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Sugar Confectionery in Kazakhstan

  • ID: 4438681
  • Report
  • August 2019
  • Region: Kazakhstan
  • 25 Pages
  • Euromonitor International
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Sales of sugar confectionery in Kazakhstan are largely supported by a consumer desire for indulgence and pleasure, with this being particularly the case among children and teenagers. Volume growth is being supported by population growth, though the sales rate is low owing to competition from other snacks categories. Power mints, the joint-smallest category by volume sales along with medicated confectionery, is growing the most, attracting chewing gum consumers with its lower prices.

The author's Sugar Confectionery in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Boiled Sweets, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sugar Confectionery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Sugar Confectionery in Kazakhstan

List of Contents and Tables
Headlines
Prospects
the Need for Indulgence and Pleasure Drives Sales
Health-orientated Offerings Are Likely To Feature More Prominently As Kazakhstanis Become More Mindful of What They Eat
Traditional Grocery Retailers Still Dominates Thanks To Outlet Ubiquity, But Modern Grocery Retailers Is Gaining Ground Through Wide Product Selection and Cost-savings
Competitive Landscape
Healthier Types of Sugar Confectionery Are Increasingly Appearing, Suggesting A Long-term Trend in the Category As Health-consciousness Rises
Yumearth May Have Started A Trend for Pouches Given Their Convenience
Domestic Products Are Favoured for Their Nostalgic Appeal, While More Quality-focused Launches Will Be Made As Consumers' Expectations Evolve
Summary 1 Other Sugar Confectionery by Product Type: 2019
Category Data
Table 1 Sales of Sugar Confectionery by Category: Volume 2014-2019
Table 2 Sales of Sugar Confectionery by Category: Value 2014-2019
Table 3 Sales of Sugar Confectionery by Category: % Volume Growth 2014-2019
Table 4 Sales of Sugar Confectionery by Category: % Value Growth 2014-2019
Table 5 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2014-2019
Table 6 NBO Company Shares of Sugar Confectionery: % Value 2015-2019
Table 7 LBN Brand Shares of Sugar Confectionery: % Value 2016-2019
Table 8 Distribution of Sugar Confectionery by Format: % Value 2014-2019
Table 9 Forecast Sales of Sugar Confectionery by Category: Volume 2019-2024
Table 10 Forecast Sales of Sugar Confectionery by Category: Value 2019-2024
Table 11 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
Table 12 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2019-2024
Executive Summary
Time-poor Consumers, Higher Living Standards and An Increase in Westernisation Boosts Results in 2019
Players Respond To the Growing Health and Wellness Trend, Boosting Sales Across Multiple Packaged Food Options
Foreign Manufacturers Benefit From Established Offerings, While Local Players Respond To the Taste Preferences of Consumers
Modern Grocery Retailers Are Increasing Share Year-on-year As Consumers Appreciate the High Service Levels and A Wide Variety of Goods
the Forecast Looks Bright for Packaged Food, Which Will Benefit From the Recovering Economy
Foodservice
Sales To Foodservice
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Sales of Packaged Food by Category: Value 2014-2019
Table 19 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 20 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 21 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 23 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 2 Research Sources
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