Cigars, Cigarillos and Smoking Tobacco in Kenya

Cigar and cigarillos are considered luxury items in Kenya targeting upper-income consumers. This is changing, however, as middle-income consumers, who are aspirational and enjoy growing disposable incomes, exhibit a willingness to try new products. This promoted value and volume growth of cigarillos in 2016 and is also expected to drive category growth over the forecast period.

The Cigars, Cigarillos and Smoking Tobacco in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Cigars and Cigarillos, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cigars, Cigarillos and Smoking Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.