Global Water Borne Adhesives Market - Segmented by Resin Type, End-User Industry and Geography - Growth, Trends and Forecasts (2018 - 2023)

  • ID: 4515795
  • Report
  • Region: Global
  • 139 pages
  • Mordor Intelligence
until Mar 31st 2019
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  • 3M
  • Ashland Inc.
  • Collano Adhesives AG
  • H.B. Fuller Co.
  • Huntsman Corp.
  • Master Bond
  • MORE
The global water borne adhesives market is expected to grow at a moderate rate during the forecast period, 2018 to 2023. Asia-Pacific dominated the global market, accounting for around 40% of the market share, followed by North America and Europe in 2017.

Increasing Demand from Packaging Industry is Driving the Market

Water borne adhesives have been extensively used in various end-user industries, including paper, board, packaging, automotive, electrical and electronics, building and construction, woodworking & joinery, transportation, and healthcare. Paper, board, and packaging industry dominated the market and accounted for the largest market share in 2017 (in terms of revenue). Water borne adhesives, due to their properties, such as good initial adhesion, high solid content, low-toxicity, and eco-friendly nature, are highly used in the packaging industry for label applications, packaging tapes, flexible laminations, and food & beverage packaging. Along with this, the growth of the packaging industry also depends on the increasing demand for e-commerce globally. Furthermore, the growth of the consumer packaging industry was 1.9% in 2016. Hence, the growth of the packaging industry is expected to drive the demand for water borne adhesives over the forecast period.

Acrylics Type Dominates the Market

Acrylic resins are thermoplastic resins produced by the polymerization of methacrylic acid esters (methacrylates) or acrylic acid esters (acrylates). Acrylic resins feature excellent transparency and durability. They are fast setting and oxidation-resistant adhesives, which can be found as both water and solvent-based. Owing to their high strength, acrylic adhesives are commonly used for industries, such as building & construction, healthcare, food & beverage, electronic production, and automotive manufacturing.

The global market for acrylic-based water borne adhesives is primarily driven by its growing demand in the automotive industry. Acrylic adhesive offers advantages over other adhesives, since it works efficiently even on contaminated surfaces, and does not affect the aesthetics of the surface. However, the environmental and health hazards associated with acrylic adhesives have led to stringent environmental regulations in the industry, which has been a major factor hampering the growth of the acrylic adhesives market.

Asia-Pacific is Dominating the Market

In terms of consumption, in 2016 (in terms of volume), Asia-Pacific dominated the water borne adhesives market. China is currently leading the market in terms of consumption of water-based adhesives, followed by India. With the improvement in the financial status of the consumers, the purchasing power of the middle class consumers has increased, which, in turn, is accelerating the demand for automobiles and buildings in the Asia-Pacific region. This, in turn, is making these countries a region of immense potential and opportunities.

The major water-based adhesive manufacturing companies, such as Henkel Ag & Co. KGaA, H.B. Fuller, Ashland Inc. and others, have their manufacturing plants in China. Moreover, water borne adhesives, due to their resistance to heat and chemicals, are highly used in the packaging industry for food packaging, flexible laminations, and packaging tapes. The packaging industry has been growing due to the rising purchasing power and demand of consumers, as well as growing demand for packaged foods and beverages in the recent years. Furthermore, shifting consumer focus toward flexible packaging will likely offer numerous opportunities in the growth of the Asia-Pacific water-based adhesives market. Hence, with the growing demand from end-user industries, the market for water borne adhesives in the region is expected to grow at a high rate over the forecast period.

Notable Developments in the Market
  • September, 2017: DowDuPont chemicals launched its water-based acrylic adhesive ROBOND INVISU PS-7910 for filmic label end-uses.
  • September 2017: 3M launched its Fast Tack water based adhesive 1000NF which is fast bonding, heat resistance.
Major players of the market include 3M, DowDupont, Henkel AG & Co. KGaA, H.B. Fuller Co., Jowat AG and Sika AG etc.

Reasons to Purchase this Report
  • Analyzing various perspectives of the market with the help of Porter’s five forces analysis
  • Which type and end-user industry is expected to dominate the market
  • Which region is expected to witness fastest growth during the forecast period
  • Identify the latest developments, market shares and strategies employed by the major market players.
  • 3 months analyst support along with the Market Estimate sheet (in excel).
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Note: Product cover images may vary from those shown
2 of 5


  • 3M
  • Ashland Inc.
  • Collano Adhesives AG
  • H.B. Fuller Co.
  • Huntsman Corp.
  • Master Bond
  • MORE
1. Introduction
1.1 Research Phases
1.2 Scope of the Report
1.3 Study Deliverables

2. Executive Summary

3. Market Insights
3.1 Industry Value Chain Analysis
3.2 Industry Attractiveness- Porters Five Forces Analysis
3.2.1 Bargaining Power of Suppliers
3.2.2 Bargaining Power of Consumers
3.2.3 Threat of New Entrants
3.2.4 Threat of Substitute Products and Services
3.2.5 Degree of Competition

4. Market Dynamics
4.1 Drivers
4.1.1 Increasing demand from packaging industry
4.1.2 Other drivers
4.2 Constraints
4.2.1 Limited usage in high end application
4.2.2 Other restraints
4.3 Opportunities
4.3.1 Recovering Construction Industry in Europe
4.3.2 Other opportunities

5. Market Segmentation and Analysis (Market Size, Growth, and Forecast)
5.1 By Resin Type
5.1.1 Acrylics
5.1.2 Polyvinyl Acetate (PVA) Emulsion
5.1.3 Ethylene Vinyl Acetate (EVA) Emulsion
5.1.4 Polyurethane Dispersions & CR (Chloroprene Rubber) Latex
5.1.5 Others
5.2 By End-User Industry
5.2.1 Building and Construction
5.2.2 Paper, Board, & Packaging
5.2.3 Woodworking & Joinery
5.2.4 Transportation
5.2.5 Healthcare
5.2.6 Electrical and Electronics
5.2.7 Others

6. Regional Market Analysis (Market Size, Growth, and Forecast)
6.1 Asia-Pacific
6.1.1 China
6.1.2 India
6.1.3 Japan
6.1.4 South Korea
6.1.5 Australia & New Zealand
6.1.6 Rest of Asia-Pacific
6.2 Europe
6.2.1 Germany
6.2.2 United Kingdom
6.2.3 France
6.2.4 Italy
6.2.5 Rest of Europe
6.3 North America
6.3.1 United States
6.3.2 Canada
6.3.3 Mexico
6.3.4 Rest of North America
6.4 South America
6.4.1 Brazil
6.4.2 Argentina
6.4.3 Rest of South America
6.5 Middle East & Africa
6.5.1 South Africa
6.5.2 Saudi Arabia
6.5.3 Rest of Middle East & Africa

7. Future of the Market

8. Competitive Landscape
8.1 Mergers & Acquisitions, Joint Ventures, Collaborations, and Agreements
8.2 Market Share Analysis**
8.3 Strategies Adopted by Leading Players

9. Company Profiles (Overview, Financials**, Products & Services, Recent Developments)
9.1 3M
9.2 AdCo UK Limited
9.3 Alfa International Corporation
9.4 Arkema Group (Bostik SA)
9.5 Ashland Inc.
9.6 Avery Dennison Corp.
9.7 Benson Polymers Ltd.
9.8 Collano Adhesives AG
9.9 DowDupont
9.10 Franklin International
9.11 H.B. Fuller Co.
9.12 Henkel AG & Co. KGaA
9.13 Hexion
9.14 Huntsman Corp.
9.15 Jowat AG
9.16 LORD Corp.
9.17 Master Bond
9.18 Royal Adhesives and Sealants
9.19 RPM International
9.20 Sika AG
9.21 Wacker Chemie AG
9.22 Wisdom Adhesives Worldwide
* List not Exhaustive

10. Disclaimer
** Subject to availability on public Domain
Note: Product cover images may vary from those shown
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4 of 5
  • 3M
  • AdCo UK Limited
  • Alfa International Corporation
  • Arkema Group (Bostik SA)
  • Ashland Inc.
  • Avery Dennison Corp.
  • Benson Polymers Ltd.
  • Collano Adhesives AG
  • DowDupont
  • Franklin International
  • H.B. Fuller Co.
  • Henkel AG & Co. KGaA
  • Hexion
  • Huntsman Corp.
  • Jowat AG
  • LORD Corp.
  • Master Bond
  • Royal Adhesives and Sealants
  • RPM International
  • Sika AG
  • Wacker Chemie AG
  • Wisdom Adhesives Worldwide
Note: Product cover images may vary from those shown
5 of 5
Note: Product cover images may vary from those shown