The India Snacks Market will be more than INR 1 Billion by the end of 2024.
The future of India Snacks Market can be judged from the fact that this industry is expected to grow with double digit CAGR for the time frame of 2018 to 2024. India snacks market is dived between organized players and unorganized market. At present Unorganized market is dominating the India snacks market. But this scenario is expected to change during the forecast period of 2018-2024. India Snacks Market is growing due to following factors Lifestyle Changes, Rising Urbanization, Growing Middle Class Population, Local Availability and Availability of Snacks in Small Package Size, Low Price and Company’s Strategies to focus on regional taste.
The report provides a comprehensive assessment of the fast-evolving, high-growth India snacks Market. This market research report provides information on snacks market and market share by organized & unorganized sectors, snacks products segmentation by Extruded Snacks, Chips, Namkeen, Others; with key companies’ Business Strategies in India snacks market. This report also identifies the key Growth Drivers and Challenges of the industry. Primary research on consumer preferences of various snacks product segments, snacks prices and brands captured in this report.
A consumer survey has also been done in the report on the snacks industry in India. The survey has been done on Snacks Price Range, Extruded Snacks Brands Consumers Like to Buy Chips Brands popular in Consumers, Namkeen Brands Consumers buying.
There is a large number of players working in the Indian snacks market. Their presence is limited within a town, city or a particular area. They do not think too much for expansion. As a results, their main focus to develop snacks items according to the consumers taste in a particular area. This helps them to be popular in that region. Also their products are low priced compared to organized players.
Namkeen has the Highest Market Share in India Snacks Market
India snacks market is segmented into Extruded Snacks, Chips, Namkeen and Others. In terms of market value share, Namkeen has the highest market share compared to all other segments Extruded Snacks, Chips and Others. At present, in both organized and unorganized market, Namkeen is the leading segment.
PepsiCo India is a Leading Player in the India Snacks Market
Pratap Snacks, Balaji Wafers, DFM Foods, Bikanervala, Haldirams and PepsiCo India are some of the most popular snacks companies in the India organized snacks market. PepsiCo India has the highest its market share year compared to other snacks companies present in India.
The report has been Studied from Following View Points:
1. Primary Research on Consumers Preferences (snacks product segments, snacks prices and brands)
2. India Snacks Market Scenario (Total, Organized, Unorganized)
3. India Snacks Products Segment Scenario (Extruded Snacks, Chips, Namkeen & Others)
4. India Organized Snacks Market Scenario (Extruded Snacks, Chips, Namkeen & Others)
5. India Unorganized Snacks Market Scenario (Extruded Snacks, Chips, Namkeen & Others)
6. India Companies Analysis (Company Overview, Company Snacks Sales & Company Strategy)
7. India snacks Drivers & Challenges
Segments covered in this report:
1. Organized Market
2. Unorganized Market
Snacks Products Market Analysis:
1. Extruded Snacks
2. Chips
3. Namkeen
4. Other Snacks Products
Key Companies Covered:
1. Pratap Snacks
2. Balaji Wafers
3. DFM Foods
4. Bikanervala
5. Haldirams
6. PepsiCo India
All companies in this report has been covered with following view points:
1. Company Overview
2. Company Strategy
3. Company Snacks Sales
Primary Research - Consumer Study on Snacks Brands in India
Extruded Snacks Brands:
- PepsiCo (Kurkure, Cheetos)
- DFM Foods CRAX Corn Rings, Natkhat
- Balaji Wafers Wheels masala, wheels tomato, Pop Rings Masala, Chataka Patka
- Pratap Snacks (Yellow Diamond, Rings, Chulbule, Puff Fungroo)
Chips Brands:
- PepsiCo (Lay's, Uncle Chips)
- Haldirams (Classic Salted, Pudina Treat, Kettle Chips, Aloo Masala, Papri Chaat)
- Bikanervals Bikano (Chatak Masala, Tangy Tomato, Simply Salted, Yummy Cream, Wafers)
- Balaji Wafers (Simply Salted, Magic Masala, Pizzy Masala, Tomato Masti)
Namkeen Brands:
- PepsiCo Lehar
- Haldirams (Khatta Meetha, Moong Dal, Mixture, All in One, Aloo Bhujia, Badam Lachcha, Tasty Peanuts, Shashi Mixture, Navratan Mixture)
- Bikanervala (Aloo Bhujia, Badam Lachcha, Tasty Peanuts, Shashi Mixture, Navratan Mixture)
- DFM Foods (Mast Mattar, Kaju Mixture, Navratan, Aloo Bhujia)
- Balaji Wafers (Mung Dal, Chana Dal, Aloo Sev, Khatta Mitha, Nibu Chatka
- Pratap Snacks (Chana Masala, Peanuts, Classic Peeanuts, Falhari Chivda, Chana Dal
Table of Contents
1. Executive Summary
Companies Mentioned
- Balaji Wafers
- Bikanervala
- Cheetos
- Chulbule
- CRAX
- DFM Foods
- Haldirams
- Kurkure
- Lay's
- PepsiCo India
- Pratap Snacks
- Puff Fungroo
- Rings
- Uncle Chips
- Yellow Diamond
Methodology
In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.
Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.
Primary Research
The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develop the analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth, and forecast
The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:
- Chief executives and VPs of leading corporations specific to the industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
- Key opinion leaders (KOLs)
Secondary Research
The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, webcasts, and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
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