Digital Asset Management (DAM) Market by Component (Solutions and Services), Application (Enterprise, Marketing, and Broadcasting and Publishing), Deployment Type, Organization Size, Industry Vertical, and Region - Global Forecast to 2022

  • ID: 4330246
  • Report
  • Region: Global
  • 131 Pages
  • Markets and Markets
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The digital asset management market size is estimated to grow from USD 2.44 billion in 2017 to USD 5.66 billion by 2022, at an estimated CAGR of 18.3%.

FEATURED COMPANIES

  • Adam Software Nv (Aprimo)
  • Bynder
  • Canto, Inc.
  • Celum
  • Cognizant
  • Mediabeacon, Inc.
  • MORE

"The proliferation of digital content, increasing focus and spending on digital marketing, rising need for collaborative digital workflows, evolution of internet services, and emergence of IoT are driving the digital asset management market."

This market is driven by factors such as increased adoption of IoT and the increasing proliferation of digital data contributed by mobile devices and computers in organizations. On the other hand, lack of awareness and dependency on traditional approaches is expected to hinder the growth of the market during the forecast period.

“Consumer goods and retail segment is expected to hold the major market share during the forecast period.”

Consumer goods and retail industry has been witnessing digital transformation across the world. With the increasing competition in online and offline retail industry, vendors are emphasizing on investing heavily in digital marketing to target large audience in less time. This is likely to contribute largely to their digital assets and thus expected to create potential opportunities for DAM solutions and services in order to manage and optimize their digital assets.

“SMEs segment is expected to grow at the highest CAGR during the forecast period.”

The Small and Medium Enterprises (SMEs) segment is expected to grow at the highest CAGR during the forecast period. Small enterprises face greater resource crunch than larger enterprises and require better methods to solve the complexities for better cost optimization on their business processes. Implementing viable solutions for managing and maintaining metadata and digital assets are some of the major benefits that the small enterprises are experiencing through the adoption of DAM. By using these managed services, SMEs are able to focus more on business operations than worrying about maintaining digital asset management cost.

“Asia-Pacific is expected to witness a high growth potential during the forecast period.”

North America holds the largest market share in 2017 while APAC is the fastest-growing region in terms of CAGR. Asia Pacific market is witnessing heavy commercial investment considering the untapped opportunities in the developing countries in the region. Moreover, government initiatives to promote digitization in developing countries has led many large organizations to target their market in the in this region, Thus, aiding technological development and digitization in the region. This is expected to create prospect opportunities for DAM vendors to explore in the coming years.

In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with the key people. The break-up of profiles of primary participants is given below as:

  • By Company Type: Tier 1 - 35%, Tier 2 - 45%, and Tier 3 - 20%
  • By Designation: C-level - 35%, Director-level - 25%, and Others - 40%
  • By Region: North America - 45%, Europe - 20%, APAC - 30%, and RoW- 5%

The digital asset management ecosystem comprises major vendors such as Adobe Systems Incorporated (U.S.), OpenText Corporation (Canada), Celum (Austria), Mediabeacon, Inc. (U.S.), Canto, Inc. (U.S.), Widen (U.S.), Bynder (Netherlands), Northplains (Canada), Mediavalet, Inc. (Canada), and Cognizant (U.S.).

Research Coverage

The digital asset management market has been segmented by component, application, deployment type, organization size, industry vertical, and region. The report will help market leaders/new entrants in this market in the following ways:

The report segments the digital asset management market comprehensively and provides the closest approximations of the revenue numbers for the overall market and the subsegments. The market numbers are further split across different verticals and regions.

Reasons to Buy the Report

From an insight perspective, this research report focuses on various levels of analysis - market share analysis of the top players and company profiles, which together comprise and discuss basic views on the competitive landscape; emerging and high-growth segments of the digital asset management market; and high-growth regions and their respective drivers, restraints, challenges, and opportunities.

The report will enrich both established firms as well as new entrants/smaller firms to gauge the pulse of the market, which in turn will help firms in garnering a greater market share.

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FEATURED COMPANIES

  • Adam Software Nv (Aprimo)
  • Bynder
  • Canto, Inc.
  • Celum
  • Cognizant
  • Mediabeacon, Inc.
  • MORE

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Years Considered for the Study
1.5 Currency
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.3 Microquadrant Research Methodology
2.3.1 Vendor Inclusion Criteria
2.4 Research Assumptions And Limitations
2.5 Limitations

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities in Global Dam Market
4.2 Global Dam Market, By Vertical And Region
4.3 Global Dam Market, By Deployment Type
4.4 Global Dam Market, By Component
4.5 Global Dam Market, By Organization Size
4.6 Global Dam Market Potential
4.7 Lifecycle Analysis, By Region, 2017
 
5 Market Overview And Industry Trends
5.1 Introduction
5.2 Innovation Spotlight
5.3 Market Dynamics
5.3.1 Drivers
5.3.1.1 Proliferation of Digital Content
5.3.1.2 Increasing Focus And Spending On Digital Marketing
5.3.1.3 Evolution of Internet Services
5.3.1.4 Emergence of Iot Likely to Benefit the Growth of Dam Solution
5.3.2 Restraints
5.3.2.1 Lack of Awareness And Dependence On Traditional Approaches
5.3.3 Opportunities
5.3.3.1 Ai in Dam
5.3.3.2 Saas Dam Solutions Gaining Demand in the Market
5.3.4 Challenges
5.3.4.1 Perplexing Management of Continually Changing Digital Assets

6 Global Dam Market Analysis, By Component
6.1 Introduction
6.2 Solutions
6.3 Services
6.3.1 Consulting
6.3.2 System Integration
6.3.3 Support And Maintenance

7 Global Dam Market Analysis, By Application
7.1 Introduction
7.2 Enterprise
7.3 Marketing
7.4 Broadcasting And Publishing

8 Global Dam Market Analysis, By Deployment Type
8.1 Introduction
8.2 Cloud
8.3 On-Premises

9 Global Dam Market Analysis, By Organization Size
9.1 Introduction
9.2 Smes
9.3 Large Enterprises
 
10 Global Dam Market Analysis, By Vertical
10.1 Introduction
10.2 Media And Entertainment
10.3 Banking, Financial Services, And Insurance (Bfsi)
10.4 Consumer Goods And Retail
10.5 Manufacturing
10.6 Healthcare And Life Sciences
10.7 Education
10.8 Travel And Tourism
10.9 Others

11 Geographic Analysis
11.1 Introduction
11.2 North America
11.3 Europe
11.4 Apac
11.5 Mea
11.6 Latin America

12 Competitive Landscape
12.1 Microquadrant Overview
12.1.1 Visionary Leaders
12.1.2 Innovators
12.1.3 Dynamic Differentiators
12.1.4 Emerging Companies
12.2 Competitive Benchmarking
12.2.1 Strength of Product Portfolio
12.2.2 Business Strategy Excellence
 
13 Company Profiles
(Business Overview, Company Scorecard, Recent Developments)*
13.1 Adam Software Nv (Aprimo)
13.2 Adobe Systems Incorporated
13.3 Opentext Corporation
13.4 Celum
13.5 Mediabeacon, Inc.
13.6 Canto, Inc.
13.7 Widen Enterprises, Inc.
13.8 Webdam (A Shutterstock Company)
13.9 Bynder
13.10 Northplains
13.11 Mediavalet, Inc.
13.12 Cognizant
*Details On Business Overview, Company Scorecard, Recent Developments Might Not Be Captured in Case of Unlisted Companies.

14 Appendix
14.1 Key Industry Insights
14.2 Discussion Guide
14.3 Knowledge Store: Subscription Portal
14.4 Introduction Rt: Real-Time Market Intelligence
14.5 Available Customizations
14.6 Related Reports
14.7 Author Details

List of Tables
Table 1 USD Exchange Rate, 2014-2016
Table 2 Evaluation Criteria
Table 3 Global Dam Market Size And Growth Rate, 2015-2022 (USD Million, Y-O-Y %)
Table 4 Global Dam Market Size, By Component, 2015-2022 (USD Million)
Table 5 Solution: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 6 Services: Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 7 Consulting Services Market Size, By Region, 2015-2022 (USD Million)
Table 8 System Integration Market Size, By Region, 2015-2022 (USD Million)
Table 9 Support And Maintenance Market Size, By Region, 2015-2022 (USD Million)
Table 10 Global Dam Market Size, By Application, 2015-2022 (USD Million)
Table 11 Enterprise: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 12 Marketing: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 13 Broadcasting And Publishing: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 14 Global Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 15 Cloud: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 16 On-Premises: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 17 Smes Segment to Record Higher CAGR, By Organization Size,  2017-2022 (USD Million)
Table 18 Global Dam Market Size, By Organization Size, 2015-2022 (USD Million)
Table 19 Smes: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 20 Large Enterprises: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 21 Global Dam Market Size, By Vertical, 2015-2022 (USD Million)
Table 22 Media And Entertainment: Dam Market Size, By Region,  2015-2022 (USD Million)
Table 23 Bfsi: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 24 Consumer Goods And Retail: Dam Market Size, By Region,  2015-2022 (USD Million)
Table 25 Manufacturing: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 26 Healthcare And Life Sciences: Dam Market Size, By Region,  2015-2022 (USD Million)
Table 27 Education: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 28 Travel And Tourism: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 29 Others: Dam Market Size, By Region, 2015-2022 (USD Million)
Table 30 Global Dam Market Size, By Region, 2015-2022 (USD Million)
Table 31 North America: Dam Market Size, By Component, 2015-2022 (USD Million)
Table 32 North America: Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 33 North America: Dam Market Size, By Application, 2015-2022 (USD Million)
Table 34 North America: Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 35 North America: Dam Market Size, By Organization Size,  2015-2022 (USD Million)
Table 36 North America: Dam Market Size, By Vertical, 2015-2022 (USD Million)
Table 37 Europe: Dam Market Size, By Component, 2015-2022 (USD Million)
Table 38 Europe: Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 39 Europe: Dam Market Size, By Application, 2015-2022 (USD Million)
Table 40 Europe: Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 41 Europe: Dam Market Size, By Organization Size, 2015-2022 (USD Million)
Table 42 Europe: Dam Market Size, By Vertical, 2015-2022 (USD Million)
Table 43 Apac: Dam Market Size, By Component, 2015-2022 (USD Million)
Table 44 Apac Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 45 Apac: Dam Market Size, By Application, 2015-2022 (USD Million)
Table 46 Apac: Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 47 Apac: Dam Market Size, By Organization Size, 2015-2022 (USD Million)
Table 48 Apac: Dam Market Size, By Vertical, 2015-2022 (USD Million)
Table 49 Mea: Dam Market Size, By Component, 2015-2022 (USD Million)
Table 50 Mea: Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 51 Mea: Dam Market Size, By Application, 2015-2022 (USD Million)
Table 52 Mea: Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 53 Mea: Dam Market Size, By Organization Size, 2015-2022 (USD Million)
Table 54 Mea: Dam Market Size, By Vertical, 2015-2022 (USD Million)
Table 55 Latin America: Dam Market Size, By Component, 2015-2022 (USD Million)
Table 56 Latin America: Dam Market Size, By Service Type, 2015-2022 (USD Million)
Table 57 Latin America: Dam Market Size, By Application, 2015-2022 (USD Million)
Table 58 Latin America: Dam Market Size, By Deployment Type, 2015-2022 (USD Million)
Table 59 Latin America: Dam Market Size, By Organization Size, 2015-2022 (USD Million)
Table 60 Latin America: Dam Market Size, By Vertical, 2015-2022 (USD Million)

List of Figures
Figure 1 Dam: Market Segmentation
Figure 2 Regional Scope
Figure 3 Dam Market: Research Design
Figure 4 Breakdown of Primary Interviews: By Company, Designation, And Region
Figure 5 Data Triangulation
Figure 6 Market Size Estimation Methodology: Bottom-Up Approach
Figure 7 Market Size Estimation Methodology: Top-Down Approach
Figure 8 Dam Market: Assumptions
Figure 9 Top 3 Segments for Global Dam Market in 2017
Figure 10 North America to Hold Largest Market Share in 2017
Figure 11 Ai And Software-As-A-Service (Saas) Model for Dam to Act As Attractive Market Opportunities, 2017-2022
Figure 12 Media And Entertainment Vertical And North America to Hold Largest Market Shares in 2017
Figure 13 Cloud Deployment Segment to Record Higher CAGR,  2017-2022 (USD Million)
Figure 14 Services Segment to Record Higher CAGR, 2017-2022 (USD Million)
Figure 15 Smes Segment to Record Higher CAGR, 2017-2022 (USD Million)
Figure 16 Apac to Record Highest CAGR, 2017-2022 (USD Million)
Figure 17 Apac And Mea Are Fastest-Growing Regions in Global Dam Market
Figure 18 Global Dam Market: Drivers, Restraints, Opportunities, And Challenges
Figure 19 Services Segment to Record Higher CAGR, By Component,  2017-2022 (USD Million)
Figure 20 Enterprise Segment to Record Highest CAGR, By Application, 2017-2022 (USD Million)
Figure 21 Cloud Segment to Record Higher CAGR, By Deployment Type,  2017-2022 (USD Million)
Figure 22 Consumer Goods And Retail Segment to Record to Record Highest CAGR, By Vertical, 2017-2022 (USD Million)
Figure 23 Apac to Record Highest CAGR in Global Dam Market,  2017-2022 (USD Million)
Figure 24 Regional Snapshot: Apac is the Emerging Region in  Global Dam Market
Figure 25 North America: Market Snapshot
Figure 26 Apac: Market Snapshot
Figure 27 Competitive Leadership Mapping - 2017
Figure 28 Adobe Systems Incorporated: Company Snapshot
Figure 29 Opentext Corporation: Company Snapshot
Figure 30 Mediabeacon, Inc.: Company Snapshot
Figure 31 Webdam: Company Snapshot
Figure 32 Mediavalet, Inc.: Company Snapshot
Figure 33 Cognizant: Company Snapshot

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FEATURED COMPANIES

  • Adam Software Nv (Aprimo)
  • Bynder
  • Canto, Inc.
  • Celum
  • Cognizant
  • Mediabeacon, Inc.
  • MORE

The Digital Asset Management market is estimated to grow from USD 2.44 Billion in 2017 to USD 5.66 Billion by 2022. The market is expected to grow at a Compound Annual Growth Rate (CAGR) of 18.3% considering the tremendous growth in digital assets across different industry verticals. Moreover, rise in use of smartphones have contributed to the growth of digital assets such as images, videos, and other documents. Moreover, increasing focus on digital marketing has further aided the growth of digital assets and thus subsequently the need for digital asset management solutions to manage these digital assets.

The Small and Medium Enterprises (SMEs) segment is expected to grow at the highest CAGR during the forecast period. Small enterprises face greater resource crunch than larger enterprises and require better methods to solve the complexities for better cost optimization on their business processes. Implementing viable solutions for managing and maintaining metadata and digital assets are some of the major benefits that the small enterprises are experiencing through the adoption of digital asset management. By using these managed services, SMEs are able to focus more on business operations than worrying about maintaining cost.

The cloud-based digital asset management solutions are rapidly gaining traction in the deployment type segment. The cloud deployment type stimulates better access to digital assets data, with faster implementation and reduced total cost of ownership. Considering the cost benefits, small and medium enterprises are likely to adopt cloud-based deployment model for implementing digital asset management solutions. Furthermore, higher scalability and speed are other major factors that support the fast growth of cloud-based deployment model. The market for cloud is expected to grow in the coming years as it provides secure access to various marketing content thus promoting and aiding the marketing campaigns.

The digital asset management solution and services are being increasingly adopted across various industry verticals, which have led to the growth of the Digital Asset Management market globally. The consumer goods and retail sector is expected to grow at the highest rate from 2017 to 2022.

North America is expected to hold the largest market share and dominate the digital asset management market from 2017 to 2022. The region also has a high concentration of media and entertainment industries that largely contribute to the adoption of digital asset management solutions and services.  APAC offers potential growth opportunities, as there is a rise in cloud technology and digital technology adoption among small and large businesses for increasing their profitability in the region.

However, due to lack of training and capabilities to manage these advanced solutions is a major factor for less adoption of digital asset management solutions by organizations. This degree of unawareness differs from region to region, the adoption of advanced solutions in North America and Europe is faster as compared to other regions. Resistance to changes is another factor that restricts employees from adopting digital asset management solutions.

The major solution and service providers in the digital asset management market include ADAM Software NV (Belgium), Adobe Systems Incorporated (U.S.), OpenText Corporation (Canada), Celum (Austria), MediaBeacon (U.S.), Canto, Inc. (U.S.), Widen (U.S.), WebDAM (U.S.), Bynder (Netherlands), NorthPlains (Canada), MediaValet, Inc. (Canada), and Cognizant (U.S.). These players have adopted various strategies, such as new product launches, to cater to the needs of the digital asset management users.

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  • Adam Software Nv (Aprimo)
  • Adobe Systems Incorporated
  • Bynder
  • Canto, Inc.
  • Celum
  • Cognizant
  • Mediabeacon, Inc.
  • Mediavalet, Inc.
  • Northplains
  • Opentext Corporation
  • Webdam (A Shutterstock Company)
  • Widen Enterprises, Inc.
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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