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Retail Adult Incontinence in Turkey

  • ID: 4517643
  • Report
  • March 2019
  • Region: Turkey
  • 17 pages
  • Euromonitor International
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Sales of adult incontinence, including those through the retail channel, rose significantly over the review period, thanks to successful awareness-raising campaigns by the leading players, and more consumers overcoming the stigma of incontinence, along with rising education level.

The Retail Adult Incontinence in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Light Adult Incontinence, Moderate/Heavy Adult Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retail Adult Incontinence market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Retail Adult Incontinence in Turkey

List of Contents and Tables
Headlines
Prospects
Volume Sales of Retail Adult Incontinence Will Stagnate As Consumers Have Easier Access To Rx/reimbursement Adult Incontinence
A Shift To Value-added Products Will Help Maintain Value Sales
Emerging Retailing Channels Will Be the Main Focus of Companies
Competitive Landscape
Ontex Tüketim Ürünleri San Ve Tic As Leads Retail Adult Incontinence
Canped Predicted To Continue To See A Decline in Share
Economy Brands Will Gain Volume Share Over the Forecast Period
Category Data
Table 1 Sales of Retail Adult Incontinence by Category: Value 2013-2018
Table 2 Sales of Retail Adult Incontinence by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Retail Adult Incontinence: % Value 2014-2018
Table 4 LBN Brand Shares of Retail Adult Incontinence: % Value 2015-2018
Table 5 Forecast Sales of Retail Adult Incontinence by Category: Value 2018-2023
Table 6 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
Executive Summary
Positive Growth in Current Value Sales Continues in Tissue and Hygiene
Deterioration in the Economy Causes A Slowdown in Volume Sales
Private Label Gains Volume and Value Share in 2018
Emerging Retailing Formats Demonstrate Healthy Growth Despite the Deterioration in the Economy
Upward Trend in Value Sales Will Continue in the Forecast Period
Market Indicators
Table 7 Birth Rates 2013-2018
Table 8 Infant Population 2013-2018
Table 9 Female Population by Age 2013-2018
Table 10 Total Population by Age 2013-2018
Table 11 Households 2013-2018
Table 12 Forecast Infant Population 2018-2023
Table 13 Forecast Female Population by Age 2018-2023
Table 14 Forecast Total Population by Age 2018-2023
Table 15 Forecast Households 2018-2023
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
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