Free From in the United Kingdom

The free from packaged food category historically benefited from the increasing trend towards healthy nutrition and sustainable consumption, and recorded accelerated growth with the emergence of the pandemic. With at-home eating occasions remaining heightened, especially during the early 2021 lockdown period, and consumers looking for more sustainable and healthy products, the category managed not only to retain last year’s sales, but see further expansion.

The publisher's Free From in United Kingdom report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Free From Allergens, Free From Dairy, Free From Gluten, Free From Lactose, Free From Meat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Free From market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.