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Naturally Healthy Beverages in Denmark

  • ID: 4240518
  • Report
  • Region: Denmark
  • 22 pages
  • Euromonitor International
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While the health and wellness trend continued to sweep through Denmark in 2018, the economy also continued to improve, resulting in more disposable income for many Danish consumers. This has led to a growing number of Danes paying more attention to their health and wellbeing. This is reflected by continued demand for additive-free NH beverages. Such products that are more natural do not have added sugar, fat, preservatives or other potentially harmful ingredients.

The Naturally Healthy Beverages in Denmark report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: NH Hot Drinks, NH Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Naturally Healthy Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Naturally Healthy Beverages in Denmark

List of Contents and Tables
Headlines
Prospects
the Strong Health and Wellness Trend Drives Sales of Nh Beverages
Nh Bottled Water Faces A Challenge From Tap Water
Moderate Growth Expected in the Forecast Period
Competitive Landscape
Rynkeby Foods Remains the Leading Player
Private Label's Presence Remains Strong Despite A Small Decline
Category Data
Table 1 Sales of NH Beverages by Category: Value 2013-2018
Table 2 Sales of NH Beverages by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of NH Beverages: % Value 2014-2018
Table 4 LBN Brand Shares of NH Beverages: % Value 2015-2018
Table 5 Distribution of NH Beverages by Format: % Value 2013-2018
Table 6 Forecast Sales of NH Beverages by Category: Value 2018-2023
Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2018-2023
Executive Summary
Health and Wellness in Denmark Continues Its Strong Performance
Health and Wellness Trend Shapes Demand
Royal Unibrew Expands Its Lead in Hw Beverages
Modern Grocery Retailers Remains the Dominant Distribution Channel
Positive Growth Expected Over the Forecast Period
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2013-2018
Table 9 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 10 Sales of Health and Wellness by Category: Value 2013-2018
Table 11 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 14 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 15 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 16 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 18 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 20 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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