Nigeria: Country Intelligence Report

  • ID: 4497138
  • Report
  • Region: Nigeria
  • 41 pages
  • GlobalData
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FEATURED COMPANIES

  • Airtel Nigeria
  • DStv
  • Glo Nigeria,NITEL
  • GLOBACOM
  • GoTV
  • MTN Nigeria
  • MORE
Nigeria: Country Intelligence Report

Summary

Total telecommunications and pay-TV services revenue in Nigeria will grow in terms of local currency by a CAGR of around 5.5% between 2017 and 2022 but drop in US dollar terms from about $5bn in 2017 to around $4.2bn by year-end 2022 due to currency depreciation. The growth in local currency will be driven by mobile data and pay-TV.

Mobile data revenue will increase from $1bn in 2017 to about $1.9bn by 2022 at a CAGR of over 13%, making it the fastest-growing segment. This growth will be driven by expected 4G expansions (such as Airtel’s 4G rollout in early 2018), increasing 4G population coverage, growing smartphone penetration and rising mobile data usage.

Fixed broadband revenue will grow from $56m in 2017 to $80m by year-end 2022, led by rising FTTx and fixed wireless adoption. Though fixed broadband penetration remains exceptionally low in Nigeria, the government’s plan to roll out 18,000km of fiber-optic networks in 2018 will support fixed broadband revenue growth.

Pay-TV revenue will increase from around $300m in 2017 to over $370m by year-end 2022 due to increasing adoption of DTH and DTT subscriptions.

Nigeria’s mobile subscription penetration of the population dropped from over 82% in 2016 to just above 71% in 2017, as MTN, the market leader, shed 14m subscribers in the year due to a new SIM registration initiative and a revision in its active subscriber definitions. Mobile subscription penetration will recover in 2018 and is set to cross 87% in 2022, mainly led by growth in smartphone subscriptions.Mobile subscriptions in Nigeria crossed 136m in 2017, accounting for about just over 10% total mobile subscriptions registered in the AME region.

MTN Nigeria accounted for over 35% of total mobile subscriptions in 2017 and is expected to remain the leading operator in terms of subscription share through 2022. It leads the prepaid segment with more than 34% of the subscriptions, as well as the postpaid segment with around 44% of subscriptions. MTN is expected to continue expanding its 4G network as it seeks to monetize the growing demand for data. It also has a highly segmented prepaid product portfolio that includes voice+data+SMS bundles, daily plans and social media-only plans, allowing it to target various segments of the market.

The report "Nigeria: Country Intelligence Report", provides a thorough, forward-looking analysis of Nigeria’s telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
  • The report examines the assumptions and drivers behind ongoing and upcoming trends in Nigeria’s mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
  • With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
  • The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Nigeria’s telecommunications markets.
  • The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Nigeria.
Companies mentioned in this report: MTN Nigeria, Airtel Nigeria, GloNigeria,NITEL, GLOBACOM, DStv, StarTime, GoTV

Scope
  • The overall telecom service revenue in Nigeria will decline at a CAGR of -3.3% in US$ but grow by 5.5% in local currency during 2017-2022.
  • Mobile data will grow from $1bn in 2017 to $1.8bn by year-end 2022, led by rising smartphone penetration on 4G/3G network coverage.
  • 3G will surpass 2G as the leading mobile technology in 2020 and will go on to represent a majority 46.5% of total mobile subscriptions by year-end 2022.
  • The top three mobile operators, MTN Nigeria, Glo Nigeria and Airtel Nigeria, will continue to focus on network investments, and coverage expansion will drive the telecom market.
Reasons to buy
  • This Country Intelligence Report offers a thorough, forward-looking analysis of Nigeria’s telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
  • Accompanying the author’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Nigeria’s mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
  • With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
  • The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Nigeria’s telecommunications markets.
  • The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Nigeria.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Airtel Nigeria
  • DStv
  • Glo Nigeria,NITEL
  • GLOBACOM
  • GoTV
  • MTN Nigeria
  • MORE
  • Market highlights
  • Demographic, macroeconomic and regulatory context
  • Demographic and macroeconomic context
  • Regulatory context
  • Telecom and pay-TV services market outlook
  • Total telecom service revenue
  • Mobile services market
  • Fixe
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  • MTN Nigeria
  • Airtel Nigeria
  • Glo Nigeria,NITEL
  • GLOBACOM
  • DStv
  • StarTime
  • GoTV
Note: Product cover images may vary from those shown
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