Global K-12 Testing and Assessment Market 2018-2022

  • ID: 4450057
  • Report
  • Region: Global
  • 122 pages
  • TechNavio
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FEATURED COMPANIES

  • CogniFit
  • Edutech
  • ETS
  • Literatu
  • MeritTrac
  • Pearson Education
  • MORE
About K-12 Testing and Assessment

The global education technology market can be broadly categorized into two segments, namely technological architecture and collaborative tools. The technological architecture comprises hardware, software, and services. The hardware segment consists of interactive whiteboards, interactive displays, educational personal computers, and projectors. The software segment constitutes document management systems, classroom management systems, classroom collaboration systems, student information systems, classroom assessment scoring systems, student response systems, learning content management systems (LCMS), and learning management systems (LMS). Software services include digital interactive resources such as digital text, graphics, and audio-visual aids that are used to impart knowledge. Collaborative tools are supporting tools, which help in an enhanced coherent use of technology. An increasing use of technology in the teaching process encourages educational institutions to collect and track grades, attendance details, scores, and demographics to help students improve their learning process. At present, there is a noted improvement in the type of knowledge gained by students through the mobile and cloud technology, and Big Data analytics. The entire process of imparting education has become more systematic.

The analysts forecast the global K-12 testing and assessment market to grow at a CAGR of 8.19% during the period 2018-2022.

Covered in this report
The report covers the present scenario and the growth prospects of the global K-12 testing and assessment market for 2018-2022. To calculate the market size, the report considers the revenue generated from the K-12 testing and assessment.

The market is divided into the following segments based on geography:
  • Americas
  • APAC
  • EMEA
The report, Global K-12 Testing and Assessment Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • CogniFit
  • Edutech
  • ETS
  • MeritTrac
  • Pearson Education
  • Scantron
Other prominent vendors
  • CORE Education and Consulting Solutions
  • Literatu
  • Proprofs QuizMaker
  • UMeWorld
Market drivers
  • Rising number of collaborations between schools and assessment companies
  • For a full, detailed list, view the full report
Market trends
  • Gamification
  • For a full, detailed list, view the full report
Key questions answered in this report
  • What will the market size be in 2022 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
You can request one free hour of the analyst’s time when you purchase this market report. Details are provided within the report.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • CogniFit
  • Edutech
  • ETS
  • Literatu
  • MeritTrac
  • Pearson Education
  • MORE
PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: INTRODUCTION
  • Market outline
PART 05: MARKET LANDSCAPE
  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis
PART 06: MARKET SIZING
  • Market definition
  • Global K-12 testing and assessment market 2017
  • Market size and forecast 2017-2022
PART 07: FIVE FORCES ANALYSIS
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition
PART 08: MARKET SEGMENTATION BY METHOD
  • Segmentation by method
  • Comparison by method
  • Global K-12 testing and assessment market by traditional method
  • Global K-12 testing and assessment market by online method
  • Global K-12 testing and assessment market by blended method
  • Market opportunity by method
PART 09: MARKET SEGMENTATION BY PRODUCT
  • Segmentation by product
  • Comparison by product
  • Global K-12 testing and assessment market by curriculum-based testing
  • Global K-12 testing and assessment market by non-curriculum-based testing
  • Market opportunity by product
PART 10: CUSTOMER LANDSCAPE

PART 11: REGIONAL LANDSCAPE
  • Geographical segmentation
  • Regional comparison
  • Americas – Market size and forecast 2017-2022
  • EMEA – Market size and forecast 2017-2022
  • APAC – Market size and forecast 2017-2022
  • Key leading countries
  • US
  • UK
  • Germany
  • China
  • India
  • Market opportunity
PART 12: DECISION FRAMEWORK

PART 13: DRIVERS AND CHALLENGES
  • Market drivers
  • Market challenges
PART 14: MARKET TRENDS
  • Increasing emphasis on formative learning tools
  • Rise in cloud computing
  • Growing use of games for assessment
PART 15: VENDOR LANDSCAPE
  • Competitive landscape
  • Overview
  • Landscape disruption
PART 16: VENDOR ANALYSIS
  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • CogniFit
  • Edutech
  • ETS
  • MeritTrac
  • Pearson Education
  • Scantron
PART 17: APPENDIX
  • List of abbreviations
List of Exhibits
Exhibit 01: Parent market
Exhibit 02: Global education technology market
Exhibit 03: Market characteristics
Exhibit 04: Market segments
Exhibit 05: Market definition - Inclusions and exclusions checklist
Exhibit 06: Market size 2017
Exhibit 07: Validation techniques employed for market sizing 2017
Exhibit 08: Global K-12 testing and assessment market – Market size and forecast 2017-2022 ($ bn)
Exhibit 09: Global K-12 testing and assessment market – Year-over-year growth 2018-2022 (%)
Exhibit 10: Five forces analysis 2017
Exhibit 11: Five forces analysis 2022
Exhibit 12: Bargaining power of buyers
Exhibit 13: Bargaining power of suppliers
Exhibit 14: Threat of new entrants
Exhibit 15: Threat of substitutes
Exhibit 16: Threat of rivalry
Exhibit 17: Market condition - Five forces 2017
Exhibit 18: Global K-12 testing and assessment market by method – Market share 2017-2022 (%)
Exhibit 19: Comparison by method
Exhibit 20: Global K-12 testing and assessment market by traditional method – Market size and forecast 2017-2022 ($ bn)
Exhibit 21: Global K-12 testing and assessment market by traditional method – Year-over-year growth 2018-2022 (%)
Exhibit 22: Global K-12 testing and assessment market by online method – Market size and forecast 2017-2022 ($ bn)
Exhibit 23: Global K-12 testing and assessment market by online method – Year-over-year growth 2018-2022 (%)
Exhibit 24: Global K-12 testing and assessment market by blended method – Market size and forecast 2017-2022 ($ bn)
Exhibit 25: Global K-12 testing and assessment market by blended method – Year-over-year growth 2018-2022 (%)
Exhibit 26: Market opportunity by method
Exhibit 27: Global K-12 testing and assessment market by product – Market share 2017-2022 (%)
Exhibit 28: Comparison by product
Exhibit 29: Global K-12 testing and assessment market by curriculum-based testing – Market size and forecast 2017-2022 ($ bn)
Exhibit 30: Global K-12 testing and assessment market by curriculum-based testing – Year-over-year growth 2018-2022 (%)
Exhibit 31: Global K-12 testing and assessment market by non-curriculum-based testing – Market size and forecast 2017-2022 ($ bn)
Exhibit 32: Global K-12 testing and assessment market by non-curriculum based testing – Market size and forecast 2017-2022 (%)
Exhibit 33: Market opportunity by product
Exhibit 34: Customer landscape
Exhibit 35: Global – Market share by geography 2017-2022 (%)
Exhibit 36: Regional comparison
Exhibit 37: Americas – Market size and forecast 2017-2022 ($ bn)
Exhibit 38: Americas – Year-over-year growth 2018-2022 (%)
Exhibit 39: EMEA – Market size and forecast 2017-2022 ($ bn)
Exhibit 40: EMEA – Year-over-year growth 2018-2022 (%)
Exhibit 41: APAC – Market size and forecast 2017-2022 ($ bn)
Exhibit 42: APAC – Year-over-year growth 2018-2022 (%)
Exhibit 43: Key leading countries
Exhibit 44: Market opportunity
Exhibit 45: Vendor landscape
Exhibit 46: Landscape disruption
Exhibit 47: Vendors covered
Exhibit 48: Vendor classification
Exhibit 49: Market positioning of vendors
Exhibit 50: Vendor overview
Exhibit 51: CogniFit – Business segments
Exhibit 52: CogniFit – Organizational developments
Exhibit 53: CogniFit – Geographic focus
CogniFit – Segment focus
Exhibit 54: CogniFit– Key offerings
Exhibit 55: Vendor overview
Exhibit 56: Edutech – Business segments
Exhibit 57: Edutech – Organizational developments
Exhibit 58: Edutech – Geographic focus
Exhibit 59: Edutech – Segment focus
Exhibit 60: Edutech – Key offerings
Exhibit 61: Vendor overview
Exhibit 62: ETS – Business segments
Exhibit 63: ETS – Organizational developments
Exhibit 64: ETS – Geographic focus
Exhibit 65: ETS – Segment focus
Exhibit 66: ETS – Key offerings
Exhibit 67: Vendor overview
Exhibit 68: MeritTrac– Business segments
Exhibit 69: MeritTrac – Organizational developments
Exhibit 70: MeritTrac – Geographic focus
Exhibit 71: MeritTrac – Segment focus
Exhibit 72: MeritTrac – Key offerings
Exhibit 73: Vendor overview
Exhibit 74: Pearson Education– Business segments
Exhibit 75: Pearson Education – Organizational developments
Exhibit 76: Pearson Education – Geographic focus
Exhibit 77: Pearson Education – Segment focus
Exhibit 78: Pearson Education– Key offerings
Exhibit 79: Vendor overview
Exhibit 80: Scantron– Business segments
Exhibit 81: Scantron – Organizational developments
Exhibit 82: Scantron – Geographic focus
Exhibit 83: Scantron – Segment focus
Exhibit 84: Scantron – Key offerings
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FEATURED COMPANIES

  • CogniFit
  • Edutech
  • ETS
  • Literatu
  • MeritTrac
  • Pearson Education
  • MORE
New Report Released: – Global K-12 Testing and Assessment Market 2018-2022

The author of the report recognizes the following companies as the key players in the global K-12 testing and assessment market: CogniFit, Edutech, ETS, MeritTrac, Pearson Education, and Scantron.

Other Prominent Vendors in the market are: CORE Education and Consulting Solutions, Literatu, Proprofs QuizMaker, and UMeWorld.

Commenting on the report, an analyst from the research team said: “The latest trend gaining momentum in the market is gamification. Gamification is gaining popularity among students and teachers due to the involvement of game mechanics and game design techniques in a non-gaming context. The growing application of games for assessment is identified as one of the key trends that will gain traction in the K-12 testing and assessment market. The demand for games for assessment is increasing because it is considered as a powerful tool to engage individuals and enhance the formative assessment.”

According to the report, one of the major drivers for this market is rising number of collaborations between schools and assessment companies. The fundamental concept in any academic process includes examinations that assess students' learning abilities. Several educational institutions are entering into collaborations with various testing and assessment companies since the advent of digital assessment platform because it helps them to ensure fair and efficient testing programs. The adoption of opting digitized assessment in many educational institutions is increasing because it reduces the assessment pressure on teachers and provide students with efficient and impartial means of assessment.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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  • CogniFit
  • Edutech
  • ETS
  • MeritTrac
  • Pearson Education
  • Scantron
  • CORE Education and Consulting Solutions
  • Literatu
  • Proprofs QuizMaker
  • UMeWorld
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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