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Cigars, Cigarillos and Smoking Tobacco in New Zealand

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    Report

  • 27 Pages
  • July 2025
  • Region: New Zealand
  • Euromonitor International
  • ID: 4427040
Volume sales of cigars, cigarillos and smoking tobacco fell in 2024. Cigars and cigarillos are not typically used habitually like cigarettes and have not seen as much cannibalisation from vaping. Rather, the decline in volume sales for the category can be attributed to broader health and wellness preferences among local consumers, as well as cost-of-living pressures that have led to a contraction in discretionary spending.

The Cigars, Cigarillos and Smoking Tobacco in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Cigars and Cigarillos, Smoking Tobacco.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cigars, Cigarillos and Smoking Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Volume decline across cigars, cigarillos and smoking tobacco due to cost-of-living pressures and health concerns
  • Philip Morris leads cigars and cigarillos in 2024
  • Differentiated channel dynamics across cigars, cigarillos and smoking tobacco
PROSPECTS AND OPPORTUNITIES
  • Volume growth set to continue declining over forecast period
  • Regulatory settings to impact the category, albeit less severely than cigarettes
  • Economic recovery could provide opportunities for cigars and cigarillos
CATEGORY DATA
  • Table 1 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2019-2024
  • Table 2 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2019-2024
  • Table 3 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2019-2024
  • Table 5 Sales of Cigars by Size: % Volume 2019-2024
  • Table 6 Sales of Cigarillos by Price Platform 2019-2024
  • Table 7 NBO Company Shares of Cigars and Cigarillos: % Volume 2020-2024
  • Table 8 LBN Brand Shares of Cigars and Cigarillos: % Volume 2021-2024
  • Table 9 NBO Company Shares of Cigars: % Volume 2020-2024
  • Table 10 LBN Brand Shares of Cigars: % Volume 2021-2024
  • Table 11 NBO Company Shares of Cigarillos: % Volume 2020-2024
  • Table 12 LBN Brand Shares of Cigarillos: % Volume 2021-2024
  • Table 13 NBO Company Shares of Smoking Tobacco: % Volume 2020-2024
  • Table 14 LBN Brand Shares of Smoking Tobacco: % Volume 2021-2024
  • Table 15 NBO Company Shares of Pipe Tobacco: % Volume 2020-2024
  • Table 16 LBN Brand Shares of Pipe Tobacco: % Volume 2021-2024
  • Table 17 NBO Company Shares of Fine Cut Tobacco: % Volume 2020-2024
  • Table 18 LBN Brand Shares of Fine Cut Tobacco: % Volume 2021-2024
  • Table 19 Distribution of Cigars and Cigarillos by Format: % Volume 2019-2024
  • Table 20 Distribution of Smoking Tobacco by Format: % Volume 2019-2024
  • Table 21 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2024-2029
  • Table 22 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2024-2029
  • Table 23 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2024-2029
TOBACCO IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Tobacco in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for tobacco?
OPERATING ENVIRONMENT
  • Legislation
  • Legislative overview
  • Summary 1 Legislation Summary at a Glance
  • Minimum legal smoking age
  • Smoking prevalence
  • Tar levels
  • Health warnings
  • Plain packaging
  • Advertising and sponsorship
  • Point-of-sale display bans
  • Smoking in public places
  • Low ignition propensity (LIP) cigarette regulation
  • Flavoured tobacco product ban
  • Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
  • Table 25 Number of Adult Smokers by Gender 2019-2024
MARKET DATA
  • Table 26 Sales of Tobacco by Category: Volume 2019-2024
  • Table 27 Sales of Tobacco by Category: Value 2019-2024
  • Table 28 Sales of Tobacco by Category: % Volume Growth 2019-2024
  • Table 29 Sales of Tobacco by Category: % Value Growth 2019-2024
  • Table 30 Forecast Sales of Tobacco by Category: Volume 2024-2029
  • Table 31 Forecast Sales of Tobacco by Category: Value 2024-2029
  • Table 32 Forecast Sales of Tobacco by Category: % Volume Growth 2024-2029
  • Table 33 Forecast Sales of Tobacco by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 2 Research Sources