023
  • Table 120 Total Sales of Sugar and Sweeteners: % Total Volume Growth 2018-2023
  • Table 121 Retail Sales of Sugar and Sweeteners: Volume 2018-2023
  • Table 122 Retail Sales of Sugar and Sweeteners: % Volume Growth 2018-2023
  • Table 123 Retail Sales of Sugar and Sweeteners: Value 2018-2023
  • Table 124 Retail Sales of Sugar and Sweeteners: % Value Growth 2018-2023
  • Table 125 Retail Sales of Sugar and Sweeteners by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 126 Forecast Total Sales of Sugar and Sweeteners: Total Volume 2023-2028
  • Table 127 Forecast Total Sales of Sugar and Sweeteners: % Total Volume Growth 2023-2028
  • Table 128 Forecast Retail Sales of Sugar and Sweeteners: Volume 2023-2028
  • Table 129 Forecast Retail Sales of Sugar and Sweeteners: % Volume Growth 2023-2028
  • Table 130 Forecast Retail Sales of Sugar and Sweeteners: Value 2023-2028
  • Table 131 Forecast Retail Sales of Sugar and Sweeteners: % Value Growth 2023-2028