Malaysia Gift Cards and Incentive Cards Market Intelligence and Future Growth Dynamics (Databook Series) - Market Size and Forecast (2013-2022), Analysis of Business and Retail Consumer Spending Pattern, Attitude & Behaviour

  • ID: 4462567
  • Report
  • Region: Malaysia
  • 128 pages
  • PayNXT360
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Report Description

This report from provides a detailed data centric analysis of gift cards and corporate incentive cards market along with consumer behaviour and retail spend dynamics in the country. With over 150 KPIs at country level, this report provides comprehensive understanding of gift and incentive card market dynamics. Please note that this is a data centric report, primarily consisting of charts and tables.
  • Prepaid cards: This report provides overview of overall prepaid card market across 20+ open loop and closed loop categories.
  • Gift cards: Drawing from proprietary survey results, this report provides in-depth analysis of opportunities in both open loop and closed loop prepaid gift card categories. Assesses consumer behaviour by type of consumer (retail and corporate - SMB, Mid-Tier, Large Enterprise), gifting occasion, digital gift card type, and market share by retail categories.
  • Details six essential KPIs: number of cards in circulation, load value, unused value, average purchase value, average value per transaction, and value of transactions.
  • Corporate incentive & loyalty cards: This report provides detailed market dynamics of corporate incentive cards, broadly segmented in four categories - consumer incentive card, employee incentive card, sales incentive card, and festival & other card. It details market size and forecast at category level, by functional attribute (open loop and closed loop), and by corporate consumer segments (small scale business, mid-size business, and enterprise business).
  • Digital gift card analysis: Provides market size and forecast for digital gift cards, broken down by retail and corporate buyers and by occasion.
  • Open loop and closed loop: Provides market estimates and forecasts to assess opportunities in open loop and closed loop gift and incentive card segments across consumer segments.
  • Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. In addition, it provides an overview of how consumers are currently using gift cards across key retail sectors.
  • Retail spend: Breaks down retail spend across 12 categories / sectors to provide detailed insights on consumer behaviour and changing dynamics of gift card spend.
  • Market share by retailer: Provides market share of closed loop gift cards by key retailers.
Report Scope

Gift Card Market Size by KPIs across Consumer Segments
  • Gross Load Value
  • Transaction Value
  • Unused Value
  • Average Value Per Transaction
  • Transaction Volume
  • Average Value of Card Purchased
  • Number of Cards
Gift Card Market Size by Consumer Segment
  • Retail Consumer
  • Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)
Digital Gift Card Market Size
  • By Retail Consumer
  • By Retail Purchase Occasion
  • By Corporate Consumer
  • By Corporate Purchase Occasion
Gift Card Market Size by Retail Consumer
  • By Functional Attribute
  • By Occasion
  • Value by Purchase Channel
Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers)
  • Health & Wellness
  • Travel
  • Apparel
  • Electronics
  • Fine Dining Restaurant
  • Department Store
  • Supermarket
  • Specialty Retail Store
  • Discount Store
  • Gas Station or Convenience Store
  • Fast Casual Restaurant
  • Entertainment
  • Other
Gift Card Spend by Consumer Behavior and Demographics
  • Consumer Purchase Behaviour
  • Gift Card Buyer by Age Group
  • Gift Card Buyer by Income Level
  • Gift Card Buyer by Gender
Gift Card Market Size by Corporate Consumer
  • By Functional Attribute
  • By Key Segments
1. Employee Incentive
2. Sales Incentive
3. Consumer Incentive
4. Festival & Other
  • By Scale of Business
  • Budget Allocation Trend for 2018
Employee Incentive Gift Card Market Size
  • By Functional Attribute
  • By Scale of Business
Sales Incentive Gift Card Market Size
  • By Functional Attribute
  • By Scale of Business
Consumer Incentive Gift Card Market Size
  • Overall
  • By Scale of Business
Festival & Others Gift Card Market Size
  • By Functional Attribute
  • By Scale of Business
Reason to Buy
  • In-depth understanding of gift card and incentive card market dynamics: Understand market opportunity, key trends and drivers along with five-year forecast (2013-2022) for gift cards and incentive cards.
  • Develop market specific strategies: Identify growth segments and target specific opportunities across consumer segments and occasions to formulate your gift cards strategy; assess market specific key trends and risks.
  • Get insights into consumer attitude and behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through gift cards for both retail and corporate consumers.
  • Get complete perspective through six essential KPIs: number of cards in circulation, load value, unused value, average purchase value, average value per transaction, and value of transactions.
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Note: Product cover images may vary from those shown
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1 About this Report
1.1 Methodology
1.2 Disclaimer

2 Malaysia Gift Card Market Size and Forecast
2.1 Gift Card - Load Value Trend Analysis
2.2 Gift Card - Unused Value Trend Analysis
2.3 Gift Card - Transaction Value Trend Analysis
2.4 Gift Card - Transaction Volume Trend Analysis
2.5 Gift Card - Average Value per Transaction Trend Analysis
2.6 Gift Card Market Size and Forecast by Functional Attribute
2.7 Gift Card Market Share Analysis by Consumer Segments

3 Malaysia Open Loop Gift Card Market Size and Forecast
3.1 Open Loop Gift Card - Transaction Value Trend Analysis
3.2 Open Loop Gift Card - Number of Cards Trend Analysis

4 Malaysia Closed Loop Gift Card Market Size and Forecast
4.1 Closed Loop Gift Card - Transaction Value Trend Analysis
4.2 Closed Loop Gift Card - Number of Cards Trend Analysis

5 Digital Gift Card Market Size Trend Analysis and Future Growth Dynamics
5.1 Digital Gift Card Market Size Trend Analysis
5.2 Retail Consumer Digital Gift Card Market Size Trend Analysis
5.3 Retail Consumer Digital Gift Card Market Share Analysis by Occasion
5.4 Corporate Consumer Digital Gift Card Market Size Trend Analysis
5.5 Corporate Consumer Digital Gift Card Market Share Analysis by Occasion

6 Malaysia Gift Card Analysis by Retail Consumer Segment
6.1 Retail Consumer Segment - Gift Card Market Size Trend Analysis and Forecast
6.1.1 Gift Card Market Size Trend Analysis by Retail Consumer Segment
6.1.2 Number of Gift Cards Trend Analysis by Retail Consumer Segment
6.1.3 Average Value of Gift Cards Purchased Trend Analysis by Retail Consumer Segment
6.1.4 Retail Segment Market Share Analysis by Open Loop and Closed Loop Gift Cards
6.2 Open Loop Gift Card Market Size Trend Analysis and Forecast by Retail Consumer Segment
6.2.1 Open Loop Gift Card Market Size Trend Analysis by Retail Consumer Segment
6.2.2 Number of Open Loop Gift Cards Trend Analysis by Retail Consumer Segment
6.2.3 Average Value of Open Loop Gift Cards Purchased Trend Analysis by Retail Consumer Segment
6.3 Closed Loop Gift Card Market Size Trend Analysis and Forecast by Retail Consumer Segment
6.3.1 Closed Loop Gift Card Market Size Trend Analysis by Retail Consumer Segment
6.3.2 Number of Closed Loop Gift Cards Trend Analysis by Retail Consumer Segment
6.3.3 Average Value of Closed Loop Gift Cards Purchased Trend Analysis by Retail Consumer Segment

7 Malaysia Gift Card Consumer Insights and Purchase Behaviour by Retail Sector
7.1 Retail Consumer Gift Card Market Share Analysis by Retail Categories
7.2 Sales Uplift Analysis by Retail Sectors
7.3 Gift Card Spend Analysis by Consumer Purchase Behaviour
7.4 Malaysia Closed Loop Gift Card Market Share Analysis by Key Retailers
7.5 Gift Card Spend Analysis by Number of Gift Cards Purchased
7.6 Retail Consumer Gift Card Market Share Analysis by Purchase Location
7.7 Gift Card Market Share Analysis by Gifting Occasion
7.8 Gift Card Spend Analysis by Age Group
7.9 Gift Card Spend Analysis by Income Group
7.10 Gift Card Spend Analysis by Gender
7.11 Business Sentiment - Expected Gift Card Spend in 2018

8 Malaysia Gift Card Analysis by Corporate Consumer Segment
8.1 Corporate Consumer Segment - Gift Card Market Size Trend Analysis and Forecast
8.1.1 Gift Card Market Size Trend Analysis by Corporate Consumer Segment
8.1.2 Number of Gift Cards Trend Analysis by Corporate Consumer Segment
8.1.3 Average Value of Gift Cards Purchased Trend Analysis by Corporate Consumer Segment
8.1.4 Corporate Segment Market Share Analysis by Open Loop and Closed Loop Gift Cards
8.2 Open Loop Gift Card Market Size Trend Analysis and Forecast by Corporate Consumer Segment
8.2.1 Open Loop Gift Card Market Size Trend Analysis by Corporate Consumer Segment
8.2.2 Number of Open Loop Gift Cards Trend Analysis by Corporate Consumer Segment
8.2.3 Average Value of Open Loop Gift Cards Purchased Trend Analysis by Corporate Consumer Segment
8.3 Closed Loop Gift Card Market Size Trend Analysis and Forecast by Corporate Consumer Segment
8.3.1 Closed Loop Gift Card Market Size Trend Analysis by Corporate Consumer Segment
8.3.2 Number of Closed Loop Gift Cards Trend Analysis by Corporate Consumer Segment
8.3.3 Average Value of Closed Loop Gift Cards Purchased Trend Analysis by Corporate Consumer Segment
8.4 Corporate Gift Card Market Size Trend Analysis and Forecast by Size of Company
8.4.1 Small Scale Corporate Gift Card Market Size Trend Analysis
8.4.2 Small Scale Corporate Gift Card by Number of Cards & Average Value of Card Purchased
8.4.3 Mid-Tier Corporate Gift Card Market Size Trend Analysis
8.4.4 Mid-Tier Corporate Gift Card by Number of Cards & Average Value of Card Purchased
8.4.5 Large Enterprise Corporate Gift Card Market Size Trend Analysis
8.4.6 Large Enterprise Corporate Gift Card by Number of Cards & Average Value of Card Purchased
8.5 Corporate Consumer Gift Card Market Share Analysis by Purchase Location
8.6 Corporate Gift Card Market Share Analysis by Occasion

9 Malaysia Consumer Incentive and Loyalty Prepaid Card Market Size and Forecast
9.1 Consumer Incentive and Loyalty Prepaid Card Market Size and Forecast
9.2 Consumer Incentive and Loyalty Prepaid Card Market Size and Forecast by Number of Cards
9.3 Consumer Incentive and Loyalty Prepaid Card Market Size and Forecast by Average Value of Card Purchased
9.4 Consumer Incentive Prepaid Card Market Size and Forecast by Size of Company
9.4.1 Consumer Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment
9.4.2 Consumer Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment by Number of Cards & Average Value of Card Purchased
9.4.3 Consumer Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment
9.4.4 Consumer Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment by Number of Cards & Average Value of Card Purchased
9.4.5 Consumer Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment
9.4.6 Consumer Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment by Number of Cards & Average Value of Card Purchased

10 Malaysia Employee Incentive Prepaid Card Market Size and Forecast
10.1 Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis
10.2 Employee Incentive Prepaid Card Market Size and Forecast by Number of Cards
10.3 Employee Incentive Prepaid Card Market Size and Forecast by Average Value of Card Purchased
10.4 Employee Incentive Prepaid Card Market Size and Forecast by Functional Attribute
10.4.1 Open Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis
10.4.2 Open Loop Employee Incentive Prepaid Card by Number of Cards & Average Value of Card Purchased
10.4.3 Closed Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis
10.4.4 Closed Loop Employee Incentive Prepaid Card by Number of Cards & Average Value of Card Purchased
10.5 Employee Incentive Prepaid Card Market Size and Forecast by Size of Company
10.5.1 Employee Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment
10.5.2 Employee Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment by Number of Cards & Average Value of Card Purchased
10.5.3 Employee Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment
10.5.4 Employee Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment by Number of Cards & Average Value of Card Purchased
10.5.5 Employee Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment
10.5.6 Employee Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment by Number of Cards & Average Value of Card Purchased

11 Malaysia Sales/Partner Incentive Prepaid Card Market Size and Forecast
11.1 Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis
11.2 Sales/Partner Incentive Prepaid Card Market Size and Forecast by Number of Cards
11.3 Sales/Partner Incentive Prepaid Card Market Size and Forecast by Average Value of Card Purchased
11.4 Sales/Partner Incentive Prepaid Card Market Size and Forecast by Functional Attribute
11.4.1 Open Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis
11.4.2 Open Loop Sales/Partner Incentive Prepaid Card by Number of Cards & Average Value of Card Purchased
11.4.3 Closed Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis
11.4.4 Closed Loop Sales/Partner Incentive Prepaid Card by Number of Cards & Average Value of Card Purchased
11.5 Sales/Partner Incentive Prepaid Card Market Size and Forecast by Size of Company
11.5.1 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment
11.5.2 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Small Scale Business Segment by Number of Cards & Average Value of Card Purchased
11.5.3 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment
11.5.4 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Mid-Tier Business Segment by Number of Cards & Average Value of Card Purchased
11.5.5 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment
11.5.6 Sales/Partner Incentive Prepaid Card Market Size and Forecast - Enterprise Business Segment by Number of Cards & Average Value of Card Purchased

12 Malaysia Corporate Spend on Gift Cards - Festival & Other Segment Market Size and Forecast
12.1 Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis
12.2 Festival & Other Prepaid Card Market Size and Forecast by Number of Cards
12.3 Festival & Other Prepaid Card Market Size and Forecast by Average Value of Card Purchased
12.4 Festival & Other Prepaid Card Market Size and Forecast by Functional Attribute
12.4.1 Open Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis
12.4.2 Open Loop Festival & Other Prepaid Card by Number of Cards & Average Value of Card Purchased
12.4.3 Closed Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis
12.4.4 Closed Loop Festival & Other Prepaid Card by Number of Cards & Average Value of Card Purchased
12.5 Festival & Other Prepaid Card Market Size and Forecast by Size of Company
12.5.1 Festival & Other Prepaid Card Market Size and Forecast - Small Scale Business Segment
12.5.2 Festival & Other Prepaid Card Market Size and Forecast - Small Scale Business Segment by Number of Cards & Average Value of Card Purchased
12.5.3 Festival & Other Prepaid Card Market Size and Forecast - Mid-Tier Business Segment
12.5.4 Festival & Other Prepaid Card Market Size and Forecast - Mid-Tier Business Segment by Number of Cards & Average Value of Card Purchased
12.5.5 Festival & Other Prepaid Card Market Size and Forecast - Enterprise Business Segment
12.5.6 Festival & Other Prepaid Card Market Size and Forecast - Enterprise Business Segment by Number of Cards & Average Value of Card Purchased

List of Tables
Table 1: Malaysia Gift Card - Load Value Trend Analysis (US$ Million), 2013-2022
Table 2: Malaysia Gift Card - Unused Value Trend Analysis (US$ Million), 2013-2022
Table 3: Malaysia Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Table 4: Malaysia Gift Card - Transaction Volume Trend Analysis (Million), 2013-2022
Table 5: Malaysia Gift Card - Average Value per Transaction Trend Analysis (US$), 2013-2022
Table 6: Malaysia Open Loop Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Table 7: Malaysia Open Loop Gift Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 8: Malaysia Closed Loop Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Table 9: Malaysia Closed Loop Gift Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 10: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Table 11: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million) by Retail Consumer, 2013-2022
Table 12: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million) by Corporate Consumer, 2013-2022
Table 13: Malaysia Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Table 14: Malaysia Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Table 15: Malaysia Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Table 16: Malaysia Open Loop Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Table 17: Malaysia Open Loop Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Table 18: Malaysia Open Loop Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Table 19: Malaysia Closed Loop Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Table 20: Malaysia Closed Loop Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Table 21: Malaysia Closed Loop Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Table 22: Malaysia Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Table 23: Malaysia Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Table 24: Malaysia Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Table 25: Malaysia Open Loop Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Table 26: Malaysia Open Loop Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Table 27: Malaysia Open Loop Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Table 28: Malaysia Closed Loop Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Table 29: Malaysia Closed Loop Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Table 30: Malaysia Closed Loop Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Table 31: Malaysia Small Scale Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Table 32: Malaysia Mid-Tier Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Table 33: Malaysia Large Enterprise Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Table 34: Malaysia Consumer Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 35: Malaysia Consumer Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 36: Malaysia Consumer Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Table 37: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Table 38: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Table 39: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Table 40: Malaysia Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 41: Malaysia Employee Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 42: Malaysia Employee Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Table 43: Malaysia Open Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 44: Malaysia Closed Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 45: Malaysia Employee Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Table 46: Malaysia Employee Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Table 47: Malaysia Employee Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Table 48: Malaysia Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 49: Malaysia Sales/Partner Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 50: Malaysia Sales/Partner Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Table 51: Malaysia Open Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 52: Malaysia Closed Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 53: Malaysia Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Table 54: Malaysia Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Table 55: Malaysia Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Table 56: Malaysia Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 57: Malaysia Festival & Other Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Table 58: Malaysia Festival & Other Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Table 59: Malaysia Open Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 60: Malaysia Closed Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Table 61: Malaysia Festival & Other Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Table 62: Malaysia Festival & Other Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Table 63: Malaysia Festival & Other Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022

List of Figures
Figure 1: Methodology Framework
Figure 2: Malaysia Gift Card - Load Value Trend Analysis (US$ Million), 2013-2022
Figure 3: Malaysia Gift Card - Unused Value Trend Analysis (US$ Million), 2013-2022
Figure 4: Malaysia Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Figure 5: Malaysia Gift Card - Transaction Volume Trend Analysis (Million), 2013-2022
Figure 6: Malaysia Gift Card - Average Value per Transaction Trend Analysis (US$), 2013-2022
Figure 7: Malaysia Gift Card Prepaid Card - Market Share Analysis (Value) by Functional Attribute, 2017 Vs. 2022
Figure 8: Malaysia Gift Card Prepaid Card - Market Share Analysis (Value) by Consumer Segments, 2017 Vs. 2022
Figure 9: Malaysia Open Loop Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Figure 10: Malaysia Open Loop Gift Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 11: Malaysia Closed Loop Gift Card - Transaction Value Trend Analysis (US$ Million), 2013-2022
Figure 12: Malaysia Closed Loop Gift Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 13: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Figure 14: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million) by Retail Consumer, 2013-2022
Figure 15: Malaysia Digital Gift Card - Market Share Analysis by Occasion (Value) for Retail Consumer, 2017
Figure 16: Malaysia Digital Gift Card - Market Size and Forecast (US$ Million) by Corporate Consumer, 2013-2022
Figure 17: Malaysia Digital Gift Card - Market Share Analysis by Occasion (Value) for Corporate Consumer, 2017
Figure 18: Malaysia Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Figure 19: Malaysia Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Figure 20: Malaysia Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Figure 21: Malaysia Gift Card - Retail Segment Market Share Analysis by Open Loop and Closed Loop Gift Cards (by Value), 2017 Vs. 2022
Figure 22: Malaysia Open Loop Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Figure 23: Malaysia Open Loop Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Figure 24: Malaysia Open Loop Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Figure 25: Malaysia Closed Loop Gift Card - Market Size and Forecast by Retail Consumer Segment (US$ Million), 2013-2022
Figure 26: Malaysia Closed Loop Gift Card - Number of Cards by Retail Consumer Segment (Million), 2013-2022
Figure 27: Malaysia Closed Loop Gift Card - Average Value of Cards Purchased by Retail Consumer Segment (US$), 2013-2022
Figure 28: Malaysia Gift Card - Retail Consumer Market Share Analysis by Retail Categories, 2017
Figure 29: Malaysia Gift Card - Sales Uplift Analysis by Retail Segments, 2017
Figure 30: Malaysia Gift Card - Trend Analysis by Consumer Purchase Behavior in Value Terms, 2017
Figure 31: Malaysia Closed Loop Gift Card - Market Share Analysis by Key Retailers, 2017
Figure 32: Malaysia Gift Card - Trend Analysis by Number of Gift Cards Purchased in Value Terms, 2017
Figure 33: Malaysia Retail Consumer Gift Card - Market Share Analysis by Purchase Location, 2017
Figure 34: Malaysia Gift Card - Market Share Analysis by Gifting Occasion for Retail Consumers, 2017
Figure 35: Malaysia Gift Card - Trend Analysis by Age Group (by Value), 2017
Figure 36: Malaysia Gift Card - Trend Analysis by Income Group (by Value), 2017
Figure 37: Malaysia Gift Card - Trend Analysis by Gender in Value Terms, 2017
Figure 38: Malaysia Business Sentiment - Expected Gift Card Spend in 2018
Figure 39: Malaysia Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Figure 40: Malaysia Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Figure 41: Malaysia Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Figure 42: Malaysia Gift Card - Corporate Segment Market Share Analysis by Open Loop and Closed Loop Gift Cards, 2017 Vs. 2022
Figure 43: Malaysia Open Loop Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Figure 44: Malaysia Open Loop Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Figure 45: Malaysia Open Loop Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Figure 46: Malaysia Closed Loop Gift Card - Market Size and Forecast by Corporate Consumer Segment (US$ Million), 2013-2022
Figure 47: Malaysia Closed Loop Gift Card - Number of Cards by Corporate Consumer Segment (Million), 2013-2022
Figure 48: Malaysia Closed Loop Gift Card - Average Value of Cards Purchased by Corporate Consumer Segment (US$), 2013-2022
Figure 49: Malaysia Small Scale Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Figure 50: Malaysia Small Scale Corporate Gift Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 51: Malaysia Mid-Tier Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Figure 52: Malaysia Mid-Tier Corporate Gift Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 53: Malaysia Large Enterprise Corporate Gift Card - Market Size and Forecast (US$ Million), 2013-2022
Figure 54: Malaysia Large Enterprise Corporate Gift Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 55: Malaysia Corporate Consumer Gift Card - Market Share Analysis by Purchase Location, 2017
Figure 56: Malaysia Corporate Gift Card - Market Share Analysis by Occasion (US$ Million), 2017-2022
Figure 57: Malaysia Consumer Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 58: Malaysia Consumer Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 59: Malaysia Consumer Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Figure 60: Malaysia Consumer Incentive Prepaid Card - Market Share Analysis (Value) by Size of Company, 2017 Vs. 2022
Figure 61: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Figure 62: Malaysia Consumer Incentive Prepaid Card (Small Scale Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 63: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Figure 64: Malaysia Consumer Incentive Prepaid Card (Mid-Tier Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 65: Malaysia Consumer Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Figure 66: Malaysia Consumer Incentive Prepaid Card (Enterprise Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 67: Malaysia Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 68: Malaysia Employee Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 69: Malaysia Employee Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Figure 70: Malaysia Employee Incentive Prepaid Card - Market Share Analysis (Value) by Functional Attribute, 2017 Vs. 2022
Figure 71: Malaysia Open Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 72: Malaysia Open Loop Employee Incentive Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 73: Malaysia Closed Loop Employee Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 74: Malaysia Closed Loop Employee Incentive Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 75: Malaysia Employee Incentive Prepaid Card - Market Share Analysis (Value) by Size of Company, 2017 Vs. 2022
Figure 76: Malaysia Employee Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Figure 77: Malaysia Employee Incentive Prepaid Card (Small Scale Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 78: Malaysia Prepaid Employee Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Figure 79: Malaysia Employee Incentive Prepaid Card (Mid-Tier Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 80: Malaysia Employee Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Figure 81: Malaysia Employee Incentive Prepaid Card (Enterprise Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 82: Malaysia Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 83: Malaysia Sales/Partner Incentive Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 84: Malaysia Sales/Partner Incentive Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Figure 85: Malaysia Sales/Partner Incentive Prepaid Card - Market Share Analysis (Value) by Functional Attribute, 2017 Vs. 2022
Figure 86: Malaysia Open Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 87: Malaysia Open Loop Sales/Partner Incentive Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 88: Malaysia Closed Loop Sales/Partner Incentive Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 89: Malaysia Closed Loop Sales/Partner Incentive Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 90: Malaysia Sales/Partner Incentive Prepaid Card - Market Share Analysis (Value) by Size of Company, 2017 Vs. 2022
Figure 91: Malaysia Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Figure 92: Malaysia Sales/Partner Incentive Prepaid Card (Small Scale Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 93: Malaysia Prepaid Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Figure 94: Malaysia Sales/Partner Incentive Prepaid Card (Mid-Tier Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 95: Malaysia Sales/Partner Incentive Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Figure 96: Malaysia Sales/Partner Incentive Prepaid Card (Enterprise Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 97: Malaysia Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 98: Malaysia Festival & Other Prepaid Card - Number of Cards Trend Analysis (Million), 2013-2022
Figure 99: Malaysia Festival & Other Prepaid Card - Average Value of Card Purchased Trend Analysis (US$), 2013-2022
Figure 100: Malaysia Festival & Other Prepaid Card - Market Share Analysis (Value) by Functional Attribute, 2017 Vs. 2022
Figure 101: Malaysia Open Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 102: Malaysia Open Loop Festival & Other Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 103: Malaysia Closed Loop Festival & Other Prepaid Card - Market Size & Forecast Trend Analysis (US$ Million), 2013-2022
Figure 104: Malaysia Closed Loop Festival & Other Prepaid Card - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 105: Malaysia Festival & Other Prepaid Card - Market Share Analysis (Value) by Size of Company, 2017 Vs. 2022
Figure 106: Malaysia Festival & Other Prepaid Card - Market Size and Forecast by Small Scale Business Consumer Segment (US$ Million), 2013-2022
Figure 107: Malaysia Festival & Other Prepaid Card (Small Scale Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 108: Malaysia Prepaid Festival & Other Prepaid Card - Market Size and Forecast by Mid-Tier Business Consumer Segment (US$ Million), 2013-2022
Figure 109: Malaysia Festival & Other Prepaid Card (Mid-Tier Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
Figure 110: Malaysia Festival & Other Prepaid Card - Market Size and Forecast by Enterprise Business Consumer Segment (US$ Million), 2013-2022
Figure 111: Malaysia Festival & Other Prepaid Card (Enterprise Business Segment) - Number of Cards & Average Value of Card Purchased Trend Analysis, 2017
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