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Mobile Apps Global Industry Almanac 2014-2023

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    Report

  • 543 Pages
  • February 2020
  • Region: Global
  • MarketLine
  • ID: 5004319
Description Jump to:
Mobile Apps Global Industry Almanac 2014-2023

Summary

Global Mobile Apps industry profile provides top-line qualitative and quantitative summary information including: Market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the Market.

Essential resource for top-line data and analysis covering the global mobile apps Market. Includes Market size and segmentation data, textual and graphical analysis of Market growth trends and leading companies.

Key Highlights
  • The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.
  • The market is segmented into ringtones, graphics/images, games, browsing/WAP, video, music and other mobile applications (data cards/modems).
  • Any currency conversions have been carried out using constant annual average 2018 exchange rates.
  • The global mobile apps market had total revenues of $443.0bn in 2018, representing a compound annual growth rate (CAGR) of 9% between 2014 and 2018.
  • The browsing/WAP segment was the market's most lucrative in 2018, with total revenues of $307.1bn, equivalent to 69.3% of the market's overall value.
  • The market varies considerably with developed markets tending to have growth driven by increased penetration on a relatively stalled customer base, whereas developing economies have a rapidly expanding customer base.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global mobile apps Market
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global mobile apps Market
  • Leading company profiles reveal details of key mobile apps Market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the global mobile apps Market with five year forecasts

Reasons to buy
  • What was the size of the global mobile apps Market by value in 2018?
  • What will be the size of the global mobile apps Market in 2023?
  • What factors are affecting the strength of competition in the global mobile apps Market?
  • How has the Market performed over the last five years?
  • What are the main segments that make up the global mobile apps Market?

Table of Contents

1 EXECUTIVE SUMMARY
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Competitive Landscape
2 Introduction
2.1. What is this report about?
2.2. Who is the target reader?
2.3. How to use this report
2.4. Definitions
3 Global Mobile Apps
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
3.7. Country data
4 Mobile Apps in Asia-Pacific
4.1. Market Overview
4.2. Market Data
4.3. Market Segmentation
4.4. Market outlook
4.5. Five forces analysis
5 Mobile Apps in Europe
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
5.7. Country data
6 Mobile Apps in France
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
6.7. Country data
7 Mobile Apps in Germany
7.1. Market Overview
7.2. Market Data
7.3. Market Segmentation
7.4. Market outlook
7.5. Five forces analysis
7.6. Macroeconomic Indicators
7.7. Country data
8 Mobile Apps in Australia
8.1. Market Overview
8.2. Market Data
8.3. Market Segmentation
8.4. Market outlook
8.5. Five forces analysis
8.6. Macroeconomic Indicators
8.7. Country data
9 Mobile Apps in Brazil
9.1. Market Overview
9.2. Market Data
9.3. Market Segmentation
9.4. Market outlook
9.5. Five forces analysis
9.6. Macroeconomic Indicators
9.7. Country data
10 Mobile Apps in Canada
10.1. Market Overview
10.2. Market Data
10.3. Market Segmentation
10.4. Market outlook
10.5. Five forces analysis
10.6. Macroeconomic Indicators
10.7. Country data
11 Mobile Apps in China
11.1. Market Overview
11.2. Market Data
11.3. Market Segmentation
11.4. Market outlook
11.5. Five forces analysis
11.6. Macroeconomic Indicators
11.7. Country data
12 Mobile Apps in India
12.1. Market Overview
12.2. Market Data
12.3. Market Segmentation
12.4. Market outlook
12.5. Five forces analysis
12.6. Macroeconomic Indicators
12.7. Country data
13 Mobile Apps in Indonesia
13.1. Market Overview
13.2. Market Data
13.3. Market Segmentation
13.4. Market outlook
13.5. Five forces analysis
13.6. Macroeconomic Indicators
13.7. Country data
14 Mobile Apps in Italy
14.1. Market Overview
14.2. Market Data
14.3. Market Segmentation
14.4. Market outlook
14.5. Five forces analysis
14.6. Macroeconomic Indicators
14.7. Country data
15 Mobile Apps in Japan
15.1. Market Overview
15.2. Market Data
15.3. Market Segmentation
15.4. Market outlook
15.5. Five forces analysis
15.6. Macroeconomic Indicators
15.7. Country data
16 Mobile Apps in Mexico
16.1. Market Overview
16.2. Market Data
16.3. Market Segmentation
16.4. Market outlook
16.5. Five forces analysis
16.6. Macroeconomic Indicators
16.7. Country data
17 Mobile Apps in The Netherlands
17.1. Market Overview
17.2. Market Data
17.3. Market Segmentation
17.4. Market outlook
17.5. Five forces analysis
17.6. Macroeconomic Indicators
17.7. Country data
18 Mobile Apps in North America
18.1. Market Overview
18.2. Market Data
18.3. Market Segmentation
18.4. Market outlook
18.5. Five forces analysis
19 Mobile Apps in Russia
19.1. Market Overview
19.2. Market Data
19.3. Market Segmentation
19.4. Market outlook
19.5. Five forces analysis
20 Macroeconomic Indicators
20.1. Country data
21 Mobile Apps in Scandinavia
21.1. Market Overview
21.2. Market Data
21.3. Market Segmentation
21.4. Market outlook
21.5. Five forces analysis
22 Mobile Apps in Singapore
22.1. Market Overview
22.2. Market Data
22.3. Market Segmentation
22.4. Market outlook
22.5. Five forces analysis
22.6. Macroeconomic Indicators
22.7. Country data
23 Mobile Apps in South Africa
23.1. Market Overview
23.2. Market Data
23.3. Market Segmentation
23.4. Market outlook
23.5. Five forces analysis
23.6. Macroeconomic Indicators
23.7. Country data
24 Mobile Apps in South Korea
24.1. Market Overview
24.2. Market Data
24.3. Market Segmentation
24.4. Market outlook
24.5. Five forces analysis
24.6. Macroeconomic Indicators
24.7. Country data
25 Mobile Apps in Spain
25.1. Market Overview
25.2. Market Data
25.3. Market Segmentation
25.4. Market outlook
25.5. Five forces analysis
25.6. Macroeconomic Indicators
25.7. Country data
26 Mobile Apps in Turkey
26.1. Market Overview
26.2. Market Data
26.3. Market Segmentation
26.4. Market outlook
26.5. Five forces analysis
26.6. Macroeconomic Indicators
26.7. Country data
27 Mobile Apps in The United Kingdom
27.1. Market Overview
27.2. Market Data
27.3. Market Segmentation
27.4. Market outlook
27.5. Five forces analysis
27.6. Macroeconomic Indicators
27.7. Country data
28 Mobile Apps in The United States
28.1. Market Overview
28.2. Market Data
28.3. Market Segmentation
28.4. Market outlook
28.5. Five forces analysis
28.6. Macroeconomic Indicators
28.7. Country data
29 Company Profiles
29.1. Deezer SA
29.2. Alphabet Inc
29.3. Facebook Inc.
29.4. Spotify AB
29.5. Apple Inc
29.6. Snap Inc
29.7. Netflix Inc.
29.8. Foxtel Management Pty Ltd
29.9. Alibaba Group Holding Limited
29.10. Baidu, Inc.
29.11. SINA Corporation
29.12. Reliance Jio Infocomm Ltd
29.13. Beijing ByteDance Technology Co Ltd
29.14. Yahoo Japan Corporation
29.15. Line Corp
29.16. Grupo Televisa S.A.B.
29.17. Mail.Ru Group Ltd
29.18. Yandex NV
29.19. Naver Corp
29.20. Kakao Corp
29.21. Tencent Holdings Limited
29.22. Roofoods Limited
29.23. Monzo Bank Ltd
29.24. Amazon.com, Inc.
29.25. The Walt Disney Company
30 Appendix
List of Tables
Table 1: Global mobile apps market value: $ billion, 2014-18
Table 2: Global mobile apps market category segmentation: $ billion, 2018
Table 3: Global mobile apps market geography segmentation: $ billion, 2018
Table 4: Global mobile apps market value forecast: $ billion, 2018-23
Table 5: Global size of population (million), 2014-18
Table 6: Global gdp (constant 2005 prices, $ billion), 2014-18
Table 7: Global gdp (current prices, $ billion), 2014-18
Table 8: Global inflation, 2014-18
Table 9: Global consumer price index (absolute), 2014-18
Table 10: Global exchange rate, 2014-18
Table 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
Table 12: Asia-Pacific mobile apps market category segmentation: $ billion, 2018
Table 13: Asia-Pacific mobile apps market geography segmentation: $ billion, 2018
Table 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
Table 15: Europe mobile apps market value: $ billion, 2014-18
Table 16: Europe mobile apps market category segmentation: $ billion, 2018
Table 17: Europe mobile apps market geography segmentation: $ billion, 2018
Table 18: Europe mobile apps market value forecast: $ billion, 2018-23
Table 19: Europe size of population (million), 2014-18
Table 20: Europe gdp (constant 2005 prices, $ billion), 2014-18
Table 21: Europe gdp (current prices, $ billion), 2014-18
Table 22: Europe inflation, 2014-18
Table 23: Europe consumer price index (absolute), 2014-18
Table 24: Europe exchange rate, 2014-18
Table 25: France mobile apps market value: $ million, 2014-18
Table 26: France mobile apps market category segmentation: $ million, 2018
Table 27: France mobile apps market geography segmentation: $ million, 2018
Table 28: France mobile apps market value forecast: $ million, 2018-23
Table 29: France size of population (million), 2014-18
Table 30: France gdp (constant 2005 prices, $ billion), 2014-18
Table 31: France gdp (current prices, $ billion), 2014-18
Table 32: France inflation, 2014-18
Table 33: France consumer price index (absolute), 2014-18
Table 34: France exchange rate, 2014-18
Table 35: Germany mobile apps market value: $ million, 2014-18
Table 36: Germany mobile apps market category segmentation: $ million, 2018
Table 37: Germany mobile apps market geography segmentation: $ million, 2018
Table 38: Germany mobile apps market value forecast: $ million, 2018-23
Table 39: Germany size of population (million), 2014-18
Table 40: Germany gdp (constant 2005 prices, $ billion), 2014-18
Table 41: Germany gdp (current prices, $ billion), 2014-18
Table 42: Germany inflation, 2014-18
Table 43: Germany consumer price index (absolute), 2014-18
Table 44: Germany exchange rate, 2014-18
Table 45: Australia mobile apps market value: $ million, 2014-18
Table 46: Australia mobile apps market category segmentation: $ million, 2018
Table 47: Australia mobile apps market geography segmentation: $ million, 2018
Table 48: Australia mobile apps market value forecast: $ million, 2018-23
Table 49: Australia size of population (million), 2014-18
Table 50: Australia gdp (constant 2005 prices, $ billion), 2014-18
Table 51: Australia gdp (current prices, $ billion), 2014-18
Table 52: Australia inflation, 2014-18
Table 53: Australia consumer price index (absolute), 2014-18
Table 54: Australia exchange rate, 2014-18
Table 55: Brazil mobile apps market value: $ million, 2014-18
Table 56: Brazil mobile apps market category segmentation: $ million, 2018
Table 57: Brazil mobile apps market geography segmentation: $ million, 2018
Table 58: Brazil mobile apps market value forecast: $ million, 2018-23
Table 59: Brazil size of population (million), 2014-18
Table 60: Brazil gdp (constant 2005 prices, $ billion), 2014-18
List of Figures
Figure 1: Global mobile apps market value: $ billion, 2014-18
Figure 2: Global mobile apps market category segmentation: % share, by value, 2018
Figure 3: Global mobile apps market geography segmentation: % share, by value, 2018
Figure 4: Global mobile apps market value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the global mobile apps market, 2018
Figure 6: Drivers of buyer power in the global mobile apps market, 2018
Figure 7: Drivers of supplier power in the global mobile apps market, 2018
Figure 8: Factors influencing the likelihood of new entrants in the global mobile apps market, 2018
Figure 9: Factors influencing the threat of substitutes in the global mobile apps market, 2018
Figure 10: Drivers of degree of rivalry in the global mobile apps market, 2018
Figure 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
Figure 12: Asia-Pacific mobile apps market category segmentation: % share, by value, 2018
Figure 13: Asia-Pacific mobile apps market geography segmentation: % share, by value, 2018
Figure 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
Figure 15: Forces driving competition in the mobile apps market in Asia-Pacific, 2018
Figure 16: Drivers of buyer power in the mobile apps market in Asia-Pacific, 2018
Figure 17: Drivers of supplier power in the mobile apps market in Asia-Pacific, 2018
Figure 18: Factors influencing the likelihood of new entrants in the mobile apps market in Asia-Pacific, 2018
Figure 19: Factors influencing the threat of substitutes in the mobile apps market in Asia-Pacific, 2018
Figure 20: Drivers of degree of rivalry in the mobile apps market in Asia-Pacific, 2018
Figure 21: Europe mobile apps market value: $ billion, 2014-18
Figure 22: Europe mobile apps market category segmentation: % share, by value, 2018
Figure 23: Europe mobile apps market geography segmentation: % share, by value, 2018
Figure 24: Europe mobile apps market value forecast: $ billion, 2018-23
Figure 25: Forces driving competition in the mobile apps market in Europe, 2018
Figure 26: Drivers of buyer power in the mobile apps market in Europe, 2018
Figure 27: Drivers of supplier power in the mobile apps market in Europe, 2018
Figure 28: Factors influencing the likelihood of new entrants in the mobile apps market in Europe, 2018
Figure 29: Factors influencing the threat of substitutes in the mobile apps market in Europe, 2018
Figure 30: Drivers of degree of rivalry in the mobile apps market in Europe, 2018
Figure 31: France mobile apps market value: $ million, 2014-18
Figure 32: France mobile apps market category segmentation: % share, by value, 2018
Figure 33: France mobile apps market geography segmentation: % share, by value, 2018
Figure 34: France mobile apps market value forecast: $ million, 2018-23
Figure 35: Forces driving competition in the mobile apps market in France, 2018
Figure 36: Drivers of buyer power in the mobile apps market in France, 2018
Figure 37: Drivers of supplier power in the mobile apps market in France, 2018
Figure 38: Factors influencing the likelihood of new entrants in the mobile apps market in France, 2018
Figure 39: Factors influencing the threat of substitutes in the mobile apps market in France, 2018
Figure 40: Drivers of degree of rivalry in the mobile apps market in France, 2018
Figure 41: Germany mobile apps market value: $ million, 2014-18
Figure 42: Germany mobile apps market category segmentation: % share, by value, 2018
Figure 43: Germany mobile apps market geography segmentation: % share, by value, 2018
Figure 44: Germany mobile apps market value forecast: $ million, 2018-23
Figure 45: Forces driving competition in the mobile apps market in Germany, 2018
Figure 46: Drivers of buyer power in the mobile apps market in Germany, 2018
Figure 47: Drivers of supplier power in the mobile apps market in Germany, 2018
Figure 48: Factors influencing the likelihood of new entrants in the mobile apps market in Germany, 2018
Figure 49: Factors influencing the threat of substitutes in the mobile apps market in Germany, 2018
Figure 50: Drivers of degree of rivalry in the mobile apps market in Germany, 2018
Figure 51: Australia mobile apps market value: $ million, 2014-18
Figure 52: Australia mobile apps market category segmentation: % share, by value, 2018
Figure 53: Australia mobile apps market geography segmentation: % share, by value, 2018
Figure 54: Australia mobile apps market value forecast: $ million, 2018-23
Figure 55: Forces driving competition in the mobile apps market in Australia, 2018
Figure 56: Drivers of buyer power in the mobile apps market in Australia, 2018
Figure 57: Drivers of supplier power in the mobile apps market in Australia, 2018
Figure 58: Factors influencing the likelihood of new entrants in the mobile apps market in Australia, 2018
Figure 59: Factors influencing the threat of substitutes in the mobile apps market in Australia, 2018

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Deezer SA
  • Alphabet Inc
  • Facebook Inc.
  • Spotify AB
  • Apple Inc
  • Snap Inc
  • Netflix Inc.
  • Foxtel Management Pty Ltd
  • Alibaba Group Holding Limited
  • Baidu, Inc.
  • SINA Corporation
  • Reliance Jio Infocomm Ltd
  • Beijing ByteDance Technology Co Ltd
  • Yahoo Japan Corporation
  • Line Corp
  • Grupo Televisa S.A.B.
  • Mail.Ru Group Ltd
  • Yandex NV
  • Naver Corp
  • Kakao Corp
  • Tencent Holdings Limited
  • Roofoods Limited
  • Monzo Bank Ltd
  • Amazon.com, Inc.
  • The Walt Disney Company

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