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The Indian nutritional bars market stood at $ 9.4 million in 2018 and is projected to grow at a CAGR of over 30%, to reach $ 46.2 million by 2024. Growth in the market can be attributed to increasing incidences of lifestyle diseases such as diabetes, obesity, blood pressure, asthma, and other heart diseases and rising consciousness among consumers towards healthy eating habits. Moreover, other factors such as rising disposable income coupled with growing number of domestic and international market players are further anticipated to fuel growth in the Indian nutritional bars market during the forecast period.
Years considered for this report:
- Historical Years: 2014-2017
- Base Year: 2018
- Estimated Year: 2019
- Forecast Period: 2020–2024
Objective of the Study:
- To analyze and forecast the market size of the Indian nutritional bars market.
- To define, classify and forecast the Indian nutritional bars market on the basis of type, distribution channel, region, and company.
- To analyze and forecast the market share for nutritional bars with respect to type: Protein Bars, Snack Bars, Meal Replacement Bars, etc.
- To scrutinize the detailed market segmentation and forecast the market size on the basis of region by segmenting the Indian nutritional bars market into four regions, namely – North, East, West and South.
- To identify tailwinds and headwinds for the Indian nutritional bars market.
- To examine the supply chain along with margins in nutritional bars market.
- To strategically profile the leading players in the market, which are involved in the supply of nutritional bars in India.
The Indian nutritional bars market is controlled by these major players, namely – General Mills India Private Limited, Naturell (India) Pvt. Ltd., Sun Hygiene Foods Pvt. Ltd, Sprout Life Foods Private Ltd, among others.
Key Target Audience:
- Nutritional bars manufacturers
- Nutritional bars suppliers
- Research organizations and consulting companies
- Organizations, forums and alliances related to nutritional bars.
- Government bodies such as regulating authorities and policy makers
- Industry associations
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as nutritional bars manufacturers, distributors and dealers, customers and policy makers. The report also provides insights about which market segments should be targeted over the coming years to strategize investments and capitalize on growth of the market segment.
Report Scope:
In this report, the Indian nutritional bars market has been segmented into the following categories in addition to the industry trends which have also been detailed below:
Market, by Type:
- Protein Bars
- Snack Bars
- Meal Replacement Bars
- Others
Market, By Distribution Channel:
- Supermarket/Hypermarkets
- Pharmacies
- Independent Small Grocers/Departmental Stores
- Convenience Stores
- Others
Market, by Geography:
- North Region
- West Region
- South Region
- East Region
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Indian nutritional bars market.
Table of Contents
1. Product Overview
2. Research Methodology
3. Executive Summary
4. Voice of Customer
4.1. Aided Brand Awareness
4.2. Product Pricing
4.3. Factors Influencing Purchase Decision
4.4. Challenges/Issues Faced Post Purchase
5. Global Nutritional Bar Market Overview
6. India Nutritional Bar Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Product Type (Protein Bar, Meal Replacement Bar, Snack Bar, Others*)
6.2.2. By Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Independent Small Grocers, Pharmacies, Online & Others**)
6.2.3. By Region
6.2.4. By Company
6.3. Market Attractiveness Index
7. India Snack Bar Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value and Volume
7.2. Market Share & Forecast
7.2.1. By Distribution Channel
8. India Protein Bar Replacement Bar Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value and Volume
8.2. Market Share & Forecast
8.2.1. By Distribution Channel
9. India Meal Replacement Bar Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value and Volume
9.2. Market Share & Forecast
9.2.1. By Product Type
9.2.2. By Distribution Channel
10. Price Point Analysis
11. Market Dynamics
11.1. Drivers
11.2. Challenges
11.3. Opportunities
12. Market Trends & Developments
13. Policy & Regulatory Landscape
14. India Economic Profile
15. Competitive Landscape
15.1. Competition Outlook
15.2. Company Profiles
15.2.1. Naturell (India) Private Limited
15.2.2. Sproutlife Foods Private Limited
15.2.3. General Mills India Private Limited
15.2.4. Sun Hygiene Foods Private Limited
15.2.5. Pure Snacks Private Limited
15.2.6. Stayfit Enterprize Private Limited
15.2.7. Swasthum Wellness Pvt Ltd
15.2.8. Bright Lifecare Private Limited
15.2.9. Cosmic Nutracos Solutions Private Limited
15.2.10. Firmroots Private Limited
16. Strategic Recommendations
List of Figures
Figure 1: India Nutritional Bars Market Size, By Value (USD Million) & Volume (Thousand Kg), 2014-2024F
Figure 2: India Nutritional Bars Market Share, By Type, By Value, 2014-2024F
Figure 3: India Nutritional Bars Market Share, By Distribution Channel, By Value, 2014-2024F
Figure 4: India Nutritional Bars Market Share, By Region, By Value, 2014-2024F
Figure 5: India Nutritional Bars Market Share, By Company, By Value, 2014-2024F
Figure 6: India Nutritional Bars Market Attractiveness Index, By Type, By Value, 2019-2024F
Figure 7: India Nutritional Bars Market Attractiveness Index, By Distribution Channel, By Value, 2019-2024F
Figure 8: India Snack Bar Market Size, By Value (USD Million) & Volume (Thousand Kg), 2014-2024F
Figure 9: India Snack Bar Market Share, By Distribution Channel, By Value, 2014-2024F
Figure 10: India Protein Bar Market Size, By Value (USD Million) & Volume (Thousand Kg), 2014-2024F
Figure 11: India Protein Bar Market Share, By Distribution Channel, By Value, 2014-2024F
Figure 12: India Meal Replacement Bar Market Size, By Value (USD Million) & Volume (Thousand Kg), 2014-2024F
Figure 13: India Meal Replacement Bar Market Share, By Distribution Channel, By Value, 2014-2024F
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Bright Lifecare Private Limited
- Cosmic Nutracos Solutions Private Limited
- Firmroots Private Limited
- General Mills India Private Limited
- Naturell (India) Private Limited
- Pure Snacks Private Limited
- Sproutlife Foods Private Limited
- Stayfit Enterprize Private Limited
- Sun Hygiene Foods Private Limited
- Swasthum Wellness Pvt Ltd
