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NRT Smoking Cessation Aids in Brazil

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    Report

  • 24 Pages
  • December 2025
  • Region: Brazil
  • Euromonitor International
  • ID: 4417256
Value sales of NRT smoking cessation aids in Brazil increased significantly in 2025, with healthier lifestyles leading consumers to seek different alternatives to stop smoking nicotine products. The increase in vape usage over the last few years has created a new generation of consumers trying to quit, boosting the sales of the category, with 33.3% of Brazilians aged between 15-29 years that are trying to reduce or quit smoking looking for OTC nicotine replacement in 2025, up 4.7 percentage poin...

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2025, allowing you to identify the sectors driving growth. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the NRT Smoking Cessation Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Vaping population boosts demand for smoking cessation aids
  • Heavily concentrated landscape amongst few players
  • Retail e-commerce shows significant growth
PROSPECTS AND OPPORTUNITIES
  • Positive growth outlook as consumers’ health comes first
  • Emerging technologies could boost category sales
  • Brazil’s national program against tobacco and global guidelines could influence public provisions
CATEGORY INDICATORS
  • Table 1 Number of Smokers by Gender 2020-2025
CATEGORY DATA
  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
  • Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2021-2025
  • Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2022-2025
  • Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2025-2030
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN BRAZIL
EXECUTIVE SUMMARY
  • Consumer Health in 2025: The big picture
  • Key trends in 2025
  • Competitive landscape
  • Channel developments
  • What next for Consumer Health?
MARKET INDICATORS
  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
  • Table 9 Life Expectancy at Birth 2020-2025
MARKET DATA
  • Table 10 Sales of Consumer Health by Category: Value 2020-2025
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2020-2025
  • Table 12 NBO Company Shares of Consumer Health: % Value 2021-2025
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2022-2025
  • Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
  • Table 15 Distribution of Consumer Health by Format: % Value 2020-2025
  • Table 16 Distribution of Consumer Health by Format and Category: % Value 2025
  • Table 17 Forecast Sales of Consumer Health by Category: Value 2025-2030
  • Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DEFINITIONS
SOURCES
  • Summary 1 Research Sources