Soft Drinks in Latvia

  • ID: 450704
  • Report
  • Region: Latvia
  • 70 pages
  • Euromonitor International
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Within soft drinks, the increasing popularity of the health and wellness trend has been accompanied by a consumer shift towards higher-quality products. This trend has had a significant influence upon new product launches and consumer shifts between different categories. Latvians have a predetermined preference for healthier products and brands due to their long-lasting heritage of herbal tea gathering and the availability of high-quality nourishment.

The Soft Drinks in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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SOFT DRINKS IN LATVIA

List of Contents and Tables
  • Executive Summary
  • Local Players Gain Competitive Advantage
  • Private Label Infiltrates Evolving Categories in 2017
  • Market Leaders Maintain Strong Positions
  • Latvians Need Healthier, Premium and Non-standard Products
  • Potential for Products With Less Or No Sugar
  • Market Data
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
  • Table 13 Total Sales of Soft Drinks by Fountain On-trade: Volume 2012-2017
  • Table 14 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2012-2017
  • Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
  • Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
  • Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
  • Table 19 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
  • Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
  • Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
  • Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
  • Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
  • Table 24 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
  • Table 25 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
  • Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
  • Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
  • Table 28 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2017-2022
  • Table 29 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2017-2022
  • Definitions
  • Sources
  • Summary 1 Research Sources
  • Headlines
  • Prospects
  • Active Lifestyle Leads To Increasing Demand for Bottled Water
  • Innovation Helps Maintain Consumer Interest
  • Flavoured Water Expands
  • Competitive Landscape
  • Mangali Brand Maintains Leadership in 2017
  • Local Brands Under International Guide
  • New Brand Extensions Target Niches
  • Category Data
  • Table 30 Off-trade Sales of Bottled Water by Category: Volume 2012-2017
  • Table 31 Off-trade Sales of Bottled Water by Category: Value 2012-2017
  • Table 32 Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
  • Table 33 Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
  • Table 34 NBO Company Shares of Off-trade Bottled Water: % Volume 2013-2017
  • Table 35 LBN Brand Shares of Off-trade Bottled Water: % Volume 2014-2017
  • Table 36 NBO Company Shares of Off-trade Bottled Water: % Value 2013-2017
  • Table 37 LBN Brand Shares of Off-trade Bottled Water: % Value 2014-2017
  • Table 38 Forecast Off-trade Sales of Bottled Water by Category: Volume 2017-2022
  • Table 39 Forecast Off-trade Sales of Bottled Water by Category: Value 2017-2022
  • Table 40 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
  • Table 41 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Sugary Drinks Face Stagnant Growth in Face of Growing Health Concerns
  • Kvass Sales and New Cola Launches Support Carbonates
  • Young Segment for An Ageing Population
  • Competitive Landscape
  • New Product Developments Allow Coca-Cola Hbc Latvia To Maintain Leading Position
  • Investments in Efficiency Improvements Allow To Achieve Significant Growth
  • Growth Opportunities Incentivise Companies To Converge
  • Category Data
  • Table 42 Off-trade vs On-trade Sales of Carbonates: Volume 2012-2017
  • Table 43 Off-trade vs On-trade Sales of Carbonates: Value 2012-2017
  • Table 44 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2012-2017
  • Table 45 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2012-2017
  • Table 46 Off-trade Sales of Carbonates by Category: Volume 2012-2017
  • Table 47 Off-trade Sales of Carbonates by Category: Value 2012-2017
  • Table 48 Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
  • Table 49 Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
  • Table 50 Total Sales of Carbonates by Fountain On-trade: Volume 2012-2017
  • Table 51 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2012-2017
  • Table 52 NBO Company Shares of Off-trade Carbonates: % Volume 2013-2017
  • Table 53 LBN Brand Shares of Off-trade Carbonates: % Volume 2014-2017
  • Table 54 NBO Company Shares of Off-trade Carbonates: % Value 2013-2017
  • Table 55 LBN Brand Shares of Off-trade Carbonates: % Value 2014-2017
  • Table 56 Forecast Off-trade Sales of Carbonates by Category: Volume 2017-2022
  • Table 57 Forecast Off-trade Sales of Carbonates by Category: Value 2017-2022
  • Table 58 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
  • Table 59 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
  • Table 60 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2017-2022
  • Table 61 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2017-2022
  • Headlines
  • Prospects
  • Concentrates Keep Traditional Approach
  • Low-sugar Options Set To Gain Traction Within Concentrates
  • Reposition Is Incumbent Upon Concentrates
  • Competitive Landscape
  • Very Berry Redefines the Liquid Concentrates Category
  • Ramkalni Concentrates Thrive in Spite of Being Yet Unavailable in Major Chains
  • Spilva's Stagnant Growth Could Lead To Decreasing Share in the Future
  • Category Data
  • Concentrates Conversions
  • Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Table 62 Off-trade Sales of Concentrates (RTD) by Category: Volume 2012-2017
  • Table 63 Off-trade Sales of Concentrates by Category: Value 2012-2017
  • Table 64 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2012-2017
  • Table 65 Off-trade Sales of Concentrates by Category: % Value Growth 2012-2017
  • Table 66 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2013-2017
  • Table 67 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2014-2017
  • Table 68 NBO Company Shares of Off-trade Concentrates: % Value 2013-2017
  • Table 69 LBN Brand Shares of Off-trade Concentrates: % Value 2014-2017
  • Table 70 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2013-2017
  • Table 71 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2014-2017
  • Table 72 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2013-2017
  • Table 73 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2014-2017
  • Table 74 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2017-2022
  • Table 75 Forecast Off-trade Sales of Concentrates by Category: Value 2017-2022
  • Table 76 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2017-2022
  • Table 77 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Consumers Demand New Product Developments
  • Juices Are Largely Impacted by Growing Demand for Less Sweetened Products
  • Preference for Natural Flavours Creates Opportunities in the Premium Segment
  • Competitive Landscape
  • Local Leaders Supported by International Giants Make It Hard for Independent Players To Compete
  • Local Boutique Producers Attract Attention
  • Gutta Smutijs Corresponds To the Increasing Demand for Low Sugar Natural Products
  • Category Data
  • Table 78 Off-trade Sales of Juice by Category: Volume 2012-2017
  • Table 79 Off-trade Sales of Juice by Category: Value 2012-2017
  • Table 80 Off-trade Sales of Juice by Category: % Volume Growth 2012-2017
  • Table 81 Off-trade Sales of Juice by Category: % Value Growth 2012-2017
  • Table 82 NBO Company Shares of Off-trade Juice: % Volume 2013-2017
  • Table 83 LBN Brand Shares of Off-trade Juice: % Volume 2014-2017
  • Table 84 NBO Company Shares of Off-trade Juice: % Value 2013-2017
  • Table 85 LBN Brand Shares of Off-trade Juice: % Value 2014-2017
  • Table 86 Forecast Off-trade Sales of Juice by Category: Volume 2017-2022
  • Table 87 Forecast Off-trade Sales of Juice by Category: Value 2017-2022
  • Table 88 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2017-2022
  • Table 89 Forecast Off-trade Sales of Juice by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • On-trade Alternatives Hinder Development of the Category
  • Early Stage Provides Growth Opportunities
  • Marketing Expenditure Necessary in Order To Increase Key Consumer Base
  • Competitive Landscape
  • Price and Purchasing Power Mismatch Stymies Development of Starbucks
  • J Bauer Leads Sales With Successful Mövenpick Brand
  • Low Entry Barriers for New Dynamic Producers
  • Category Data
  • Table 90 Off-trade Sales of RTD Coffee: Volume 2012-2017
  • Table 91 Off-trade Sales of RTD Coffee: Value 2012-2017
  • Table 92 Off-trade Sales of RTD Coffee: % Volume Growth 2012-2017
  • Table 93 Off-trade Sales of RTD Coffee: % Value Growth 2012-2017
  • Table 94 NBO Company Shares of Off-trade RTD Coffee: % Volume 2013-2017
  • Table 95 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2014-2017
  • Table 96 NBO Company Shares of Off-trade RTD Coffee: % Value 2013-2017
  • Table 97 LBN Brand Shares of Off-trade RTD Coffee: % Value 2014-2017
  • Table 98 Forecast Off-trade Sales of RTD Coffee: Volume 2017-2022
  • Table 99 Forecast Off-trade Sales of RTD Coffee: Value 2017-2022
  • Table 100 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2017-2022
  • Table 101 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Not So Healthy
  • Rtd Tea Is Highly Dependent on Marketing Support
  • Children Might Be Held Back From Rtd Tea
  • Competitive Landscape
  • Marketing Expenditure Allows Coca-Cola To Maintain Leading Position
  • Fresh Design Attracts New Consumers
  • Domestic Brands Neglect Rtd Tea in Order To Focus on Other Categories
  • Category Data
  • Table 102 Off-trade Sales of RTD Tea by Category: Volume 2012-2017
  • Table 103 Off-trade Sales of RTD Tea by Category: Value 2012-2017
  • Table 104 Off-trade Sales of RTD Tea by Category: % Volume Growth 2012-2017
  • Table 105 Off-trade Sales of RTD Tea by Category: % Value Growth 2012-2017
  • Table 106 NBO Company Shares of Off-trade RTD Tea: % Volume 2013-2017
  • Table 107 LBN Brand Shares of Off-trade RTD Tea: % Volume 2014-2017
  • Table 108 NBO Company Shares of Off-trade RTD Tea: % Value 2013-2017
  • Table 109 LBN Brand Shares of Off-trade RTD Tea: % Value 2014-2017
  • Table 110 Forecast Off-trade Sales of RTD Tea by Category: Volume 2017-2022
  • Table 111 Forecast Off-trade Sales of RTD Tea by Category: Value 2017-2022
  • Table 112 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2017-2022
  • Table 113 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Age Restrictions Persist To Influence the Category
  • Established Brands Feel Confident
  • Threats Will Enforce the Changes
  • Competitive Landscape
  • Strategy Change Allows Cesu Alus To Maintain Its Leading Position
  • Red Bull Remains the Trendsetter
  • Category Data
  • Table 114 Off-trade Sales of Energy Drinks: Volume 2012-2017
  • Table 115 Off-trade Sales of Energy Drinks: Value 2012-2017
  • Table 116 Off-trade Sales of Energy Drinks: % Volume Growth 2012-2017
  • Table 117 Off-trade Sales of Energy Drinks: % Value Growth 2012-2017
  • Table 118 NBO Company Shares of Off-trade Energy Drinks: % Volume 2013-2017
  • Table 119 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2014-2017
  • Table 120 NBO Company Shares of Off-trade Energy Drinks: % Value 2013-2017
  • Table 121 LBN Brand Shares of Off-trade Energy Drinks: % Value 2014-2017
  • Table 122 Forecast Off-trade Sales of Energy Drinks: Volume 2017-2022
  • Table 123 Forecast Off-trade Sales of Energy Drinks: Value 2017-2022
  • Table 124 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2017-2022
  • Table 125 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • New Products Developed by Local Producers Redefine the Category's Future
  • Mass Consumers Are Targeted
  • Accent on Ingredients
  • Competitive Landscape
  • Strategic Positioning Allows Novartis To Maintain Leading Position
  • Limited Number of Established Players
  • Bottled Water Players Have Strongest Prospects
  • Category Data
  • Table 126 Off-trade Sales of Sports Drinks: Volume 2012-2017
  • Table 127 Off-trade Sales of Sports Drinks: Value 2012-2017
  • Table 128 Off-trade Sales of Sports Drinks: % Volume Growth 2012-2017
  • Table 129 Off-trade Sales of Sports Drinks: % Value Growth 2012-2017
  • Table 130 NBO Company Shares of Off-trade Sports Drinks: % Volume 2013-2017
  • Table 131 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2014-2017
  • Table 132 NBO Company Shares of Off-trade Sports Drinks: % Value 2013-2017
  • Table 133 LBN Brand Shares of Off-trade Sports Drinks: % Value 2014-2017
  • Table 134 Forecast Off-trade Sales of Sports Drinks: Volume 2017-2022
  • Table 135 Forecast Off-trade Sales of Sports Drinks: Value 2017-2022
  • Table 136 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2017-2022
  • Table 137 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2017-2022
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