+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)


Unilever Italia Srl in Home Care (Italy)

  • ID: 4210106
  • Company Profile
  • April 2017
  • Region: Italy
  • 2 pages
  • Euromonitor International
  • Unilever N.V.
During 2016 Unilever performed very well in home care. It entered automatic dishwashing with a brand already strong in hand dishwashing, which performed well, grabbing category shares from its competitors and private label. Unilever seemed to demonstrate its intention to grow in importance among Italian manufacturers.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

List of Contents and Tables:

Strategic Direction
Key Facts
Summary 1 Unilever Italia Srl: Key Facts
Summary 2 Unilever Italia Srl: Operational Indicators
Competitive Positioning
Summary 3 Unilever
Note: Product cover images may vary from those shown