Chicken in Kazakhstan dominates chilled processed poultry, while turkey is less popular. In 2019, chilled processed poultry recorded the highest growth in current value terms, for several reasons. Firstly, consumers started to think that poultry was a healthier type of meat in comparison with red meat – it is perceived as a lighter protein option with lower cholesterol and fat.
The author's Processed Meat and Seafood in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The author's Processed Meat and Seafood in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Processed Meat and Seafood market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Processed Meat and Seafood in KazakhstanList of Contents and Tables
Headlines
Prospects
Chilled Processed Poultry Sees the Fastest Growth, As Many Consumers View It To Be A Healthy Option
Single-portions Boost Sales Amongst Small Families, Students and Those Living Alone, As Well As Consumers Searching for Convenient Offerings
Consumers Reach for Foods That Highlight Eco-friendly Positioning on Their Labels
Competitive Landscape
the Rise of Modern Grocery Retailers and Premiumisation Boosts Values Sales of Processed Meat and Seafood
Chikas Shake-up Frozen Poultry by Offering Chicken That Is Pre-prepared and Marinated
A Lack of Advertising Does Process Meat and Seafood No Favours, Particularly As It Faces the Threat of Unpackaged Goods
Category Data
Table 1 Sales of Processed Meat and Seafood by Category: Volume 2014-2019
Table 2 Sales of Processed Meat and Seafood by Category: Value 2014-2019
Table 3 Sales of Processed Meat and Seafood by Category: % Volume Growth 2014-2019
Table 4 Sales of Processed Meat and Seafood by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Processed Meat and Seafood: % Value 2015-2019
Table 6 LBN Brand Shares of Processed Meat and Seafood: % Value 2016-2019
Table 7 Distribution of Processed Meat and Seafood by Format: % Value 2014-2019
Table 8 Forecast Sales of Processed Meat and Seafood by Category: Volume 2019-2024
Table 9 Forecast Sales of Processed Meat and Seafood by Category: Value 2019-2024
Table 10 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2019-2024
Executive Summary
Time-poor Consumers, Higher Living Standards and An Increase in Westernisation Boosts Results in 2019
Players Respond To the Growing Health and Wellness Trend, Boosting Sales Across Multiple Packaged Food Options
Foreign Manufacturers Benefit From Established Offerings, While Local Players Respond To the Taste Preferences of Consumers
Modern Grocery Retailers Are Increasing Share Year-on-year As Consumers Appreciate the High Service Levels and A Wide Variety of Goods
the Forecast Looks Bright for Packaged Food, Which Will Benefit From the Recovering Economy
Foodservice
Sales To Foodservice
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Distribution of Packaged Food by Format: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format and Category: % Value 2019
Table 25 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 26 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources
