Womenswear in Nigeria

  • ID: 4463246
  • Report
  • Region: Nigeria
  • 19 pages
  • Euromonitor International
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Womenswear is the most important category within apparel in Nigeria. This is due to women being more inclined to spend more on fashionable items including first hand, tax paid items. Whilst economic stagnation in 2016 and 2017 weakened growth in womenswear, it is expected to resume good growth over the forecast period as economic growth recovers. The key drivers of womenswear are the fast growth of urbanisation and the increase in women involved in formal employment.

The Womenswear in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Womenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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WOMENSWEAR IN NIGERIA

List of Contents and Tables
  • Headlines
  • Prospects
  • Womenswear Sees the Largest Sales in Apparel
  • Western-style Clothing Doing Well
  • Niche Categories Expected To Do Well
  • Competitive Landscape
  • United Nigerian Textiles Ltd Is the Leading Player
  • Mr Price and Pep Are the Best-performing Brands
  • Competitive Landscape Is Quite Fragmented
  • Category Data
  • Table 1 Sales of Womenswear: Volume 2012-2017
  • Table 2 Sales of Womenswear: Value 2012-2017
  • Table 3 Sales of Womenswear: % Volume Growth 2012-2017
  • Table 4 Sales of Womenswear: % Value Growth 2012-2017
  • Table 5 NBO Company Shares of Womenswear: % Value 2013-2017
  • Table 6 LBN Brand Shares of Womenswear: % Value 2014-2017
  • Table 7 NBO Company Shares of Women's Nightwear: % Value 2013-2017
  • Table 8 LBN Brand Shares of Women's Nightwear: % Value 2014-2017
  • Table 9 NBO Company Shares of Women's Outerwear: % Value 2013-2017
  • Table 10 LBN Brand Shares of Women's Outerwear: % Value 2014-2017
  • Table 11 NBO Company Shares of Women's Swimwear: % Value 2013-2017
  • Table 12 LBN Brand Shares of Women's Swimwear: % Value 2014-2017
  • Table 13 NBO Company Shares of Women's Underwear: % Value 2013-2017
  • Table 14 LBN Brand Shares of Women's Underwear: % Value 2014-2017
  • Table 15 Forecast Sales of Womenswear: Volume 2017-2022
  • Table 16 Forecast Sales of Womenswear: Value 2017-2022
  • Table 17 Forecast Sales of Womenswear: % Volume Growth 2017-2022
  • Table 18 Forecast Sales of Womenswear: % Value Growth 2017-2022
  • Executive Summary
  • Apparel and Footwear Sales in Nigeria Limited by Second-hand Sales
  • Poor Nigerian Economy Limits Growth in 2017
  • Fragmented Competitive Landscape
  • Internet Retailing of Apparel Is Growing Well
  • Strong Forecast Growth Expected
  • Market Data
  • Table 19 Sales of Apparel and Footwear by Category: Volume 2012-2017
  • Table 20 Sales of Apparel and Footwear by Category: Value 2012-2017
  • Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
  • Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
  • Table 23 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
  • Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
  • Table 25 Distribution of Apparel and Footwear by Format: % Value 2012-2017
  • Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2017
  • Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
  • Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
  • Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
  • Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
  • Definitions
  • Sources
  • Summary 1 Research Sources
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