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Chocolate Confectionery in Bulgaria

  • ID: 4455631
  • Report
  • Region: Bulgaria
  • 26 Pages
  • Euromonitor International
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Favourable economic conditions in Bulgaria continued to support the positive development of chocolate confectionery in 2019. Rising disposable incomes not only enabled consumers to indulge themselves by purchasing chocolate confectionery more frequently, but also encouraged trading up to higher quality and more expensive brands such as Lindt and Ferrero Rocher. Most categories also benefited from new product launches, particularly countlines, tablets and chocolate pouches and bags.

The author's Chocolate Confectionery in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Boxed Assortments, Chocolate Pouches and Bags, Chocolate with Toys, Countlines, Other Chocolate Confectionery, Seasonal Chocolate, Tablets.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Chocolate Confectionery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Chocolate Confectionery in Bulgaria

List of Contents and Tables
Headlines
Prospects
Economic Growth and Innovation Underpin Expansion of Chocolate Confectionery
Indulgence and On-the-go Consumption Trends Favour Chocolate Pouches and Bags
Premiumisation Mitigates Negative Impact of Maturity in Boxed Assortments
Competitive Landscape
Leading Player Mondelez Continues To Innovate in 2019
New Launches Bolster Performance of Second-ranked Nestlé
Domestic Producer Prestige-96 Focuses on Targeting Younger Consumers
Category Data
Table 1 Sales of Chocolate Confectionery by Category: Volume 2014-2019
Table 2 Sales of Chocolate Confectionery by Category: Value 2014-2019
Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2014-2019
Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2014-2019
Table 5 Sales of Chocolate Tablets by Type: % Value 2014-2019
Table 6 NBO Company Shares of Chocolate Confectionery: % Value 2015-2019
Table 7 LBN Brand Shares of Chocolate Confectionery: % Value 2016-2019
Table 8 Distribution of Chocolate Confectionery by Format: % Value 2014-2019
Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2019-2024
Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2019-2024
Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024
Executive Summary
Economic Growth Underpins Continued Expansion of Packaged Food in Bulgaria
Healthy Eating Trend Shapes Consumer Choices and Manufacturer Strategies
Mondelez Leads A Fragmented and Intensely Competitive Market
Modern Grocery Retailers Continue To Advance at Expense of Traditional Channels
Uneven Performance Expected Due To Contrasting Economic and Demographic Trends
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Sales of Packaged Food by Category: Value 2014-2019
Table 19 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 20 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 21 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 23 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 24 Penetration of Private Label by Category: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format: % Value 2014-2019
Table 26 Distribution of Packaged Food by Format and Category: % Value 2019
Table 27 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
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