Nappies/Diapers/Pants in Eastern Europe

With slow recovery after economic downturn in some of its key markets, on the whole Eastern Europe is expected to see a somewhat improved performance after the slump of 2015/2016. However, a number of factors will continue to impact volume and value sales of nappies/diapers/pants, such as low birth rates, financial uncertainties and the expansion of private label. This report provides an overview of regional trends and discusses future growth drivers for nappies/diapers/pants in Eastern Europe.

The publisher's Nappies/Diapers/Pants in Eastern Europe global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;


• Pinpoint growth sectors and identify factors driving change;


• Understand the competitive environment, the market’s major players and leading brands;


• Use five-year forecasts to assess how the market is predicted to develop.