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Edible Oils in Turkey

  • ID: 4472479
  • Report
  • November 2019
  • Region: Turkey
  • 28 pages
  • Euromonitor International
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Demand for edible oils stagnated in Turkey in 2019, following another year of price hikes, resulting in dynamic current value growth for the category. With an ongoing devaluation of the Turkish lira, the cost of products and raw materials continued to have a negative impact on many types of oil, although the most popular type of sunflower oil continued to record increasing volume sales despite local production unable to support demand, leading to the importation of a certain amount each year.

The author's Edible Oils in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Corn Oil, Olive Oil, Other Edible Oil, Palm Oil, Rapeseed Oil, Soy Oil, Sunflower Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Edible Oils market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Edible Oils in Turkey

List of Contents and Tables
Headlines
Prospects
Ongoing Devaluation of Turkish Lira Leads To High Unit Price Hike and Search for Promotional Deals
Popular Sunflower Oil Weathers the Storm With Further Positive Outlook
Increasing Local Production of Olive Oil Should Help Support Stronger Performance Over the Forecast Period
Competitive Landscape
Private Label Continues To Gain Ground Offering Competitive Prices
Branded Players Counter Private Label Offensive With Promotions of Their Own, Highlighting Their Superior Quality
Ana Gida Strengthens Leadership of Olive Oil With Wide Product Portfolio
Category Data
Table 1 Sales of Edible Oils by Category: Volume 2014-2019
Table 2 Sales of Edible Oils by Category: Value 2014-2019
Table 3 Sales of Edible Oils by Category: % Volume Growth 2014-2019
Table 4 Sales of Edible Oils by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Edible Oils: % Value 2015-2019
Table 6 LBN Brand Shares of Edible Oils: % Value 2016-2019
Table 7 Distribution of Edible Oils by Format: % Value 2014-2019
Table 8 Forecast Sales of Edible Oils by Category: Volume 2019-2024
Table 9 Forecast Sales of Edible Oils by Category: Value 2019-2024
Table 10 Forecast Sales of Edible Oils by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Edible Oils by Category: % Value Growth 2019-2024
Executive Summary
Despite Rising Prices Due To Inflation Packaged Food Offers Convenience To Time-restricted Consumers
Price-sensitive Consumers Increasingly Appreciate Discounts and Private Label
Increasing Polarisation Amongst Consumers of Brands, Artisanal and Private Label
Discounters Continues To Gain Share Through Expansion and Private Label Offer
Notable Improved Demand for Packaged Food Despite Ongoing Rising Prices
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
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