Furthermore, according to Statista Inc., a total of 487,144 units were sold in the U.S. in the year 2016. This shows the potential demand and growth for these products in the coming years. Growing economic standards, changing lifestyle and increasing rates of petroleum are shifting the customer preference towards motorcycles which offer greater fuel efficiency in comparison to cars. Motorcycles are an effective and affordable way of transport owing to which the working class and the younger generation of the society are more attracted towards these products. Growing urbanization is also a significant factor driving the growth of the market in the country.
According to the International Organization for Migration in 2015, around 3 million people are migrating to cities every week. Currently, around 82% of the population in North America are living in the urban areas with a high concentration in mid and large-sized cities. Such huge trend towards urbanization has led to growing awareness of new products and their easy availability. All these factors are expected to boost the U.S. motorcycle industry over the forecast period.
Further Key Findings From the Study Suggest:
- Motorbikes segment held the dominant share of 56.7% in the U.S. motorcycle market owing to the high adoption rate and wide range of products
- Scooters segment is expected to grow at a lucrative rate of 4.0% over the forecast period owing to the associated advantages such as better fuel efficiency, lightweight, and low cost.
- Harley Davidson dominates the U.S. motorcycle industry with a market share of nearly 47%.
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1.1 Region Wise Market Calculation
1.1.1 Region Wise Market: Base Estimates
1.1.2 Global Market: CAGR Calculation
1.2 Region based segment share calculation
1.3 List of Secondary Sources
Chapter 2 Executive Summary
2.1 Market Snapshot
Chapter 3 U.S. Motorcycle Market Variables, Trends, & Scope
3.1 Market Segmentation & Scope
3.2 Market Driver Analysis
3.2.1 High disposable income
3.2.2 Growing urbanization
3.3 Market Restraint Analysis
3.3.1 Stringent regulations regarding emissions from motorcycles
3.4 Penetration & growth prospect mapping
3.5 U.S. Motorcycle Market - SWOT Analysis, By Factor (political & legal, economic and technological)
3.6 Industry Analysis - Porter’s
3.7 Company Market Share, 2016
Chapter 4 U.S. Motorcycle Market: Product Estimates & Trend Analysis
4.1 U.S. Motorcycle Market: Product Movement Analysis
4.2.1 Motorbikes market, 2014 - 2025 (USD Million)
4.3.1 Scooters market, 2014 - 2025 (USD Million)
4.4.1 Mopeds market, 2014 - 2025 (USD Million)
Chapter 5 Competitive Landscape
5.1 Strategy Framework
5.2 Company Profiles
5.2.1 Harley Davidson, Inc.
188.8.131.52 Company overview
184.108.40.206 Financial performance
220.127.116.11 Product benchmarking
18.104.22.168 Strategic initiatives
5.2.2 Honda Motor Co., Ltd.
22.214.171.124 Company overview
126.96.36.199 Financial performance
188.8.131.52 Product benchmarking
184.108.40.206 Strategic initiatives
5.2.3 Kawasaki Heavy Industries, Ltd.
220.127.116.11 Company overview
18.104.22.168 Financial Performance
22.214.171.124 Product Benchmarking
126.96.36.199 Strategic initiatives
5.2.4 Polaris Industries, Inc.
188.8.131.52 Company Overview
184.108.40.206 Financial Performance
220.127.116.11 Product Benchmarking
18.104.22.168 Strategic initiatives
5.2.5 Yamaha Motor Co., Ltd.
22.214.171.124 Company Overview
126.96.36.199 Financial Performance
188.8.131.52 Product Benchmarking
184.108.40.206 Strategic initiatives
List of Tables
Table 1 Tier 1 Highway Motorcycle Exhaust Emission Standards
Table 2 Tier 2 Highway Motorcycle Exhaust Emission Standards
List of Figures
FIG. 1 Market summary
FIG. 2 Market trends &outlook
FIG. 3 Market segmentation & scope
FIG. 4 Market driver relevance analysis (Current & future impact)
FIG. 5 Market restraint relevance analysis (Current & future impact)
FIG. 6 Penetration & growth prospect mapping
FIG. 7 SWOT Analysis, By Factor (political & legal, economic and technological)
FIG. 8 Porter’s Five Forces Analysis
FIG. 9 U.S. motorcycle market: Company share analysis, 2016
FIG. 10 U.S. motorcycle market product outlook: Key takeaways
FIG. 11 U.S. motorcycle market: Product movement analysis
FIG. 12 Motorbikes market, 2014 - 2025 (USD Million)
FIG. 13 Scooters market, 2014 - 2025 (USD Million)
FIG. 14 Mopeds market, 2014 - 2025 (USD Million)
FIG. 15 Strategy framework