Home Security: Market Sizing and Forecasts

  • ID: 4416280
  • Report
  • Region: Global
  • 32 Pages
  • Parks Associates
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The residential professionally monitored security channel enjoyed a resurgence from 2013 to 2016. Will sales level out as pent-up demand is served? In this report, Parks Associates forecasts professionally monitored and self-monitored security systems sales in the U.S. as well as total security adoption. We also forecast annual unit sales of professionally installed versus self-installed security systems. We provide unit and revenue forecasts for each market segment as well as the total value of professional and fee-based self-monitoring security services. In addition, we forecast smart home controller attachment to security.

The residential professionally monitored security channel enjoyed a resurgence from 2013 to 2016. Willsales level out as pent-up demand is served? In this report, Parks Associates forecasts professionallymonitored and self-monitored security system sales in the U.S. as well as total security adoption. Wealso forecast annual unit sales of professionally installed versus self-installed security systems. Weprovide unit and revenue forecasts for each market segment, as well as the total value of professionaland fee-based self-monitoring security services. In addition, we forecast smart home controllerattachment to security. This report is part of a four-piece series focused on the U.S. residential securitymarket. Paired with Home Security: Consumer Insights, Home Security: Channel Insights, andCompetition in Residential Security, this series provides a comprehensive view of the residentialsecurity industry.   

The purpose of this report is to outline the assumptions, drivers, and inhibitors of the residential securitymarket, as well as provide a five-year forecast for multiple market segments. Companies seeking toenter or better position themselves within the security industry will benefit from understanding theoverall volume of security systems in the U.S, the market size, and the addressable opportunity. Inaddition, the information in this report will help inform critical investment decisions which includeproduct development, pricing strategies, market entry and exit, and potential mergers and acquisitions. 

Scope of Report

This report focuses on the residential security market and includes the following content: 

  • Market sizing and forecasts for professional monitoring and self-monitoring segments
  • Overall assumptions that help to address the forecast methodology
  • Revenue forecast for total equipment and monitoring revenues

The key questions addressed and answered in this report include: 

  • What is the growth trajectory of overall adoption of home security?
  • Which market segments are experiencing growth or decline?
  • What is the growth rate of add-on services or products attached to security systems?
  • How will security adoption based on installation method change in the forecast period?
  • What are the revenue opportunities in residential security?
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FEATURED COMPANIES

  • ADT
  • Lowe’s
  • MONI
  • Nest
  • Scout Alarm
  • Vivint
  • MORE

1.0 Report Summary
1.1 Purpose of Report
1.2 Scope of Report
1.3 Research Approach/Sources

2.0 Factors Driving or Inhibiting Security System Adoption

3.0 Overall Residential Security Adoption

4.0 Professionally Monitored Home Security
4.1 Professional Monitoring by Households
4.2 Average Recurring Monthly Revenue
4.3 Professional Monitoring by Installation Method
4.4 Professional Monitoring by Add-on Services

5.0 Self-Monitored Home Security
5.1 Self-Monitoring by Households
5.2 Recurring Monthly Revenue for Self-Monitored Fee-Based Security
5.3 Self-Monitoring by Installation Method
5.4 Self-Monitoring by Add-on Services

6.0 Equipment and Monitoring Revenues

7.0 Forecast Methodology

8.0 Appendix
8.1 Glossary
8.2 Index
8.3 Image Sources

List of Figures
Factors Important to the Adoption of Security Systems
Presence and Type of Security System - All U.S. Households (2017)
Forecast of Broadband Households with and without Security System (2017-2021)
Professional Monitoring of U.S. Households with and without Broadband (2017-2021)
Forecast of Average Monthly Fee for Professional Monitoring (2017-2021)
Forecast of Professionally Monitored Households by Installation
Forecast of Professionally Monitored Security by Add-on Services (2017-2021)
Forecast of Professionally Monitored Security Systems with Add-on Products (2017-2021)
Forecast of Percentage and Units of Self-Monitored Security Systems (2017-2021)
Forecast of Average Monthly Fee for Self-Monitored Fee-Based Security Systems (2017-2021)
Forecast of Self-Monitored Security by Installation Method (2017-2021)
Forecast of Self-Monitored Security Systems with Home Controls (2017-2021)
Forecast of Total Residential Security Industry Revenues (2017-2021)
Flowchart for Security System Sales and Adoption Forecast
Forecast Flowchart for Security Industry Revenues

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  • ADT
  • Lowe’s
  • MONI
  • Nest
  • Scout Alarm
  • Vivint
  • Wink
Note: Product cover images may vary from those shown
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