Hypermarkets in Vietnam - Research and Markets

In 2022, the Vietnamese government removed all restrictions and social distancing measures which were in place during the era of the COVID-19 pandemic, and the Vietnamese economy started to show recovery. Within this environment, consumers also have more freedom to go out shopping and many people have re-embraced this ability.

The analyst's Hypermarkets in Vietnam report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage:

Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Hypermarkets market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

HYPERMARKETS IN VIETNAMKEY DATA FINDINGS

2022 DEVELOPMENTS

The number of hypermarkets outlets increase in 2022, in line with recovery from the pandemic era
Central Retail Corp continues its rebranding efforts, from Big C to Go! and Tops Market
E-Mart establishes a stronger presence with the opening more outlets following acquisition by THACO

PROSPECTS AND OPPORTUNITIES

Hypermarkets is expected to record positive growth over the forecast period
Players will continue to adopt omnichannel strategies over the forecast period
More intense competition from supermarkets expected, as players focus on a “leisure and shopping” angle to stay relevant

CHANNEL DATA

Table 1 Hypermarkets: Value Sales, Outlets and Selling Space 2017-2022
Table 2 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 3 Hypermarkets GBO Company Shares: % Value 2018-2022
Table 4 Hypermarkets GBN Brand Shares: % Value 2019-2022
Table 5 Hypermarkets LBN Brand Shares: Outlets 2019-2022
Table 6 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 7 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027

RETAIL IN VIETNAM

EXECUTIVE SUMMARY

Retail in 2022: The big picture
Retail e-commerce continues to register strong performance
Chained pharmacies establish a stronger presence, alongside the expansion of other channels
Vietnam retail is projected to record positive performance over the forecast period

OPERATING ENVIRONMENT

Informal retail
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2022
Seasonality
Vietnamese Lunar New Year (Tet)
Black Friday
Double Day

MARKET DATA

Table 8 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2017-2022
Table 9 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2017-2022
Table 10 Sales in Retail Offline by Channel: Value 2017-2022
Table 11 Sales in Retail Offline by Channel: % Value Growth 2017-2022
Table 12 Retail Offline Outlets by Channel: Units 2017-2022
Table 13 Retail Offline Outlets by Channel: % Unit Growth 2017-2022
Table 14 Sales in Retail E-Commerce by Product: Value 2017-2022
Table 15 Sales in Retail E-Commerce by Product: % Value Growth 2017-2022
Table 16 Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 18 Sales in Grocery Retailers by Channel: Value 2017-2022
Table 19 Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
Table 20 Grocery Retailers Outlets by Channel: Units 2017-2022
Table 21 Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 22 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 23 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 24 Sales in Non-Grocery Retailers by Channel: Value 2017-2022
Table 25 Sales in Non-Grocery Retailers by Channel: % Value Growth 2017-2022
Table 26 Non-Grocery Retailers Outlets by Channel: Units 2017-2022
Table 27 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 28 Retail GBO Company Shares: % Value 2018-2022
Table 29 Retail GBN Brand Shares: % Value 2019-2022
Table 30 Retail Offline GBO Company Shares: % Value 2018-2022
Table 31 Retail Offline GBN Brand Shares: % Value 2019-2022
Table 32 Retail Offline LBN Brand Shares: Outlets 2019-2022
Table 33 Retail E-Commerce GBO Company Shares: % Value 2018-2022
Table 34 Retail E-Commerce GBN Brand Shares: % Value 2019-2022
Table 35 Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 36 Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 37 Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 38 Non-Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 39 Non-Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 40 Non-Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 41 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2022-2027
Table 42 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2022-2027
Table 43 Forecast Sales in Retail Offline by Channel: Value 2022-2027
Table 44 Forecast Sales in Retail Offline by Channel: % Value Growth 2022-2027
Table 45 Forecast Retail Offline Outlets by Channel: Units 2022-2027
Table 46 Forecast Retail Offline Outlets by Channel: % Unit Growth 2022-2027
Table 47 Forecast Sales in Retail E-Commerce by Product: Value 2022-2027
Table 48 Forecast Sales in Retail E-Commerce by Product: % Value Growth 2022-2027
Table 49 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 50 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 51 Forecast Sales in Grocery Retailers by Channel: Value 2022-2027
Table 52 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2022-2027
Table 53 Forecast Grocery Retailers Outlets by Channel: Units 2022-2027
Table 54 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027
Table 55 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 56 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 57 Forecast Sales in Non-Grocery Retailers by Channel: Value 2022-2027
Table 58 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2022-2027
Table 59 Forecast Non-Grocery Retailers Outlets by Channel: Units 2022-2027
Table 60 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027