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Mobile Health (mHealth) Market - Growth, Trends, COVID-19 Impact, and Forecast (2022 - 2027)

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  • 116 Pages
  • August 2022
  • Region: Global
  • Mordor Intelligence
  • ID: 4520220
The mobile health (mHealth) market was valued at USD 63543.75 million in 2021 and is projected to reach USD 236214.86 million by 2027 registering a CAGR of 24.57% during the forecast period (2022-2027).

The COVID-19 pandemic is likely to have a relatively positive impact on the overall market. Mobile health has emerged as a new savior to avoid the spread of infection further and protect front-line workers and patients alike. Mobile health solutions, primarily through smartphones and remote monitoring, have become a lifeline for consultation. The primary factor is that many healthcare professionals take a two-way approach to treating patients. Therefore, the rising cases of COVID-19 are expected to increase the mobile health business in the short term. In the long run, this situation will accelerate and wide adoption of digital solutions, especially those with remote care components. Before the pandemic, technology has been on the back-end in most hospitals, which is an opportunity to get in the front by dealing with the patients through online gateways.

In March 2020, accuRx, a digital healthcare start-up that Innovate UK supported, developed and rolled out a video consultation software that could enable United Kingdom-based healthcare providers to communicate remotely with their patients. The process was expected to minimize infection risk from seeing patients with COVID-19. Again, in 2020, LIVI, the United Kingdom branch of Europe’s largest digital healthcare provider, KRY, announced the launch of a free web-based platform called ‘LIVI Connect’ across Europe that is expected to enable healthcare professionals to connect with remote patients during COVID-19 via video consultations.

The sudden global outbreak of the coronavirus is expected to boost telehealth usage and mobile health solutions such as tele-ICU devices, as these will help caregivers communicate effectively with their patients during the pandemic and provide better solutions to their health concerns. Due to social distancing implemented by various countries worldwide, virtual care delivery is stepping up as an effective solution for safe and better communication.

In recent years, the number of internet applications in healthcare increased exponentially. The internet has linked all the points in healthcare administration/services and created a separate network, the Internet of Things (IoT), for healthcare. With the help of the internet, healthcare professionals can deliver health information to consumers more conveniently, in lesser time, and at reduced costs. A growing preference for mobile technology and the internet and mounting demand for digital health is expected to boost the market growth. As per Eurostat data, in 2019, the share of EU-27 households which had internet access increased to 90%, which rose by 26 percent than in 2009 (64%), and Broadband internet access was used by 88% of the households in the EU-27 in 2019, which was 33 percent higher than in 2009 (55%). According to longitudinal research from the EC (Eurostat), European citizens increasingly seek health information online. In 2019, 54.9% of the survey respondents announced that they sought health information online compared to 46% in 2015. These developments are expected to have a positive effect on market growth.

Key Market Trends

Remote Patient Monitoring Devices are Expected to Show Better Growth in the Forecast Period

Mobile-Health for monitoring and collecting real-time patient data plays a critical role in managing various vital parameters of the patients for better health outcomes. According to the research article published in International Conference on Computer Science, Engineering and Applications, 2020, IoT health wearable devices collect data from a patient in various living areas such as hospitals, homes, and work-stations.

The wearable device allows the patient information to be easily tracked and verified by the concerned doctor and grounds the result analysis for Treatment services. If the patient's abnormal condition is found in e-health Monitoring System (EHMS) analysis, the doctor can make appropriate decisions based on the strange results. Treatment can be started immediately, and relevant medication setups can be sent to the patient in an ambulance within less time.

Remote patient monitoring platforms help to provide various additional health-related services such as daily health alerts, doctor appointments, E-Health check-up reports, suggested food diet, and other benefits through SMS services. Consequently, hospitals can customize EHMS applications and provide the best suggestable EHealth services.

In Sep 2020, Abbott Laboratories received a CE mark for its next-generation FreeStyle Libre 3 system for use in people with diabetes. The new FreeStyle Libre 3 technology helps to provide continuous, real-time glucose readings that are automatically delivered to smartphones every minute, thus providing unmatched 14-day accuracy.

In Dec 2020, Samsung received a CE mark for its Samsung health Monitor App, which aid in monitoring blood pressure through pulse wave analysis, with the Heart Rate Monitoring sensors and also the ECG feature studies the heart's electrical activity through a sensor by installing the app in both phone and smartwatch.

Thus, owing to the increasing product approvals for continuous monitoring of vital parameters and the growing awareness of health management, the studied segment is expected to propel over the forecast period.

North America is Expected to Dominate the Mobile-Health (m-Health) Market

Due to the outbreak of COVID-19 in the United States and the lockdown situation, it is also essential to maintain core and critical medical and public health services. Telemedicine services widely increased in the country, as per the Centers for Disease Control and Prevention (CDC), significantly driving the market. As per the American Academy of Family Physicians Fact sheet 2020, due to the outbreak of COVID-19, the Centers for Medicare & Medicaid Services (CMS) have broadened access to Medicare telehealth services so that beneficiaries can receive a broader range of services from their doctors without having to travel to a healthcare facility. Moreover, the United States government, in May 2020, initiated the "telehealth and telemedicine Tool Kit, “ which provides three main types of virtual services that physicians and other professionals can provide to Medicare, such as "MEDICARE TELEHEALTH VISITS," "VIRTUAL CHECK-INS" and "E-VISITS." These developments are expected to boost the market growth.

Moreover, healthcare in the North American region is experiencing positive trends, with the emergence of mobile health applications that help people to be active in personal health management. Smartphones and mobile technology make it possible to use both clinical and lifestyle applications to support, educate, and change health behaviors. More people are now using mobile health applications.

The United States is likely to be the largest market in the region. According to the World Ageing 2019 report, in 2019, there were about 53.340 million (16.2%) population aged 65 years or over in the United States. This number is projected to reach 70.842 million (20.3%) in 2030. The elderly population is expected to increase soon. This population is more prone to chronic conditions such as diabetes, cardiovascular disease, and other diseases, which will positively impact the market. The extensive consumer interest in and adoption rate of mobile health applications, such as wearable technology (bands and watches) that monitor and report throughout the day, supports market growth by driving digitalization and converting conventional forms of healthcare management to connected and remote healthcare.

Competitive Landscape

The mobile-health (m-Health) market is at a growing stage, and it is moderately competitive. Market players focus on new product launches, such as essential cardiology and blood glucose monitors. Moreover, smartwatches, health monitors, pedometers, and activity trackers are smart wearable devices launched by several companies. Furthermore, companies focus on industry collaborations, mergers, acquisitions, and partnerships to enhance their presence in the mHealth market. For instance, in November 2020, Cerner Corporation announced that it would offer a new video care platform called the Video Visit program to its CommunityWorks clients.

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Table of Contents

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rise in Use of Smartphones and Tablets, across the World
4.2.2 Increasing Focus on Personalized Medicine and Patient-Centered Approach
4.2.3 Increased Need of Point of Care Diagnosis and Treatment
4.3 Market Restraints
4.3.1 Data Security Issues
4.3.2 Stringent Regulatory Scenario for mHealth Applications
4.4 Porter's Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5.1 By Service Type
5.1.1 Treatment Services Independent Aging Solutions Chronic Disease Management
5.1.2 Diagnostic Services
5.1.3 Monitoring Services Remote Patient Monitoring Devices Medical Call Centers Manned by Healthcare Professionals Teleconsultation Post Acute Care Services
5.1.4 Wellness and Fitness Solutions
5.1.5 Other Services
5.2 By Device Type
5.2.1 Blood Glucose Monitors
5.2.2 Cardiac Monitors
5.2.3 Hemodynamic Monitors
5.2.4 Neurological Monitors
5.2.5 Respiratory Monitors
5.2.6 Body and Temperature Monitors
5.2.7 Remote Patient Monitoring Devices
5.2.8 Other Device Types
5.3 By Stake Holder
5.3.1 Mobile Operators
5.3.2 Healthcare Providers
5.3.3 Application/Content Players
5.3.4 Other Stake Holders
5.4 Geography
5.4.1 North America United States Canada Mexico
5.4.2 Europe Germany United Kingdom France Italy Spain Rest of Europe
5.4.3 Asia-Pacific China Japan India Australia South Korea Rest of Asia-Pacific
5.4.4 Middle-East and Africa GCC South Africa Rest of Middle-East and Africa
5.4.5 South America Brazil Argentina Rest of South America
6.1 Company Profiles
6.1.1 Medtronic PLC
6.1.2 Koninklijke Philips NV
6.1.3 Omron Corporation
6.1.4 Johnson & Johnson
6.1.5 Cisco Systems Inc.
6.1.6 Bayer AG
6.1.7 Samsung
6.1.8 GE Healthcare Ltd.
6.1.9 Cerner Corp.
6.1.10 Allscripts Healthcare Solutions Inc.
6.1.11 Athenahealth
6.1.12 Wellmo Mobile Wellness Solutions MWS Oy
6.1.13 MobileSmith



Companies Mentioned

A selection of companies mentioned in this report includes:

  • Medtronic PLC
  • Koninklijke Philips NV
  • Omron Corporation
  • Johnson & Johnson
  • Cisco Systems Inc.
  • Bayer AG
  • Samsung
  • GE Healthcare Ltd.
  • Cerner Corp.
  • Allscripts Healthcare Solutions Inc.
  • Athenahealth
  • Wellmo Mobile Wellness Solutions MWS Oy
  • MobileSmith