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Herbal/Traditional Products in Taiwan

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    Report

  • 24 Pages
  • October 2023
  • Region: Taiwan
  • Euromonitor International
  • ID: 4461208
Herbal/traditional products has continued to post robust growth in total current value sales in 2023, while all categories look set to record improved results in volume terms as compared to 2022. Buoyant demand is mainly explained by rising health-consciousness in Taiwan, which is making people more inclined to favour natural remedies for the treatment and prevention of minor illnesses.

The Herbal/Traditional Products in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HERBAL/TRADITIONAL PRODUCTS IN TAIWANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Increasing preference for natural remedies continues to drive demand
  • Herbal/traditional tonics remains the most dynamic category
  • Cerebos continues to lead a fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
  • Producers expected to invest in scientific research to validate efficacy claims
  • Dietary supplements and tonics will continue to generate the bulk of sales
  • Penetration of e-commerce set to continue rising
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products by Category: Value 2018-2023
  • Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2019-2023
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2020-2023
  • Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2023-2028
  • Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN TAIWAN
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources