Global Dry Shampoo Market 2017-2021 - Product Image

Global Dry Shampoo Market 2017-2021

  • ID: 4397225
  • Report
  • Region: Global
  • 92 pages
  • TechNavio
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FEATURED COMPANIES

  • Church & Dwight
  • Estee Lauder
  • Kao
  • L'Oréal
  • New Avon
  • Procter & Gamble (P&G)
  • MORE
About Dry Shampoo
  • A hair styling product comes in both spray (aerosol) and powder forms. A dry shampoo is a product that reduces greasiness in hair without using water. It offers features and benefits like regular shampoos. The global dry shampoo market hair has a high growth potential, which attracts several hair care brands to compete for market share. Women comprise the largest customer segment in the global dry shampoo market. It has been observed that men are increasingly becoming conscious about their personal grooming and wellness. These aspects provide a good opportunity for vendors to tap into the growing market and increase their revenue share.
The analysts forecast the global dry shampoo market to decline at a CAGR of (18.75%) during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global dry shampoo market for 2017-2021. To calculate the market size, the report considers the value sales of dry shampoos.

The market is divided into the following segments based on geography:
  • Americas
  • APAC
  • EMEA
The report, Global Dry Shampoo Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Estée Lauder
  • Henkel
  • Kao
  • L'Oréal
  • Procter & Gamble (P&G)
  • Unilever
Other prominent vendors
  • Church & Dwight
  • Coty
  • Kao
  • MOROCCANOIL
  • New Avon
  • Pierre Fabre
  • REVLON
Market drivers
  • Product innovation leading to product premiumization
  • For a full, detailed list, view the full report
Market challenges
  • Allergic reactions and other harmful effects of dry shampoo
  • For a full, detailed list, view the full report
Market trends
  • Celebrity endorsements
  • For a full, detailed list, view the full report
Key questions answered in this report:
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
You can request one free hour of the analyst’s time when you purchase this market report. Details are provided within the report.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Church & Dwight
  • Estee Lauder
  • Kao
  • L'Oréal
  • New Avon
  • Procter & Gamble (P&G)
  • MORE
PART 01: Executive Summary

PART 02: Scope of the Report

PART 03: Research Methodology

PART 04: Introduction
  • Market outline
PART 05: Market Landscape
  • Market overview
  • Market size and forecast
  • Five forces analysis
PART 06: Market Segmentation By Distribution Channel
  • Global dry shampoo market by distribution channel
  • Global dry shampoo market through offline distribution channel
  • Global dry shampoo market through online distribution channel
PART 07: Market Segmentation By Product Type
  • Global dry shampoo market by product type
PART 08: Regional Landscape
  • Global dry shampoo market by geography
  • Regional comparison
  • Americas - Market size and forecast
  • EMEA - Market size and forecast
  • APAC - Market size and forecast
  • Key leading countries
  • Market opportunity
PART 09: Decision Framework

PART 10: Drivers and Challenges
  • Market drivers
  • Market challenges
PART 11: Market Trends
  • Celebrity endorsements
  • Rise in demand for natural and organic products
  • Ease of usage and availability of small travel-size packs
PART 12: Vendor Landscape
  • Competitive scenario
  • Key competitive strategies
  • Comparative analysis of key vendors
PART 13: Key Vendor Analysis
  • Estée Lauder
  • Henkel
  • Kao
  • L'Oréal
  • P&G
  • Unilever
  • Other prominent vendors
PART 14: Appendix
  • List of abbreviations
List of Exhibits
Exhibit 01: Global hair care market 2016-2021 ($ millions)
Exhibit 02: Contribution of dry shampoo in global hair care market 2016 (% share of revenue)
Exhibit 03: Global dry shampoo market
Exhibit 04: Global dry shampoo market 2016-2021 ($ millions)
Exhibit 05: Five forces analysis
Exhibit 06: Global dry shampoo market by distribution channel 2016 (% share of revenue)
Exhibit 07: Global dry shampoo market by distribution channel 2021 (% share of revenue)
Exhibit 08: Global dry shampoo market through offline distribution channel 2016 (% share of revenue)
Exhibit 09: Global dry shampoo market by offline distribution channel 2016-2021 ($ millions)
Exhibit 10: Global dry shampoo market by offline distribution channel 2016-2021 ($ millions)
Exhibit 11: Global dry shampoo market by product type 2016 (% share of revenue)
Exhibit 12: Vendors offerings in regular dry shampoo category
Exhibit 13: Global dry shampoo market by geography 2016-2021 (% share of revenue)
Exhibit 14: Regional comparison
Exhibit 15: Americas - Market size and forecast ($ millions)
Exhibit 16: Americas - Year-over-year growth
Exhibit 17: Top 3 countries in Americas
Exhibit 18: EMEA - Market size and forecast
Exhibit 19: EMEA - Year-over-year growth
Exhibit 20: Top three countries in EMEA
Exhibit 21: APAC - Market size and forecast
Exhibit 22: APAC - Year-over-year growth
Exhibit 23: Top 3 countries in APAC
Exhibit 24: Key leading countries
Exhibit 25: Global dry shampoo market: Key vendors
Exhibit 26: Key vendors: Analysis on geographical presence
Exhibit 27: Key vendors: Comparative analysis of product portfolio, product pricing, and geographical presence
Exhibit 28: Estée Lauder: Business segmentation by revenue 2016 (% share)
Exhibit 29: Estée Lauder: Geographical segmentation by revenue 2016 (% share)
Exhibit 30: Estée Lauder: Product portfolio in global dry shampoo market
Exhibit 31: Estée Lauder: Recent developments
Exhibit 32: Henkel: Business segmentation by revenue 2016 (% share)
Exhibit 33: Henkel: Geographical segmentation by revenue 2016 (% share)
Exhibit 34: Henkel: Product portfolio in global dry shampoo market
Exhibit 35: Kao: Business segmentation by revenue 2016 (% share)
Exhibit 36: Kao: Geographical segmentation by revenue 2016 (% share)
Exhibit 37: Kao: Product portfolio in global dry shampoo market
Exhibit 38: L'Oréal: Business segmentation by revenue 2016 (% share)
Exhibit 39: L'Oréal: Geographical segmentation by revenue 2016 (% share)
Exhibit 40: L'Oréal: Product portfolio in the global dry shampoo market
Exhibit 41: L'Oréal: Recent developments
Exhibit 42: P&G: Business segmentation by revenue 2017 (% share)
Exhibit 43: P&G: Geographic segmentation by revenue 2017 (% share)
Exhibit 44: P&G: Product portfolio in global dry shampoo market
Exhibit 45: P&G: Recent developments
Exhibit 46: Unilever: Business segmentation by revenue 2016 (% share)
Exhibit 47: Unilever: Geographic segmentation by revenue 2016 (% share)
Exhibit 48: Unilever: Product portfolio in the global dry shampoo market
Exhibit 49: Unilever: Recent developments
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Church & Dwight
  • Estee Lauder
  • Kao
  • L'Oréal
  • New Avon
  • Procter & Gamble (P&G)
  • MORE
New Report Released: - Global Dry Shampoo Market 2017-2021

The author of the report recognizes the following companies as the key players in the global dry shampoo market: Estée Lauder, Henkel, Kao, L'Oréal, Procter & Gamble (P&G), and Unilever

Other Prominent Vendors in the market are: Church & Dwight, Coty, Kao, MOROCCANOIL, New Avon, Pierre Fabre, and REVLON.

Commenting on the report, an analyst from the research team said: “The latest trend gaining momentum in the market is Celebrity endorsements. In the hair care industry, one of the popular marketing strategies implemented by vendors is celebrity endorsement. This helps in attracting the target audience. The players sign contracts with celebrities, which include actresses, models, actors, famous hair stylists and experts. Under such contracts, the celebrities are required to endorse the brands by being a representative or spokesperson for the brand.”

According to the report, one of the major drivers for this market is Product innovation leading to product premiumization. Dry shampoos are an emerging product innovation that eliminates the use of water. They are available for all hair types in the market. The product absorbs oil from the scalp and hair, giving the user a refreshed look. The use of a regular shampoo to wash hair daily can cause damage as the natural oils are stripped from the from hair cuticles. Such a concern makes dry shampoos a favorable option. The use of the product helps regain hair volume after the oils are absorbed. The shampoo is available in both spray and powder forms. There are also organic dry shampoos that contain natural ingredients. Vendors in this category include ACURE ORGANICS, Tints of Nature, and AVEDA (a brand of Estée Lauder). The addition of natural ingredients in dry shampoos adds to the price of the product.

Further, the report states that one of the major factors hindering the growth of this market is Allergic reactions and other harmful effects of dry shampoo. Growing health consciousness among customers has become a challenge for hair care products marketers. Some of the distinct categories in the hair care market are hair color, dry shampoos, conditioners, regular shampoos, and hair sprays. Consumers are becoming conscious about the ingredients used in dry shampoos. The product does not thoroughly cleanse the hair as regular shampoos do. It should not be used daily as it strips the hair of its natural oils. Excessive usage of the product can damage the hair texture and cause rashes, allergic reactions, dandruff, and psoriasis on the scalp.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Note: Product cover images may vary from those shown
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  • Estee Lauder
  • Henkel
  • Kao
  • L'Oréal
  • Procter & Gamble (P&G)
  • Unilever
  • Church & Dwight
  • Coty
  • Kao
  • MOROCCANOIL
  • New Avon
  • Pierre Fabre
  • REVLON
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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