India Evaporative Air Cooler Market Outlook, 2022

  • ID: 4315504
  • Report
  • Region: India
  • 130 Pages
  • Bonafide Research
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Indian Summers Are Bringing Rising Temperature And Heated Competition in the Air Cooler Space With New Entrants in the Market.

FEATURED COMPANIES

  • Bajaj Electricals Limited
  • KAIL Limited
  • Orient Electric Limited
  • Ram Coolers
  • Symphony Limited
  • Voltas Limited
  • MORE
India Evaporative Air Cooler Market Outlook, 2022' gives a comprehensive analysis of the evaporative air cooler industry in India. This industry is constantly evolving with the advent of new players along with existing established companies foraying into this space. A few years ago, the air cooler market was largely dominated by the unorganised players as spending too much on air coolers wasn't considered necessary. Also these products were not ranked very high on the consumers' priority list, plus the only thing that was required from an air cooler was superior cooling and that could be achieved with a simple evaporative air cooler priced at between INR 2500 and INR 3500. The scenario of unorganised players overpowering the organised ones has been finally changing now. The temperature rise happening every year is impossible to live in with just an electric fan, therefore new and trendy air coolers are the go-to option. Also, the consumer spending is increasing which has positively affected the lifestyle of people in India, creating massive demand for branded air coolers.

According to "India Evaporative Air Cooler Market Outlook, 2022", a lot of new players have entered in the air cooler space such as Vego, Hindware, Voltas, Cello and many more. Cello introduced a new range of air coolers by leveraging its long background in high quality plastics and polymers. The evaporative air coolers of Cello, designed for today's generation are manufactured by Wim Plast Limited, a subsidiary of Cello group. HSIL Limited, promoters of brand Hindware, recently forayed into the air cooler market by launching its latest line of air coolers with changeable colourful front panels under their brand 'Hindware Snowcrest'. Vego has had more than 4 decades of experience in various industries like export, imports, raw material processing, plastic moulding, OEM manufacturing of apparels & garments and also strong foothold in the real estate business. Currently, the air cooler market has a very low penetration rate in the country; still it is witnessing tremendous growth in the volumes sold every year.

Air coolers have proved to be one of the superior alternatives to air conditioners (lower life-cycle cost and enhanced flexibility). Rising prosperity and increasing environmental consciousness is likely to generate attractive air cooler market growth over the foreseeable future. The Government of India launched an initiative of 'Make in India' in 2015 that paved the way for air cooler manufacturers to produce their products locally. While this development no doubt gives a major incentive to global as well as in-house air cooler manufacturers, there are many benefits associated with ‘Make in India’ that can add greater value to the entire business chain. One of the most important factors that have traditionally influenced the country’s evaporative air coolers market has been the value-for-money mindset of the Indian consumer. With consumers wanting the best of any evaporative air cooler at the most budget-friendly prices, manufacturing in India is helping OEMs cut down their manufacturing costs. Not only will India-based manufacturing unlock access to cheaper labour and raw materials, but also evade the need to pay customs' duty each and every time. This is a great step by the Government towards the growth of the economy as a whole as well as growth in different sectors, evaporative air coolers in this case.

The report gives an in-depth understanding of the evaporative air coolers market in India:
  • Global Evaporative Air Cooler Market Outlook
  • India Evaporative Air Cooler Market Outlook
  • India Evaporative Air Cooler Market Size By Value & Forecast
  • India Evaporative Air Cooler Market Size By Volume & Forecast
  • India Residential Evaporative Air Cooler Market Size By Value & Forecast
  • India Residential Evaporative Air Cooler Market Size By Volume & Forecast
  • India Organized Residential Evaporative Air Cooler Market Size By Value & Forecast
  • India Organized Residential Evaporative Air Cooler Market Size By Volume & Forecast
  • India Unorganized Residential Evaporative Air Cooler Market Size By Value & Forecast
  • India Unorganized Residential Evaporative Air Cooler Market Size By Volume & Forecast
  • India Organized Residential Evaporative Air Cooler Market Segmental Analysis: By Company, By Region, By Tier, By Type of Air Coolers, By Price Range, By Organized Vs Unorganized
  • India Industrial Evaporative Air Cooler Market Size By Value & Forecast
  • India Industrial Evaporative Air Cooler Market Size By Volume & Forecast
  • Product, Price & Variant Analysis of Residential & Industrial Evaporative Air Cooler
  • Competitive Landscape & Strategic Recommendations
  • Key vendors in this market Space
This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of evaporative air coolers in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bajaj Electricals Limited
  • KAIL Limited
  • Orient Electric Limited
  • Ram Coolers
  • Symphony Limited
  • Voltas Limited
  • MORE
1. Executive Summary
2. Global Evaporative Air Cooler Market Outlook
3. India Evaporative Air Cooler Market Outlook
3.1. Market Size By Value
3.2. Market Size By Volume
3.3. India Residential Evaporative Air Cooler Market Outlook
3.3.1. Market Size By Value
3.3.1.1. Overall Market
3.3.1.2. Organized Residential Market
3.3.1.3. Unorganized Residential Market
3.3.2. Market Size By Volume
3.3.2.1. Overall Market
3.3.2.2. Organized Residential Market
3.3.2.3. Unorganized Residential Market
3.3.3. Market Share (Organized)
3.3.3.1. By Company
3.3.3.2. By Region
3.3.3.3. By Tier
3.3.3.4. By Type of Air Coolers
3.3.3.5. By Price Range
3.3.3.6. By Organized vs. Unorganized
3.3.4. Product Price & Variant Analysis
3.3.5. Channel Partner Analysis
3.4. India Industrial Evaporative Air Cooler Market Outlook
3.5.1. Market Size By Value
3.5.2. Market Size By Volume
3.5.3. Product Price & Variant Analysis
3.5.4. Channel Partner Analysis
4. India Economic Snapshot
5. Raw Material & Production Scenario
6. PEST Analysis
7. Trade Dynamics
7.1. Import
7.1.1. By Value
7.1.2. By Volume
7.1.3. By Country
7.2. Export
7.2.1. By Value
7.2.2. By Volume
7.2.3. By Country
8. India Evaporative Air Cooler Market Dynamics
8.1. Key Drivers
8.2. Key Challenges
9. Market Trends & Developments
9.1. Consumer's Interest in High-End & Sleek Air Coolers
9.2. Demand of Higher Technical Specifications' Coolers
9.3. Wall Mounted Air Coolers
9.4. Air Coolers with Exhaust Fans
9.5. Hybrid Cooling Machines
10. Competitive Landscape
10.1. Porter's Five Forces
10.2. Company Profiles
10.2.1. Symphony Limited
10.2.2. Crompton Greaves Consumer Electricals Ltd.
10.2.3. Canbara Industries Private Limited
10.2.4. Ram Coolers
10.2.5. Groupe SEB India Private Limited
10.2.6. Vego Home Science Private Limited
10.2.7. Orient Electric Limited
10.2.8. Hindustan Sanitaryware and Industries Limited
10.2.9. Usha International Limited
10.2.10. Wim Plast Limited
10.2.11. Marc Enterprises Private Limited
10.2.12. KAIL Limited
10.2.13. Khaitan Electricals Limited
10.2.14. Voltas Limited
10.2.15. Bajaj Electricals Limited
11. Strategic Recommendations
12. Disclaimer

List of Figures:
Figure-1: India Evaporative Air Cooler Market Size - By Value 2010-2016 (INR Crore)
Figure-2: India Evaporative Air Cooler Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-3: India Evaporative Air Cooler Market Size - By Volume 2010-2016 (Million Units)
Figure-4: India Evaporative Air Cooler Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-5: India Residential Evaporative Air Cooler Market Size - By Value 2010-2016 (INR Crore)
Figure-6: India Residential Evaporative Air Cooler Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-7: India Organized Residential Evaporative Air Cooler Market Size - By Value 2010-2016 (INR Crore)
Figure-8: India Organized Residential Evaporative Air Cooler Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-9: India Unorganized Residential Evaporative Air Cooler Market Size - By Value 2010-2016 (INR Crore)
Figure-10: India Unorganized Residential Evaporative Air Cooler Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-11: India Residential Evaporative Air Cooler Market Size - By Volume 2010-2016 (Million Units)
Figure-12: India Residential Evaporative Air Cooler Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-13: India Organized Residential Evaporative Air Cooler Market Size - By Volume 2010-2016 (Million Units)
Figure-14: India Organized Residential Evaporative Air Cooler Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-15: India Unorganized Residential Evaporative Air Cooler Market Size - By Volume 2010-2016 (Million Units)
Figure-16: India Unorganized Residential Evaporative Air Cooler Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-17: India Organized Residential Evaporative Air Cooler Market Share - By Company By Value 2016
Figure-18: India Organized Residential Evaporative Air Cooler Market Share - By Company By Volume 2016
Figure-19: India Organized Residential Evaporative Air Cooler Market Share - By Region 2016 & 2022F
Figure-20: India Organized Residential Evaporative Air Cooler Market Share - By Type of Air Coolers 2016 & 2022F
Figure-21: India Organized Residential Evaporative Air Cooler Market Share - By Price Range 2016 & 2022F
Figure-22: India Residential Evaporative Air Cooler Market Share - By Organized Vs Unorganized (Value) 2016 & 2022F
Figure-23: India Residential Evaporative Air Cooler Market Share - By Organized Vs Unorganized (Volume) 2016 & 2022F
Figure-24: Distribution channel followed by air cooler manufacturers in India
Figure-25: Retail Presence of Various Air Cooler Brands Available in India 2016
Figure-26: India Industrial Evaporative Air Cooler Market Size - By Value 2010-2016 (INR Crore)
Figure-27: India Industrial Evaporative Air Cooler Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-28: India Industrial Evaporative Air Cooler Market Size - By Volume 2010-2016 (Thousand Units)
Figure-29: India Industrial Evaporative Air Cooler Market Size Forecast - By Volume 2017F-2022F (Thousand Units)
Figure-30: Import of Evaporative Air Coolers in India - By Value 2011-12 to 2015-16 (In Lacs)
Figure-31: Import of Evaporative Air Coolers in India - By Volume 2011-12 to 2015-16 (Kg ‘000)
Figure-32: Import of Evaporative Air Coolers in India - By Country By Volume 2015-16 (%)
Figure-33: Export of Evaporative Air Coolers in India - By Value 2011-12 to 2015-16 (In Lacs)
Figure-34: Export of Evaporative Air Coolers in India - By Volume 2011-12 to 2015-16 (Kg ‘000)
Figure-35: Export of Evaporative Air Coolers in India - By Country By Volume 2015-16 (%)

List of Tables:
Table-1: Product, Price & Variant Analysis of Residential Evaporative Air Coolers in India 2016
Table-2: List of States Tapped For Trade Calls
Table-3: List of Other Small Brand Present in the Indian Market 2016
Table-4: Product, Price & Variant Analysis of Industrial Evaporative Air Coolers in India 2016
Table-5: India Economic Profile - 2015
Table-6: Import Duty Structure for Evaporative Air Coolers in India 2016
Table-7: Key Facts of Symphony Limited
Table-8: Key Facts of Crompton Greaves Consumer Electricals Ltd.
Table-9: Key Facts of Canbara Industries Private Limited
Table-10: Key Facts of Ram Coolers
Table-11: Key Facts of Groupe SEB India Private Limited
Table-12: Key Facts of Vego Home Science Private Limited
Table-13: Key Facts of Orient Electric Limited
Table-14: Key Facts of Hindustan Sanitaryware and Industries Limited
Table-15: Key Facts of Usha International Limited
Table-16: Key Facts of Wim Plast Limited
Table-17: Key Facts of Marc Enterprises Private Limited
Table-18: Key Facts of KAIL Limited
Table-19: Key Facts of Khaitan Electricals Limited
Table-20: Key Facts of Voltas Limited
Table-21: Key Facts of Bajaj Electricals Limited
Note: Product cover images may vary from those shown
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  • Symphony Limited
  • Crompton Greaves Consumer Electricals Ltd.
  • Canbara Industries Private Limited
  • Ram Coolers
  • Groupe SEB India Private Limited
  • Vego Home Science Private Limited
  • Orient Electric Limited
  • Hindustan Sanitaryware and Industries Limited
  • Usha International Limited
  • Wim Plast Limited
  • Marc Enterprises Private Limited
  • KAIL Limited
  • Khaitan Electricals Limited
  • Voltas Limited
  • Bajaj Electricals Limited
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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